The Entrepreneur Tribe

From starting with a gun in his hand in 2016 to physical abuse, emotional abuse, theft, infidelity, embezzlement, anxiety, depression, anxiety attacks and panic attacks so bad he used to pass out in bathrooms, The Better Leads Institute CEO Sidney Clevinger credits choice as the key to his rise to success, making 7-figures annually and running multiple businesses as an entrepreneur.

Fast forward to 2020 today, he is now a digital marketer, author, coach and speaker who’s built and runs multiple businesses.

From an advertising agency that does seven figures a year in contracts, a CBD Commerce business, and information products such as a coaching course about building your influence on social media and online, Sidney has also written 5 books on marketing and advertising on social media.

His highest intention is to help 1,000 people with guns in their hands like he had to choose life and become successful with their lives.

Some Key Takeaways:

-Sidney’s near-death experience and lessons he had learned

-How to generate free leads on social media

-How to use paid advertising and be profitable

-How to build a system of lead generation, conversion and retention that is scalable and profitable from Day 1

- Rehearse, review, revise

- Practice doesn’t make perfect. Practice makes permanent.

Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast

Stephanie Scheller is a TEDx speaker, a Forbes 30 under 30 nominee, a 2019 New York Life Woman of the Year nominee and a two time best-selling author.

She is also the founder of Grow Disrupt, a San Antonio-based training organization for small businesses and CEO of Scheller Enterprises.

As a speaker, she has graced the stages of global organisations and Fortune 100 companies, such as TEDx, Microsoft, Time Warner Cable, and BNI. She co-hosts a podcast called Black Belt Selling.

After three years in corporate America, Stephanie Scheller ramped up her sales training and coaching business in four and a half months to completely replace her corporate income. She also ran a sales training practice in Central Texas, Scheller Enterprises, as its CEO, and grew that in less than 18 months to become the largest, most active sales training practice in the area.

After working behind-the-scenes with over 2500 businesses and thousands of individuals on their sales, marketing and systems, Stephanie shares with us her observations, insights and experiences on what it takes to grow and run a successful business.

Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast

Key Takeaways:

- Turning adversity and crises into opportunities

- Bruce Lee’s Philosophies in Business

- Martial Arts and Pulling the Punches in Business

- Stephanie’s Process of Getting Around Obstacles

- Tracing the 5 “Whys”

- Cultivating your “Personal Board” of Peers and Guarding Them Closely

- How to figure out when, what, and how to ask for help

- Importance of Integrity in Business

- Nothing has weight except what you give it

Ryan is a real estate investor and co-founder of The Archimedes Group - a private real estate investment firm focusing on mobile home parks in the Southeast US. Their mission to provide safe and affordable housing for less affluent Americans while delivering extraordinary returns to investors and cultivate a safe, strong community while supporting education for underprivileged youths. Their business model serves the lowest third of Americans who can’t afford a single-family home and are looking for a clean, affordable community without the hassles of apartment living.

Ryan started with nothing: no money, no experience, no network. He later became one of the top salesmen at Hendrick Honda selling over 800 cars in 4 years, brought 3.75MM in profit for carnival cruise lines, and wrote a book on how to buy a car at the best price using Psychology. He is an expert in Psychology, and a book author, and also an MBA holder on the fast track through the corporate banking ladder before he left corporate America. Now he focuses on Mobile Home Parks and has closed over $20M in MHPs (mobile home parks), 12 of them across 1313 pads across south-east of USA and $8.5M in realized property value gains today.

Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast

Key Takeaways:

- Your relationship with money

- How to build long-term real sustainable wealth

- Being willing to make sacrifices

- Feeling the fear and doing it anyway

Mark Thompson is the Co-Founder of PayKickstart (a popular shopping cart and affiliate management SaaS company). He has been an online entrepreneur for 12+ years, teaching and selling software/training to other marketers and online business owners.

As a leading SaaS company with a global network of vendors and affiliates, Mark got great at building a subscription-based business. However, it was more than just launching 12 to 14 software products that made him masterful in the digital world. He and his partner, Matt Callen, both figured out how to help other businesses sell well online too. They have processed collectively over $150M as a platform, did over $20M in revenue, and are set to break $1 million Annual Recurring Revenue (ARR) this year.

