The Watson Weekly: eCommerce Strategy & News

The Debate: Is Replatforming Worth It?


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The biggest debate in eCommerce.

The business case for replatforming

Replatforming can either be trying to use a band-aid on a large wound or it could be like squeezing juice. Vince Santo (The Maze Group) debating Chris Silver (Discoverist AI) on replatforming.

Architecture: The headless straw man debate.

Headless technology enables brands to move quickly without blockages. Should that cash investment be made in customer acquisition and retention? Nick Kaplan (RMW Commerce) debate Victor Castro (Commercial Leader) on the pros and cons of headless technology.

How can we make replatforming more enjoyable?

System integrators (SI) can either make a painful process painless or painful due to the SI overselling themselves to get the business. Mark Rubin (Kasama Digital) debating Tarek Muller (ABOUTYOU) on the pain and perils of system integrators.

Employees: Who is going to use the platform?

Do we really know the impact of AI on employees? On the one hand, it will lead to modifying what employees do, or will 60-70% of staff be impacted? Rob Garf (Cordial) debating Rama Aluri (GSPANN Technologies) on the future of AI and employees.

0:00 Introduction

11:39 The business case for replatforming

22:09 Architecture: The headless straw man debate.

35:35 How can we make replatforming more enjoyable?

49:24 Employees: Who is going to use the platform?

01:01:14 Closing remarks and more about SCAYLE

The debate was sponsored by SCAYLE in cooperation with RMW Commerce.

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The Watson Weekly: eCommerce Strategy & NewsBy Watson Weekly

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