In this episode of the Digible Dudes, Reid and David explore the budgeting workflow for apartment marketing. They discuss what works and what doesn't and offer suggestions for how to adjust your spend throughout the year.

Join Digible founders David Staley and Reid Wicoff in their first Byte Sized segment: a short form episode that gets down to the nitty gritty on topics introduced in the long-form content. Here, the Dudes dive into the Dos and Don'ts of ILS budgeting, offering plenty of pro tips along the way.

Welcome to the Digible Dudes Podcast! In this inaugural episode, David and Reid dive right into one of the most tumultuous topics in apartment marketing: budgeting. Here, they reflect on the old ways used to craft budget recommendations, provide their thoughts on the components necessary for successful budgeting in today’s climate, and make predictions about how new and emerging technology will change the industry in the future.