Mark was recently featured on Starter Story, The Next Web, and Business.com, as well as a number of mainstream podcasts like The Fighting Entrepreneur by Anik Singal and the $100 MBA show.

Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast

Key Takeaways:

- Mark’s early struggles of trading his time for money and how he got started in digital marketing and developing software products

- How PayKickstart was born out of necessity to replace archaic systems and maximize efficiency in his business

- Why more traffic or leads is not the answer to your problems

- Diagnostic tool to differentiate ROI-producing activities from tedious, non-ROI-producing ones and how to delegate or automate them

- Importance of a recurring model

- Providing more value while minimizing churn as the core tenet of longevity in business and retaining customers

- Facilitating the process of helping customers understand the full value of your products and services to retain them

- Differences between voluntary and involuntary churn and how to fix them

- 3 Main Questions to ask yourself why your business growth is stuck

- Pitfalls of being feature-happy versus emphasizing the perceived value

Mike Yates is a Keynote Speaker featured on Forbes, TEDx, and LinkedIn. He is also a former education programs coordinator, curriculum developer, and teacher with more than 10 years of experience. His mission is to transform the k-12 education experience as a team leader at Alpha, an innovative, independent school that uses adaptive learning software in place of direct instruction, and one of the Founders of Guide, a life skills training platform for high school students.

Mike’s on a mission to disrupt and innovate school. Every student at Alpha performs in the top 10% of students their age on the MAP assessment. 99% of our students report that they love coming to school. Every student learns life skills, technical skills and transferable skills. We are changing the way kids do school.

In this interview, learn about how to learn, the three questions you should ask yourself before reading widely, how to innovate by going beyond your domain expertise, and what we can learn from observing young children.

Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast

Dai Manuel quit his career of 17 years, his wife quit her job a month later, published a book, pulled kids out of school and started travelling. They've lived the better part of the last 2.5 years in Bali, Indonesia. He’s also an author and a keynote speaker, former partner and Chief Operating Officer of a multi-million dollar retail company “Fitness Town”, and a lifestyle mentor and executive performance coach.

Dai calls himself a super dad, “dating” his wife, with a lead by example way of living and a contagious personality, and is on a mission to positively impact one million role models around the globe to lead a FUN-ctionally fit life through education, encouragement, and community. A good part of what he does today is helping people with massive transformations in their lives.

Key takeaways:

Change and how it starts with a small shift

Dai’s relationship with fitness, personal image, and self-love

Crutches and how to identify dysfunctional behaviour in your lives

3 takeaways to start your recovery process

Ikigai and long-term lifestyle change

Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast

How do you keep track of all your posts on LinkedIn?

Co-founders Andreas Jonsson and Alexander Brandi kept asking themselves that question: How can we create messages that resonate better with our professional audience? 

After providing consultancy services to large corporations in Denmark, they could not wrap their heads around why there were no tools to measure the impact of content creation on LinkedIn. 

They repeatedly brought this question to their large enterprise-clients and decided to combine their technical and strategic expertise, along with Juan Pablo's skillsets as a communicator to grow SHIELD Intelligence to what it is today. The trio had already spent considerable time in the workforce in prior businesses which allowed for each of them to gain valuable real-world experiences. Their experience was crucial to the early success and expansion of SHIELD.

The Denmark-based company is on a mission to help LinkedIn users to grow their brands faster through quality content that matters by using their leading analytics platform. Since the company's start, it has processed more than 200 million views across 300,000 LinkedIn posts from thousands of users, with a total of over 250 billion data points across our user base and their LinkedIn activity. This allows users to identify past performances and optimise or replicate it in the future.

Some notable clients who have used their visually-dynamic dashboard include Boston Consulting Group, Capco, and influencers like Justin Welsh, Shay Rowbottom, and some of LinkedIn's Top Voices. 

"Listening to your customers", says Juan Pablo is crucial to building an evolving product at SHIELD around the needs of their customers. 

"Keeping ego at bay...the company comes first."

"Straight-forward and honest channels of communication." 

