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The E-Comm Show
The E-Comm Show episodes
- Advertising Platforms that are Dirt Cheap no one Thinks to Try | Ep. #22
On the 22nd episode of Marketing Interruption, your host Andrew Maff talks about the advertising platforms everyone should be taking advantage of because they are incredibly cheap in comparison to Google or Facebook Ads. He discusses the benefits of running ads on Pinterest, Quora, Reddit, Snapchat, and of course, TikTok. He also gives some insight into how he tracks the metrics for all of these platforms to make it easy to understand what's working vs. what isn't.
]une in and enjoy today's interruption!MENTIONED IN TODAY’S EPISODE:
Supermetrics
LEAVE SOME FEEDBACK:
If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE!
Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode?
Email: [email protected]
If you'd like to catch up on past episodes, visit marketinginterupption.bluetuskr.com.
CONNECT:
BlueTuskr.com | AndrewMaff.com | Twitter: @AndrewMaff7 min - The Easiest Re-targeting Ads to Set Up and Let Sit | Ep. #21
On the 21st episode of Marketing Interruption, your host Andrew Maff talks about the benefits of setting up retargeting ads at a minimum on multiple different platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest and across Google real estate. He dives into how to structure the ads and the types of retargeting ads you could set up to stay top of mind in front of your warmest audience.
Tune in and enjoy today's interruption!
MENTIONED IN TODAY’S EPISODE:
AdRoll
LEAVE SOME FEEDBACK:
If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE!
Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode?
Email: [email protected]
If you'd like to catch up on past episodes, visit marketinginterupption.bluetuskr.com.
CONNECT:
BlueTuskr.com | AndrewMaff.com | Twitter: @AndrewMaff8 min - Marketing Interruption Weekly Recap, Questions, And News | Ep. #20
On the 20th episode of Marketing Interruption, your host Andrew Maff recaps the prior week's episodes and touches back on the importance of Google Reviews, the SEO guidelines he follows, using Google Search Ads to attract more leads and shoppers as well as the "hyper-targeted search query" Google Shopping agencies brag about. This, marketing news, and more are discussed in today's episode.
Tune in and enjoy today's interruption!
LEAVE SOME FEEDBACK:
If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE!
Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode?
Email: [email protected]
If you'd like to catch up on past episodes, visit marketinginterupption.bluetuskr.com.
CONNECT:
BlueTuskr.com | AndrewMaff.com | Twitter: @AndrewMaff8 min - The Hyper Targeted Search Term Approach for Google Shopping Every Agency Brags About | Ep. #19
On the 19th episode of Marketing Interruption, your host Andrew Maff discusses the keyword targeting strategy that all paid advertising agencies for e-commerce sellers brag about and gets into its simplicity. He discusses the campaigns you should create and how they negate keywords while leveraging different priority campaigns to have more control over bidding on specific keywords. He also touches on the importance of optimizing Google Merchant Center.
Tune in and enjoy today's interruption!
MENTIONED IN TODAY’S EPISODE:
Google Merchant Center
LEAVE SOME FEEDBACK:
If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE!
Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode?
Email: [email protected]
If you'd like to catch up on past episodes, visit marketinginterupption.bluetuskr.com.
CONNECT:
BlueTuskr.com | AndrewMaff.com | Twitter: @AndrewMaff7 min - Using Google Search Ads to Drive More Leads and Shoppers | Ep. #18
On the 18th episode of Marketing Interruption, your host Andrew Maff dives into Google Search Ads and how they can be leveraged for any type of business to drive more leads or more shoppers. He goes into detail about whether or not to use branded search terms, how often you should be testing, campaign and ad group structure, ad types, bidding, and even touches on the landing pages the search ads are pointing to.
Tune in and enjoy today's interruption!
MENTIONED IN TODAY’S EPISODE:
Ubersuggest
LEAVE SOME FEEDBACK:
If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE!
Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode?
Email: [email protected]
If you'd like to catch up on past episodes, visit marketinginterupption.bluetuskr.com.
CONNECT:
BlueTuskr.com | AndrewMaff.com | Twitter: @AndrewMaff8 min - The Basic SEO Guidelines that Guarantee Growth | Ep. #17
On the 17th episode of Marketing Interruption, your host Andrew Maff talks about the SEO guidelines he often follows when creating new pieces of content. He discusses his minimum of 1,200 words,2+ H2 tags, 3+ H3 tags, 4+ inbound links to articles, 2+ inbound links to services or products, 5+ outbound links, how to structure keywords, and much more.
Tune in and enjoy today's interruption!
MENTIONED IN TODAY’S EPISODE:
Moz
LEAVE SOME FEEDBACK:
If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE!
Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode?
Email: [email protected]
If you'd like to catch up on past episodes, visit marketinginterupption.bluetuskr.com.
CONNECT:
BlueTuskr.com | AndrewMaff.com | Twitter: @AndrewMaff7 min - What The Release of Instagram Reels Means for E-commerce Sellers | Ep. #16
On the 16th episode of Marketing Interruption, your host Andrew Maff goes into detail about how the release of Instagram Reels is going to affect the e-commerce market. He goes into detail about the movement of TikTokers over to Reels, what happens once Instagram turns on their e-commerce connection, and how sellers can start leveraging influencers now.
Tune in and enjoy today's interruption!Tune in and enjoy today's interruption!
MENTIONED IN TODAY’S EPISODE:
Instagram
Tiktok
LEAVE SOME FEEDBACK:
If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE!
Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode?
Email: [email protected]
If you'd like to catch up on past episodes, visit marketinginterupption.bluetuskr.com.
CONNECT:
BlueTuskr.com | AndrewMaff.com | Twitter: @AndrewMaff6 min - Marketing Interruption Weekly Recap, Questions, and News | Ep. #15
On the 15th episode of Marketing Interruption, your host Andrew Maff talks about the episodes from the prior week. Listen in as he recaps marketing automation and how to also leverage it for helping a sales team with automated tasks and sequences. He also recaps why you should still market to customers after a sale and even the KPIs that he loves and hates.
Tune in and enjoy today's interruption!
MENTIONED IN TODAY’S EPISODE:
Tags for YouTube
LEAVE SOME FEEDBACK:
If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE!
Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode?
Email: [email protected]
If you'd like to catch up on past episodes, visit marketinginterupption.bluetuskr.com.
CONNECT:
BlueTuskr.com | AndrewMaff.com | Twitter: @AndrewMaff8 min - The KPIs You Should Spend your Time On, and the Ones You Shouldn't | Ep. #14
On the 14th episode of Marketing Interruption, your host Andrew Maff talks about the KPIs you should and shouldn't be paying attention to. He discusses the KPIs he believes you should be following; email list size, conversion rate, lifetime value, and clickthrough rate, as well as the KPIs he believes you shouldn't care about such as impressions/reach, social media followers, gross revenue, CPM, and traffic from social media. This episode may make you smile and it may upset you, but it's a good one!
Tune in and enjoy today's interruption!
LEAVE SOME FEEDBACK:
If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE!
Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode?
Email: [email protected]
If you'd like to catch up on past episodes, visit marketinginterupption.bluetuskr.com.
CONNECT:
BlueTuskr.com | AndrewMaff.com | Twitter: @AndrewMaff11 min - Why Marketing Doesn't End After the Sale | Ep. #13
On the 13th episode of Marketing Interruption, your host Andrew Maff goes into detail about the theory of continuing marketing after a sale. He talks about even continuing paid advertising after a sale and leveraging a new customer to not only make them feel better about their recent purchase but also to try to bring them all into a community. Listen in as he goes over the many wast to post-conversion market customers and even clients to keep them happy and continue to make money from them.
Tune in and enjoy today's interruption!
LEAVE SOME FEEDBACK:
If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE!
Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode?
Email: [email protected]
If you'd like to catch up on past episodes, visit marketinginterupption.bluetuskr.com.
CONNECT:
BlueTuskr.com | AndrewMaff.com | Twitter: @AndrewMaff9 min
About The E-Comm Show
From the publisher's feed
The E-Comm Show is a weekly podcast where host Andrew Maff interviews high-volume e-commerce sellers to dive into the ins and outs of their business to learn how they run their business and what…
helped make them so successful.