The Engaged Club

Jim and Roger discuss the somewhat abstract question, "what is the goal of a club?" 

We encourage you to take the long way home and ponder the same question.

A follow-up to episode #154 about determining your leadership style. Jim and Roger discuss the composition of a servant leader.

There are many ways to lead and many types of leaders. What type of leader are you?

It doesn't matter if you're new to a leadership role or have many years at the helm. It doesn't matter what level you're at in the club. If you're in a position to lead, it's important to take stock of your strengths, know you're style, and understand how other may relate to you.

Jim Hope breaks down different leadership styles in this episode.

Do you find yourself answering the same questions time and again, year after year? Do you have board and committee members that are new, and they ask the same questions that the new board and committee members asked last year?

Repetition can be irritating. More importantly, it can waste a lot of time.

In this episode, Jim explains a simple way of organizing the answers to frequently asked questions about common club processes.

Jim and Roger talk about the Board Meeting Bingo article Michael Crandal, CNG (Certified Nice Guy) wrote for Boardroom magazine.

Content marketing is a term that's been around for years and it's starting to crop up more and more as a strategy clubs might explore to make better connections with their members and customers.

Roger has three key considerations for you if you're interested in learning more about developing a content marketing strategy.

WHAT'S YOUR PROBLEM?! 

A club manager from a seasonal club asked us a question about hiring and retaining quality staff. Jim and Roger talk about the challenges with this scenario and offer opinions on how club managers and memberships can get creative in addressing staff retention.

Fresh from the beaches of Mexico, Jim "Fabu" Hope not only has a great tan, he's got some advice that should be easy for you to take.

It's the debut of a feature called "What's Your Problem?!" 

You ask us a question about anything related to management or marketing that you may be struggling with or wondering about and we'll address it on the podcast. (Personal information is kept private.)

Our first submission is from a semi-private golf course manager who wonders if it's worth investing time in maintaining a Facebook page for the golf course.

Jim and Roger talk about increasing sales at your club by helping members and customers find what they need rather than what the club has to sell.