"[Dividing] tasks into different areas of expertise"

Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast

Listen to these key takeaways: 

- The 4 Types of Businesses Today and how to Think about them

- Your Ego and its Relevance to a Start-Up, Business, or Team

- How to Hire People With Deep Expertise of their Craft

- Building Company Culture

- Top Two Mistakes on LinkedIn Posts

- Connections and how your posts are exposed to your network 

- Allowing content to "breathe" and "mature" versus over-posting

- Hashtags, featured posts, and strategic content-generation

- How to test and get feedback on content on LinkedIn

"We're drowning in a sea of information but starving for wisdom." A prolific reader and deeply passionate learner, the STARTedUP President Don Wettrick shares his journey from being a high school teacher to revolutionising modern-day education to founding a non-profit that has received national attention and widespread influence which spans across the United States. "We're all in this battle for attention. Everybody's in this market to make a sale, and that starts with attention."  

The Two time Microsoft Innovative Educator award winner and Author of "Pure Genius: Building a Culture of Innovation" explains how to stay relevant globally through intrapreneurship, innovation and collaboration.  As an international speaker, Don has lectured across the US, Europe, South America and Africa about collaboration, social media use, and work environments that enable innovation. He worked with hundreds of entrepreneurs from Silicon Valley to Ghana and his podcast, StartEdUp, featured some of the most successful entrepreneurs, authors, and thought leaders in the world from JP Sears to Zack Friedman and Robert Greene. 

"If I were in charge, what would I do?", says Don, as he challenges the status quo on traditional education and explains an "Open Source Learning" technique taught at STARTedUP, which provides entrepreneurial events, accelerator programs, training, and seed funding for young entrepreneurs.  "The purpose of business is to last." Concerned that your business or organisation is becoming irrelevant? Listen in and tap into Don’s insights and expertise. "Always realise that every company is a media company. If people don't know what you're working on, they can't get excited about it."  

Don discusses issues from capital to building and educating great teams, identifying your weaknesses and greatest strengths, what the lynchpin for long-term success is, where the world is headed towards, and how to become a more effective leader.

Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast

It only took 8 months for Joselyn Vargas, mom of 5, to grow from 66 to 114,000 followers on TikTok, with nothing more than her mobile phone, creativity and persistence. 

She started her journey wanting to be a Youtuber but it didn't work out and even uninstalled TikTok but decided to try the app again. This time, after believing in herself and posting for a month daily, one of her videos rapidly became viral with over 3 million views and 1.1 million duets. 

Today, Joselyn has been featured by Gary Vaynerchuk, accumulated over 2.5 Million likes on TikTok and produced over 1220 videos. "Fun" is her motto, she says, as she continues to grow her brand through clean, family-friendly content on various platforms. 

In this interview, learn about the early days of her creative process, the power of community and connection, and how she used her TikTok brand to grow a second community of 126,000 monthly active users on Pinterest, doubling her total exposure. She explains how to make great content on TikTok and how brands can use influencer marketing to present themselves more authentically to a young audience.

Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast

From failed businesses to doing door-to-door sales in 100-degree (F) weather in Baltimore to being one of Aflac's top young agents and finally building a business that made 150 Million Dollars in Sales, Michael Convery of The Educated Wealth Center 's success didn't happen overnight. 

"Radical transparency...doubling down on what was working", says Michael was what's needed. His obsession with answering that question has helped him perfect his leadership, marketing and selling skills and scale The Educated Wealth Center with his father from half a million to multi-millions in annual revenue in just eight years.

Today, The Educated Wealth Center has been featured in US News, World Report, USA Today, and the Wall Street Journal, as well as on the national television network WE, authored in CNBC news, Yahoo Finance, Market Watch, Reuters, and has been on affiliates of ABC, NBC, Fox, and CBS.

From spending time with Darren Hardy, Gary Vaynerchuk to Gerard Adams, Michael considers himself an evergreen learner. He shares the steps you need to master your time, build great teams, and level up your business. 

"I always thought, in business, there is no place for empathy, but the world we live in, there's a lot of space for empathy in all organisations.", Michael reveals the importance of empathy in sales, communication as a leader and being a visionary for your team.

"Entrepreneurs need to realise how important it is to have a digital presence and starting to figure out how to market online. If you're not top of mind, in the conversation over the Internet, in the next 10 years, you'll become almost irrelevant." 

Michael shares his perspectives on the importance of online reputation and digital versus traditional marketing such as direct mail or referrals and where he sees the world going in the next 10 years.

"We live in a world where the customer now has more control than ever before. So you have to put your customer first."

"Making sure you have a great customer experience and understand how powerful they truly are."

Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast