#084 - In this episode of Subscription Box Basics, Julie is joined by one of her students from Subscription Box Bootcamp Duffy Betterton of the Ballroom Box.

Duffy together with her mom Debi co-founded the Ballroom Box, a subscription box designed to inspire and equip dancers. 

Tune in as Duffy shares her story of launching the Ballroom Box in the middle of the pandemic. 

Summary:

• Introduction of Duffy Betterton and the Ballroom Box (00:02:29)
• Launch Story (00:07:00)
• Biggest challenge in starting the Ballroom Box (00:10:46)
• Hosting an online community and Facebook group (00:17:54)
• Favorite thing about being in the subscription industry (00:20:49)
• Advice to new and aspiring subscription box owners (00:23:44)

Links:

• Box Business Plan Workshop: https://www.boxbusinessplan.com/waitlist
• Subscription Box Bootcamp IG: https://www.instagram.com/subscriptionboxbootcamp
• The Ballroom Box: https://ballroombox.me
• The Ballroom Box IG: https://www.instagram.com/ballroombox
• The Ballroom Box Facebook: https://www.facebook.com/ballroombox

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#083 - Having your plan laid out neatly has so many benefits. It gives you clarity and builds a solid foundation on which you can grow. It helps you stay focused on the big picture plan. That is why in this episode of Subscription Box Basics, we are introducing Box Business Plan: A 5-Day Virtual Workshop To Get It Done. This is for you if you are an aspiring subscription box owner who doesn't have a business plan yet or if you're just in the idea stage. We've designed this workshop to get you results without the overwhelm. 

Tune in as Julie shares all the details of what Box Business Plan or what we call BBP workshop is all about. You may sign up for the waitlist at https://www.boxbusinessplan.com/waitlist.

Links:

• Box Business Plan Workshop: https://www.boxbusinessplan.com/waitlist
• Subscription Box Bootcamp IG: https://www.instagram.com/subscriptionboxbootcamp

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#082 - In this episode, Katie Ahl joins Julie to talk about Pinterest marketing.

Katie is the founder of Simple Pin Media which is a Pinterest marketing and management company. She is also the host of the Simple Pin Podcast.

This episode is great for subscription box owners who are just getting started with Pinterest.  

Links:

• Simple Pin Media Website: https://www.simplepinmedia.com
• Simple Pin Podcast: https://www.simplepinmedia.com/simple-pin-podcast
• Simple Pin Media Pinterest Profile: https://www.pinterest.ph/simplepinmedia

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#081 - This episode is your official invitation to Year In A Day Workshop at SubSummit 2021 with the Sparkle Hustle Grow and Subscription Box Bootcamp team.

The workshop will be done in-person where you will learn a framework on how to plan an entire year's worth of boxes in just one day. It's going to be in the morning of Tuesday, September 21st, from nine to noon just before the SubSummit 2021 event starts.

The team is going to walk you through the details of the framework we use in Sparkle Hustle Grow to curate our 2021 boxes. We are going to provide you with templates to do your own year in a day planning. We're going to give you inspiration on how to make this work, how to do the pre-work, and how to involve your team. 

Tune in as Julie and Renae talk about what to expect and why you wouldn't want to miss this workshop.

You may also check SubscriptionBoxBootcamp/AYearInADay for details on how to register.

Links:

• A Year In A Day Workshop: https://www.subscriptionboxbootcamp.com/yearinaday
• SUBTA: https://subta.com
• SubSummit: https://subsummit.com
• Sparkle Hustle Grow: http://sparklehustlegrow.com

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#080 - Paul Chambers of SUBTA joins Julie to talk about the upcoming SubSummit event this coming September 2021.

Paul is the CEO and Co-Founder of Subscription Trade Association (SUBTA) the world's largest direct-to-consumer trade association representing the subscription industry.

SubSummit is a gathering of subscription brands leading the industry and the suppliers that support their growth. This year's conference will be hosted in Dallas, Texas from September 21 to 23, 2021. You may check out SubSummit.com for more details.

Links:

• SUBTA: https://subta.com
• SubSummit: https://subsummit.com
• Sparkle Hustle Grow: http://sparklehustlegrow.com

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#079 - In this episode, Julie is joined by Jaclyn Mellone to talk about how to become the authority or the go-to box in your niche. 

Jaclyn Mellone is the host of the Go-To Gal Podcast. She's gonna be sharing her signature authority ARMOR framework.

Summary:

• A: Authority brand (00:08:43)
• R: Right offer in front of the Right audience (00:10:28)
• M: Mindset  (00:14:08)
• O: Other people's platforms (00:18:53)
• R: Relationships (00:23:00)

Links:

• Sparkle Hustle Grow: http://sparklehustlegrow.com
•  Free 30-days authority building action plan: https://jaclynmellone.com/plan

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📌 HEADS UP! THIS IS AN ARCHIVED EPISODE OF SUBSCRIPTION BOX BASICS. SOME OF THE OFFERS & LINKS MAY NO LONGER BE AVAILABLE.

If you have a subscription box idea but not sure if you're going to go for it or not, this episode is for you. Julie is talking about three questions that you need to ask yourself to help you get clarity on your new subscription box business idea.

Summary:

• Question #1: Does it solve a problem? (00:01:34)
• Question #2: Is there an existing group of people that are excited and passionate about your box idea? (00:03:54)
• Question #1: Are you willing to put in the work?  (00:06:24)

You’re listening to an archived episode from my Subscription Box Basics days. While these tips are still gold for subscription box owners, things have evolved! I’m now helping course creators launch faster, market better, and stress less with my new show, the Digital Course Assistant Podcast. So if you have a course or may launch one in the future, stay subscribed for binge-worthy seasons full of practical, AI-powered strategies to grow your course business smarter and simpler.

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#077 - In this episode, Renae Gonzalez takes over the mic to share some social media productivity hacks for your subscription box business.

Renae Gonzalez is the Director of Customer Experience at Sparkle Hustle Grow. She serves on both Subscription Box Bootcamp and Sparkle Hustle Grow teams handling all things marketing and customer experience.

Summary:

• Productivity Hack #1: Focus on one platform (00:02:02)
• Productivity Hack #2: Post recurring events (00:05:21)
• Productivity Hack #3: Batch create your content  (00:07:00)
• Productivity Hack #4: Keep a running list of post ideas (00:09:38)
• Productivity Hack #5: Use social media post scheduler (00:11:41)
• Productivity Hack #6: Find someone to keep you accountable (00:13:49)

Links:

• Sub Box Creative Website: https://www.subboxcreative.com
• Sub Box Creative's Social Circle: https://www.facebook.com/groups/subboxsocialcircle
• Sub Box Creative Instagram: https://www.instagram.com/subboxcreative

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#076 - In this episode, Julie is joined by one of her students from Subscription Box Bootcamp Deana Hicks of One Girl Inspired.

Deana is the Founder and Chief Inspiration Officer for One Girl Inspired, which is a monthly subscription box that aims to inspire, empower and motivate teen and tween girls to believe in themselves, aspire to dream big, and make their own mark on the world.

Summary:

• One Girl Inspired Launch Story (00:04:16)
• What's in the box? (00:08:46)
• Biggest challenge in starting One Girl Inspired (00:10:42)
• Favorite thing about being in the subscription industry (00:16:51)
• Advice to new and aspiring subscription box owners (00:19:00)

Links:

• Sparkle Hustle Grow: https://www.sparklehustlegrow.com
• One Girl Inspired Facebook: https://facebook.com/OneGirlInspired
• One Girl Inspired Instagram: https://www.instagram.com/OneGirlInspired
• One Girl Inspired Pinterest: https://pinterest.com/OneGirlInspired

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#075 - The more we give subscribers that warm, fuzzy feeling that they're a part of something bigger, the more chance that there'll be loyal and come back month after month. So in this episode, we're going to be talking about five different types of subscriber perks to improve retention. We use these subscriber perks at Sparkle Hustle Grow and they really work well for us.

Summary:

• Perk #1: Products (00:01:13)
• Perk #2: First dibs (00:02:25)
• Perk #3: Events  (00:03:55)
• Perk #4: Content (00:05:11)
• Perk #5: Secret subscriber sale (00:07:39)

Links:

• Secret Sale Starter Kit: https://www.subscriptionboxbootcamp.com/secret-sale
• Sparkle Hustle Grow: https://www.sparklehustlegrow.com
• Hello Audio: https://www.helloaudio.fm
• Canva: https://www.canva.com

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