The Entrepreneurial Web

With nearly all restrictions lifted the city is poppin’ & this Friday at noon I’m welcoming back Compass Real Estate broker, Tyson Lewis, to discuss the scene on the street 

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by Clicking Here.

Segment 1

Jeremiah introduces the message of the week, “the obituary of New York has been written many times, but it has always been wrong”, and Jeremiah explains how this quote had been his fuel throughout the pandemic. Jeremiah introduces his guest for today’s episode, Tyson Lewis, a Compass Real Estate broker, alumni on the show. The two discuss a few anecdotes about the state of the pandemic the last time Tyson was on the show, and Tyson then explains his transition from the last company he worked for to the company he currently works for, Compass. The two discussed how surreal it was to Tyson to switch companies in the middle of the pandemic, and how meeting all of his coworkers while the offices were closed over zoom was unprecedented in his life. Jeremiah brings up how even though real estate typically is slower during the summertime, and how this was impacted by the pandemic. Tyson explains how even though most of the city’s real estate market was negatively impacted by the pandemic, Brooklyn’s real estate surged throughout the pandemic. Tyson explains how the seasonality of the real estate business was turned on its head recently due to the pandemic.

Segment 2

Jeremiah and Tyson discuss where in New York Tyson works in the real estate business, which is primarily Brooklyn, though he does branch out to other boroughs and Connecticut. Jeremiah brings up the point that real estate agents play an interesting role in the cityscape of New York, and how real estate agents have to know and understand all of the different neighborhoods and sections of the city to best help their clients. Things like: where the closest gym is, what supermarkets are close to, where people get cheap food, where they get expensive food, and many other important aspects of choosing a place to live. Tyson explains how he isn’t just selling or renting an apartment or townhouse, he is selling a lifestyle and the area where the residence is located as well. Jeremiah and Tyson discuss how Tyson goes about selling residences compared to two years ago, and how his techniques were impacted by the pandemic. Tyson continues to explain how the restrictions due to the Covid-19 pandemic change all the time, so he is often cautious about what he tells his clients as the restrictions and amenities can change halfway through the transaction, but how this isn’t confined only to the Covid-19 pandemic, but also things like nearby schools, as the department of education can change the school zones and has been impacted by this in the past.

Segment 3

Jeremiah and Tyson discuss the different restrictions that are going to be or already have been lifted in the near future. The two continue to discuss how because of the pandemic people whose only income comes from being a landlord were impacted negatively by their tenants not being able to pay their rent because of the mass layoffs that occurred during the pandemic. And because of this widespread inability to pay rent, landlords now are being cautious about bringing on new tenants, and are requiring more and more documentation from their prospective clients. The two also discuss the future for live music and other live entertainment industries, and the many recent changes that have occurred. They continue to discuss how people's demeanors have changed because of the pandemic, and how Tyson has noticed that many more people have become more kind and tolerant of other people, as well as the increase in traffic and traffic collisions. More people have purchased cars during the pandemic because of the lack of people within the city, which has caused an increase in traffic in the current day.

Segment 4

Jeremiah and Tyson discuss Tyson’s recent decision to start partaking in Muay Thai, and how he decided to do it because he needs structure in his exercise schedule to actually partake in it. He explains that it felt like a fresh start, and it made him feel much better about his health. Tyson goes in-depth about his new focus on his health and wellbeing has helped him in his professional life. The two continue to discuss Tyson’s strategy to do things in moderation to reach where he wants to be in his life, with Tyson giving the example of having one last glass of wine and then going to bed half an hour earlier. Jeremiah explains his own strategies he employed to better himself throughout the pandemic, and how he won’t be able to reach his goals and make use of opportunities that arise if he eats pasta and drinks martinis every night. Jeremiah and Tyson discuss martial arts and how that it helps them and motivates them outside of the sphere of martial arts.

This Friday at noon I’m excited to talk with Amit Gaglani about the myriad of ways he’s created multiple streams of extractable income over the years. He’ll be Zooming in from his annual retreat in Hawaii

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces his message of the week, “it’s better to own 20% of five things than 100% of one”, and then welcomes his guest for today’s episode, Amit Gaglani. Amit is currently spending time vacationing in Hawaii with his family, which he was able to do through his multiple avenues of income. Amit explains how he originally came from a physical therapy background, in which he realized there are only so many patients he would be able to treat, so he decided to put some business in the business. As he quotes, working on the business rather than in the business. The two discuss how while it is important as a business owner to reinvest back into your business, but putting all of your eggs in one basket is not a wise financial decision. The two continue to discuss how by diversifying your investments lessens the risk of the investments, and Amit brings up the benefits of investing in a passive income. He explains that while investing in the stock market can be beneficial in the long term, he finds other investments in passive income doesn’t only benefit him financially in the long term, but also gives him cash flow in the now. He continues to explain how these types of investments are not ones that are typically discussed with a financial advisor as they are not in the set types of investments that financial advisors work with. Amit explains how he decides which investments to make.

Jeremiah and Amit discuss Amit’s vetting process through his investment process, and how because of his business experience he knows the red flags from a business and business owners that warn him not to invest. Amit continues to explain how he is not an investment professional, and only knows what he does through his own experience running a business. Amit explains why he calls his investments “off market deals” and also explains how he came across these investments, and how others can also find these investments. He explains that he listens to a lot of podcasts, specifically one about an incredibly wealthy family office about what they are investing in. Amit explains how his friends also jump in on his investments as they trust his vetting process, as many of them are business professionals and health care professionals who do not have the time to go through a time consuming vetting process. The two discuss the culture behind a business and how that is not something that you can see on paper, but only really experience it by being present while the business is operating. And, that the culture of a business is incredibly important when you are investing in a business.

Jeremiah and Amit discuss tax efficiency and paying taxes on the investments, and how these taxes are structured. Amit explains how every year you have to think of how to decrease your taxes as much as you can, and that through investments you can decrease the amount that you have to pay on taxes for your business. Amit poses the question that if you were given two million dollars, but no future source of income, what would they do with that? Amit continues to discuss: would you continue chipping away at the two million until you don’t have anymore, or would you invest it in something that can get you money now and continue to make you money in the future? The two continue to discuss multi-family homes and real estate, and Amit explains how that has been one of the most solid investments he has made.

Jeremiah and Amit discuss some of the pitfalls to avoid when someone is embarking on that kind of investment journey. Amit explains to not make the decision to invest only based on what you see on paper, but also dig under the surface, and do your own research before making the decision to invest. The two discuss the stock market, and Amit explains that he only invests in the stock market a little, and only for long term, nothing short term, as he doesn’t believe the stock market is beneficial in the short term. Amit gives his opinion on cryptocurrency, and he says that he does invest in crypto, and he does it to educate his children on investments. He explains that crypto is more engaging for the kids to learn with rather than investing in the stock market. Amit explains how it irritates him when outside factors like a tweet from a celebrity influences how well a business works, specifically bringing up the example of a tweet from Elon Musk recently made Bitcoin skyrocket.

This week I'm excited to welcome best selling author, podcast host & Equilibria CEO, Alicia Butler Pierre, to the show. 

Alicia's expertise resides in her ability to help businesses scale & build infrastructure in sustainable fashion.

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces the question of the week, “what’s the most common problem preventing entrepreneurs from scaling?”, as well as introducing this week’s guest Alicia Butler Pierre, bestselling author, podcast host, and the CEO of Equilibria. Alicia goes into her background of engineering, and her transition into the business and entrepreneurship world. Alicia explains that she went back to school after her first job out of college, and after getting a new job in a smaller company she gained her appreciation for entrepreneurship and business operations. She retells the story of how and why she started her own business over a decade ago, so she could create her own job opportunity that fit her credentials as well as what she wanted to do in a job. The two discuss what Equilibria started as, as well as what it has evolved to in the present day.

Jeremiah and Alicia continue to discuss Equilibria, and what aspects of organization that Alicia focuses on when she is working with clients. Alicia also explains how she was able to grow and scale her business after starting it. She also goes into an anecdote about how she worked with a local District Attorney, and how that made her realize that all kinds of businesses on all levels need help in organizing at times. The two discuss the differences between entrepreneurship and just running a business, and Jeremiah brings up the point of how many entrepreneurs love solving problems. He explains that solving problems and finding solutions and creating order out of chaos is what many entrepreneurs have built into their DNA, and Alicia agrees saying that her entire business is helping people and empowering them through the organization. The two also discuss media exposure, specifically through television, and the power that that kind of media exposure holds.

Alicia explains why organizational infrastructure is important for businesses, and how it helps businesses to continue to grow and expand. The two discuss entrepreneurship education, and how while people don’t tend to get a formal education in entrepreneurship, people often learn on the job on how to best grow their business properly. Alicia continues to explain the importance of an organization structure, and how that can make or break one’s business, as one of the most important aspects of growing one’s business is to properly be able to supply the demand a new audience brings. Alicia as an example says if someone is featured on Good Morning America for two minutes, which brings a lot of traffic to their website, is good exposure, but if their website crashes because they were not prepared for that kind of traffic the entire experience was all for naught.

The two discuss what a lean six sigma blackbelt is, which is process improvement quality framework certification leveling system. Alicia goes in depth on what lean six sigma is, and what each of the certification levels mean. Jeremiah compares the certification leveling to the leveling of his formal martial arts training, as well as the lessons that he’s learned from his entrepreneur mentors, saying all three are interconnected in messages. Jeremiah and Alicia discuss what factors are the most prevalent in preventing entrepreneurs from scaling.

Crypto & NFTs are all the rage these days, but it’s hard to tell which direction things will go.

This Friday at noon I’m super pumped to have Ryan Baptiste on the show to venture down the black hole on these markets.

He’s been in the game since first learning about Bitcoin in 2013 and has lately been entrenched in several companies doing groundbreaking work in the space.

He’s also got some exciting ventures of his own on the horizon….I’m going to try to be like a sponge and absorb as much as possible from Ryan’s expertise!

Jeremiah introduces his message of the week, “bitcoin does not compete against currencies” which comes from his guest, Ryan Baptiste, who is an expert in Crypto and has been working with Bitcoin since 2013. Ryan goes into his background with Crypto, and how he learned about different programs that allowed for NFT (Non-fungible Token) to be written in Bitcoin itself. Even though NFTs have gained a sudden increase in popularity in 2021, they have been around since 2015, and Ryan explains the different possible factors behind why NFTs have become a current craze. Jeremiah and Ryan discuss blockchain, which is essentially a non-reversible database, and isn’t always currency based, as blockchains can be used for informational purposes as well. The two discuss the main purpose of blockchain, and how it is for record checking purposes in most cases. Jeremiah and Ryan continue to discuss crypto currency in general, and whether or not it competes with the formal US paper currency.

Jeremiah and Ryan discuss other uses of cryptocurrency and the bitcoin wallet, specifically through marketing purposes. The two discuss what the future could hold for Crypto in terms of fractional investments on physical objects. Ryan explains how NFTs and physical items can be either integer or divisible, and how physical items are newer to the Crypto investment community. Jeremiah and Ryan discuss how prevalent fraud is in the Crypto world, and the different ways that fraud arises within Crypto and NFTs. The two discuss El Salvador, and how recently they have been working towards using Bitcoin as a legal tender within the country, and what their reasoning behind this decision might be. Ryan also explains why Crypto is known as the “digital gold” after Jeremiah asks if precious metals play any part to Crypto levels.

The two discuss Ryan’s NFT business, and how it runs and operates. Ryan goes in depth on how selling a NFT works, and how physical objects like baseball cards come with a NFT token, and the physical object would not be worth the amount it is without the NFT token attached to it. Ryan explains how collecting NFT tokens is like collecting anything else, like physical baseball cards, and even though digital NFTs are digital, only a set amount of people can own it, allowing someone to own a bit of Crypto. The two discuss the liquidity of selling cryptocurrency and NFTs, and how one can “cash out” after they gain wealth through selling Crypto and NFTs. Jeremiah and Ryan discuss the craze behind buying NFTs at the level of those sold by Gary Vaynerchuk, where he draws animal sketches and sells them as NFTs. Ryan explains in cases like Gary Vaynerchuck the NFTs he makes sells quickly due to his own popularity and his fans, and people are buying his NFTs due to their association with him rather than the actual content of the NFT.

Jeremiah and Ryan discuss a recent NFT tweet Jeremiah saw on his timeline, about someone who bought a facemask NFT, a tweet that showcases how NFT and Crypto, while still a new industry that is currently used for trading between parties, has a bright future as an industry. Ryan explains the goals he has for his company in the future and how he plans to make use of Crypto when buying and selling his NFTs. Jeremiah compares Ryan to a financial advisor in terms of Crypto, and Ryan explains where the best place for someone to invest their money in Crypto to get growth out of their investment, as well as what amount would be a good amount of money to invest into Crypto.

What’s it take to build a body of work in the fitness industry?

This will be the topic of conversation this Friday at noon with my guest Logan Mandeville.

His determination to help others led to the creation of Mandeville Fitness.

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Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces the message of the week, “health equals wealth”, as well as introduces his guest of the week, Logan Mandeville, a personal trainer, model, and entrepreneur in the fitness industry. The two discuss West Virginia, where Logan is currently located, as well as Jeremiah’s time in the south. Logan explains his journey as a student athlete and how that led him to going into the fitness industry as a career. Logan explains how he first entered the industry through social media, where through his fitness page he was able to gain sponsors, where he was able to branch out into the modelling industry as well. The two discuss in depth Logan’s rise to fame on instagram, and how he realized he was able to make a full time career off of that. Jeremiah and Logan also discuss sponsors and sponsorships, and the blurred lines of fitness supplements and their sponsors.

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Jeremiah and Logan discuss when Logan realized he was able to turn what he loved into a viable career. He explains that he realized this when he teamed up with a supplement company in Canada and went to a fitness expo to represent the brand. There he was one of the youngest sponsored athletes and many people recognized him even though at the time he had only around thirty thousand followers. Logan explains how Instagram is his main social media he uses for himself and his brand, and how he runs his instagram to keep his followers engaged with his content. Jeremiah and Logan discuss TikTok, another social media platform that Logan is also well known on. Jeremiah describes his journey through using TikTok, and how during the Covid-19 pandemic he pivote the content he created from just business related content to content about Brazilian Jiu Jitsu, which brought many people to his page. Logan explains how TikTok and Instagram has helped him make a mark in the fitness industry, allowing him to grow his personal trainer business. The two discuss how the Covid-19 pandemic has affected in person gym training, and how because of this Logan currently only offers online training, but plans to open his own studio for in person training in the future.

Jeremiah discusses how recently he had another social media influencer in his restaurant, and they discussed how much work goes into digital marketing, and how he is excited to see someone as young as Logan already so successful in what he does. The two continue to discuss how the Covid-19 pandemic has impacted the fitness industry, and how the pandemic was what started Logan’s decision to branch out and start his own business. Jeremiah explains how because of his posts he made on social media related to Brazilian Jiu Jitsu on social media platforms like TikTok caused several people to reach out to him, now that so many people are getting vaccinated, to ask for private training sessions. Logan explains why he decided to become an entrepreneur in the fitness industry, and after getting help to clean up and polish his brand, he was able to successfully create a business. Jeremiah and Logan discuss Logan’s short stint working with a marketing agency before ultimately deciding to follow a career in fitness. The two discuss doing a hobby as a career, and Jeremiah explains how if you love doing something for nothing, when you start making money off of it, and you remember when you were doing it for nothing, you will be able to push through to reach success. Logan explains his personal training business, and how it operates, on a one on one level, as well as several preplanned regimens.

Jeremiah and Logan discuss Logan’s decision to move to Miami in the future to set up his in person training studio, to run by himself for a bit, but eventually add other trainers as well. Logan goes in depth on how he runs his personal training sessions with clients, and how he works with his clients restrictions due to it being virtual. Jeremiah explains the current environment for commercial leases, and how even though the previous tenants of these commercial leases during the start of the pandemic suffered from the shut down, the landlords are now bending over backwards to get new tenants. The two discuss how they both want to open up spaces in the future, and Jeremiah advises Logan to get a good Lease Attorney before he actually opens his studio. The two continue on to discuss how Logan currently wants to focus on the virtual personal training, as many people are responding well to it, instead of jumping straight to opening his own studio before he feels completely prepared. Jeremiah and Logan discuss the different avenues Logan plans to expand out to in the future, as Jeremiah brings up the quote “it is better to own 20% of 5 things than 100% of one thing”.

This week I’m talking with free-lance writer, food enthusiast & martial artist, Joshua David Stein. We’re looking to unpack what’s happened over the last year or so in the aforementioned scenes in NYC.

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces his guest for this week, Joshua David Stein, a successful free-lance writer, food enthusiast and martial artist. The two go in depth on how they met through martial arts training, as well as Joshua’s formal education at New York University, where he designed his own major, ethnomusicology. He explains what ethnomusicology is, that is the study of the music of different cultures, and while it is an important study, it was difficult to find a job within the field. Joshua continues on to explain his education in ballet, and how he originally decided to take ballet classes because he was infatuated with the teacher of the class. While taking the class he realized how physically demanding ballet was, and how he enjoyed the aspects of training of ballet, working out and dancing, all while listening to live music. Following his education in ballet, he explains he had to make a decision between continuing in dance and the internship he had at Harper’s Magazine, which he decided to go through with his internship. Jeremiah and Joshua discuss the writing aspects of Joshua’s formal education in ethnomusicology, and how through NYU he had taken a class on expository writing. Because he has taken these classes, he realized he had a talent for writing, and that is what he wanted to pursue post graduation. The two continue on to discuss academia and its relationship with music and the study of music, as well as their personal opinions on music academia.

Jeremiah and Joshua discuss Joshua’s career path, and how for a long while Joshua was an editor at a magazine, before he transitioned to being a freelance writer. Joshua explains his time as a writer at Gawker Media, and from his job there he began to move up the corporate ladder and achieved higher positions, as he was a senior editor at a magazine. He continues to explain how he continued to work a fulltime job, while working on his freelance writing on the site, so he could build up his portfolio so he could make the jump to completely freelance. Joshua continues to explain his pivot in his freelance work from articles to books, as he was able to work on longer projects, and write about what he wanted to write about, rather than what he needed to write about. Jeremiah and Joshua continue the conversation to discuss Joshua’s time in the food industry as a critic, as Joshua explains that while working at Gawker he wrote about and produced videos about food. Joshua goes in depth about his career journey through the food industry, discussing how networking had helped him advance his career tenfold. The two discuss Joshua’s pieces on ballet and martial arts, with Joshua explaining the training he went through that prepared him to be able to write these pieces.

Jeremiah and Joshua go in depth on their Brazilian Jiu Jitsu training, and their mindsets while training. Joshua explains how he separates emotions from his training, and how he struggles with this, as many of the moves that he uses while rolling would not anger him if another person used them on him, but he often finds that it angers his opponents. Jeremiah explains the mindsets he holds while training in Jiu Jitsu, as well as the Jiu Jitsu teachers that he keeps in mind while he trains. He discusses the importance of considering your opponents level while training, and Joshua agrees with this sentiment. The two discuss the variety of strategies and techniques they employ with the different opponents they train against, and how they decide which techniques to use. Joshua explains how one of his favorite aspects of Jiu Jitsu training is the natural flow of rolling. He explains how he struggles with his uncertainty of the decisions of what technique he employs in a particular situation, as he isn’t sure if what he chose to do was right or wrong, and he finds himself obsessing over whether or not it was right or wrong. Jeremiah gives Joseph advice on how to combat this stress regarding his uncertainty.

The two discuss in depth what teachings of Jiu Jitsu has affected them the most throughout their lives, as well as how the Covid-19 pandemic has affected their careers as well as their Jiu Jitsu training. Joshua explains how there are many challenges that he faces during his day to day life as a freelance writer, and how even though he doesn’t know what his career will look like in five years, he has the confidence in himself and his work to believe that he will continue to find his way no matter what challenges he faces. Jeremiah explains how he takes the lessons he learns from Jiu Jitsu and applies them to his career as an entrepreneur.

This week I’m going live with the one & only Chef Lizette.

For sure we’ll hit on cooking, drinking, branding, podcasting, marketing, social media....

And whatever the hell else we feel like talking about!

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces the message of the week, “we are always selling to 98.6 degrees”, which is the average body temperature of a human, and it is important to remember whenever you are trying to sell something, that there is a human on the other side of the transaction. Jeremiah introduces his guest for this week’s episode, Chef Lizette, a successful personal chef from NYC, who is often referred to as Chef by everyone from all walks of life. Chef Lizette explains the reasoning behind being referred to as Chef, that many people have difficulty pronouncing her full name Lizette Lopez De Arriaga, and that she used Chef Lizette for personal branding, to help others out, as she often cringes at how some people pronounce her name when they introduce her. She explains how even after she is no longer going to be a chef full time, she still wants to be referred to as Chef Lizette, to pay homage to her time as a chef. The two discuss Chef Lizette’s decision to go into the culinary industry, and she explains that the Sunday dinner she and her family had every week growing up is what inspired her to pursue cooking as a career. She continues to explain how she had a formal education in fashion, but even though she loves fashion, it never quite stuck with her as cooking did. She recalls watching Julia Child on PBS, which continued to inspire her to cook, and she went to UCLA for her culinary education. Chef Lizette also discusses her time working in restaurants and other formal cooking jobs, as she worked at the Ritz-Carlton and with Wolfgang Puck before she became a private chef. Jeremiah goes into his culinary career, and how even though he never had a formal education in culinary arts, he still gained a lot of knowledge through his experience.

The two discuss Chef Lizette’s move from Los Angeles to New York, and she explains how moving to New York was always the plan for her, that the city has always captivated her. Chef Lizette explains her transition in her career to being a personal chef. She explains when she met Julia Child at a book signing, where Julia Child told her to never stop learning and be humble. To Chef Lizette those words were incredibly important, and she kept those words to heart, and that because of that she wanted to create a large ranging resume, and didn’t want to be cornered into a niche within the culinary industry. She continues to explain that being a restaurant chef, while a good experience for her, was not something she would be able to do for the rest of her life, as she enjoys interacting with the customers when cooking for them. Jeremiah discusses how he also likes interacting with the customers, and how many of the restaurants he worked at were open-air kitchens, and customers were able to come up and interact with him while he was cooking. He also explains that at his restaurant Della there is an open air kitchen, and it is incredibly important to him to have this customer interaction with the kitchen. The two discuss wine, and how often wine comes up in Chef Lizette’s job. She explains that she had to take courses in culinary school related to wine, but more importantly many of her cousins and her grandparents loved wine. She explains that what made her realize how important wine was to a meal was when she went to Napa, where she had the a meal where the wine matched to the meal perfectly.

Jeremiah and Chef Lizette continue talking in depth on how Chef Lizette came to New York, with Chef Lizette discussing how in Los Angeles where she was originally based there is only a small community of people who needed a private chef. She continues to explain how for a long time she never thought she needed an agent, because most of her work came from word of mouth. But, in New York the environment for private chefs is an incredibly different environment, and many of the people in the community that needed private chefs tended to want New York chefs, and the supply and demand of private chefs and clients in New York is very different from the supply and demand of Los Angeles. Chef Lizette continues to explain that she had a client offer in New York, and the catalyst that convinced to make the move to New York was the death of her close friend. But, after she packed up and sold everything to move to New York for this new client, the client decided to keep the chef they already had. She explains how she was able to figure out how to stay in New York to be able to get a job with a client, with very little money and no home, until she was able to land a client by offering to work for free for two weeks. Jeremiah builds off of her story, comparing it to the life story of Tony D, his personal mentor. The two discuss their upbringings and how it contributed to their mindset going forward in their careers. Chef Lizette explains the importance of discussing the difficulties that come with success in one’s career, as people often don’t discuss those aspects.

Chef Lizette discusses the book Crush it! by Gary Vaynerchuck, and how reading it has changed her life and her mindset. How everything that was included in the book spoke to her, and resembled her own life. Jeremiah and Chef Lizette discuss her attitude and successful use of social media. Chef Lizette continues to explain how Crush it! became so important to her, that she had to become the person ready to receive the information presented in the book for it to make the impact that it did on her. They discuss how no one knows when the magic moment when the information will click with a person, so it is important to include repetition of these ideas and facts so that the information is readily available to people when they are ready for this information to click with them. Jeremiah and Chef Lizette briefly discuss her upcoming podcast that she is working on Breaking Bread with Chef Lizette.

What’s the hardest part about podcasting?

Most podcasters will tell you it’s marketing…..‍

This Friday at noon I’ll be chatting with podcast veteran, Nick Lozano. He’s built solid followings on more than a couple of shows, and this week we’ll hear some of the tactics he uses to build engagement.

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces his message of the week, “If a tree falls in a forest, and no one is there to hear it, does it make a sound?”, specifically on how this quote relates to marketing. He then introduces his guest, Nick Lozano, successful and well versed podcaster. Jeremiah discusses his past living in Virginia, where Nick is currently located, and the differences in climate between Virginia and New York, as well as the other places the two were located in the past, including Florida and upstate New York. The two discuss starting a podcast, and Nick brings up the point of being comfortable of not being perfect at the medium, as he explains the first few episodes one will make for a podcast will not be their best work, and for a while you will be the only person consuming your content. Jeremiah compares podcasting to creating music, as he participates in both of the mediums. He explains how in his formal music education, he was never taught how to market himself, and whether you are creating a podcast or releasing an album, you have to market yourself and your content the same as a brand. Nick agrees, saying that marketing and promoting is the most important aspect of creating a podcast, as discoverability is incredibly difficult. The two continue to discuss how many people are intimidated by creating podcast, but many of the factors that intimidate people the most, such as recording and editing, can be overcome easily over a couple of episodes, but if one doesn’t market themselves properly, they can be hundreds of episodes in and still have little to no following.

Jeremiah and Nick discuss the reasons why different people decide to start podcasts, with the main reason being people wanting to share information on a topic with other people. Nick explains that if one is not sure what to make a podcast on, that if they focus on a topic that they are passionate about, they’ll find it easier and more fulfilling to create their content. He also discusses the benefits of creating a podcast, as well as the importance of discovering and refining your target audience, as if one understands their audience, they’ll be able to share information through their podcast more effectively. The two also discuss how even if your following is small after discovering your target audience, it will be the right following for you and your content, and it will continue to grow. The two discuss efficiency in running a podcast, and if one is not outsourcing different steps in the content creation process, and are doing everything on their own, it is incredibly important to be as efficient as possible to get everything done correctly at high quality, including the marketing. Jeremiah brings up the importance of looking at data and statistics to see if your methods for marketing are working the way you want them to. The two continue on to discuss companies creating podcasts as a form of marketing in itself, and Nick says while it's valid to do this, it is also important to have substance to these podcasts, as no one will want to listen to an hour long advertisement. Jeremiah and Nick continue to discuss the editing process of podcasts, and Jeremiah explains how he edits his own podcast without headphones to better understand how it would sound in the space that listeners would experience it through.

The two discuss how it is important to understand your goals for podcasting, so that it will be easier for you to understand how to run your podcast. Along with this, the two agree that podcasts should be fun and entertaining, and that running a podcast should not feel like a chore, and once it does you should reevaluate your situation, and figure out how to enjoy podcasting again. Jeremiah and Nick discuss how the idea that every second of a podcast should be filled with value is one of the most prominent elements that causes creators to no longer enjoy podcasting. Nick discusses how it is noticeable when someone has certain questions lined up that they want to go over during a podcast, and that they drive the conversation towards those questions. He explains that one of the aspects of podcasting and livestreaming that he enjoys the natural flow of the conversation, which is hindered by a curated question layout. While having scripted questions is fine, stopping the natural flow of conversation to stay strictly to the set of questions is not his ideal podcasting format. The two talk about online live streaming, and Nick brings up the potential of Twitch. He explains that Twitch was isolated to the gaming community only for the past few years, but more and more recently different kinds of content creators, like musicians and artists are also appearing on the platform.

Nick explains his favorite way to market his podcasts, which is microcontent off of a longer episode. That he finds one or two sixty second sound bite, to use as a teaser on social media, to get people to listen to the entire episode. He explains that someone is more likely to listen to an entire episode of a podcast if they really resonate with the short clip they saw on social media. The two discuss Nick’s experience recently with Jiu Jitsu, and how he’s just got back into training after being out of training due to injury. Jeremiah explains one of his recent experiences while training against another competitor who was incredibly talented. The two discuss that having the expectation that anyone you compete or train against is better than you is helpful to you during the training, as you are on guard and won’t underestimate your competitor and get injured. They also discuss Nick’s most recent competition he participated in, and the differences in the sets of rules between different competitions.

Throwing it back this Friday at noon with bestselling author & consultant Lance Knaub

Lance first appeared on my show last summer & planted the seeds for a tremendous collaboration - it’s amazing what can transpire in under a year from a single conversation

We’re back at it this week to share some inspiration cultivated from the past year’s accomplishments!

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces his guest for today’s episode, Lance Knaub, and explains how they first met through social media connections and networking. He also introduces the quote of the week, “I’m a big believer of the idea that someone can come into your life for a short period of time, and have a massive influence”. Jeremiah continues to explain how this quote relates directly for today’s guest, and discusses Lance’s career in physical therapy, and how it connects to his own career in restaurants, as well as how through the course of their careers they learned many skills and techniques about running a business itself that they did not learn through their formal schooling in their personal fields. Jeremiah describes delegation in regards to running a business, and how it is an important aspect of entrepreneurship that Lance supports greatly. Lance describes how he was just recently on a different show, where he was discussing financial investing. Jeremiah asks Joe, the host of the other show Lance was on, what the best way to invest 50,000$. The three of them discuss the variables that would come up when investing 50,000$ and the best way to invest it. The three continue to talk about how John goes about helping clients in financial planning, as well as the benefits and consequences of investing in cryptocurrency.

Jeremiah reintroduces the quote of the episode to Lance, and explains he believes it describes their relationship perfectly, comparing them to a band. Lance agrees with this statement, saying that they have been very successful in expanding each of their businesses while helping each other. Lance talks about how Jeremiah is helpful to other entrepreneurs in teaching them different techniques and strategies that can help them to successfully run and expand their businesses. The two discusses their relationship and how their original small conversation they two of them had lead to huge business opportunities for both of them, Jeremiah bringing up the point of the virtual Masterminds that Lance holds, that introduced Jeremiah to new ideas he never thought of before, such as imposter syndrome, a prior episode topic for The Entrepreneurial Web. Jeremiah also discusses the topic of teaching others, and how he has learned through his martial arts training, to not overwhelm the student with a lot of information in a short amount of time, something that can easily happen when one is teaching about something they’re very passionate about.

The two discuss the premise of entrepreneurship, which Jeremiah defines is to solve a problem. He also brings up the idea that many entrepreneurs come from creative backgrounds, and find it easy to solve problems. The two also discuss problem solving in terms of producing and hosting a podcast, and how no matter how impressive your setup is, there are always technical issues that arise. Jeremiah and Lance talk about Lance’s emphasis on delegation, and how without proper delegation one can burn out easily, causing their business to fail or not even begin. Lance explains his journey through creating his own physical therapy business, and gives thanks to his mentors who have helped him create a formal business strategy and plan.

Jeremiah and Lance discuss what's in the future for people like them, who want to continue to expand and run their businesses. Lance focuses on networking and virtual networking in the present day, and how virtual networking and virtual webinars help people all over the world, rather than the small geographic location they are located in. The two also discuss financial investing, which Lance has been looking into more and more in the recent years. Lance explains how he believes in investing in the fundamentals first, before expanding to investing in cryptocurrency and other similar avenues. Lance also explains the importance of budgeting your savings, and that if one can not budget properly they won’t be able to invest properly. They also discuss keeping healthy, especially during the Covid-19 pandemic, and Lance brings up the quote that has impacted his life greatly, that a person that has health has many goals, and a person who has lost their health only has one goal, which is to get healthy again.

This week I'm pleased to welcome to the show author & keynote speaker, Kris Kelso.

He recently released his book, Overcoming The Impostor: Silence Your Inner Critic and Lead With Confidence, an excellent resource for anyone, but especially high achievers.

Kris & I were both featured on The B2B Hour in March, followed by a panel discussion on entrepreneurship & the internal dialogue. It's a discussion worthy of many hours of attention, and this week we'll add a few more drops into the bucket towards success.

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces his message of the week, and the topic of the week how to strengthen one’s mindset, as well as today’s guest Kris Kelso, the author of the book Overcoming The Imposter: Silence Your Inner Critic and Lead With Confidence. Kris explains what imposter syndrome is, that it is when someone overvalues the accomplishments and success of other people, and undervalues their own accomplishments and success. Jeremiah and Kris talks about how imposter syndrome is much more common than people believe it to be, and many people who suffer from imposter syndrome are high achievers who push themselves beyond their limits to achieve success. Jeremiah connects this to his own martial arts training and how he has learned through training that you have to become your own personal cheerleader, and even if you are not at the level you want to be and fail, with continued practice and training you will succeed and reach that level. Jeremiah also explains her personal experience with imposter syndrome and how it has manifested for him through small battles on the day to day that even though they seem small, are constant battles. Kris explains how many confident entrepreneurs, like Jeremiah, don't realize they have imposter syndrome often because it manifests itself through small battles instead of full on self doubt. Kris explains how imposter syndrome is not a syndrome in a clinical sense, but rather a pattern of thinking that can hold you back unless you don’t let it control and dominate your thinking.

Jeremiah and Kris discuss how in short doses of imposter syndrome as a positive sign, as a sign to lean into a situation causing the imposter syndrome, and that the situation can be an opportunity if used correctly to gain confidence in the situation. The two discuss how Kris recognized a pattern whenever he felt the effects of imposter syndrome the most, it was during a pivotal moment of his career, and that feeling is a sign that something really awesome is happening. Kris continues to explain how whenever he gets that feeling of imposter syndrome gets him excited now, because it means that something good is on the horizon. Jeremiah and Kris discuss Kris’ journey and process to writing his book, and how Kris originally wasn’t a fan of writing, but after writing an article on the same topic that gained a lot of traction, he realized that this is a topic that he could write and talk about that continuously positively impacts his audiences. Kris continues to explain how the book was a bit of the pandemic project, how even though he signed the contract for the book before the Covid-19 pandemic, he was able to utilize the time he gained through the lockdown to complete the book in a timely manner.

The two talk about the book writing process, and how even though Jeremiah is interested in it, he realizes the amount of work that needs to go into making one. They continue to talk about Kris’ personal experience with Imposter Syndrome, and when he first learned about it, from an executive coach who was sharing an anecdote. Kris explains how hearing about Imposter Syndrome really resonated with him, after he completed some research on it, he realized how much he was suffering from it. Jeremiah and Kris continue on to discuss how Kris ended up in Nashville, Jeremiah’s hometown, and how Kris first moved to Nashville because of the music industry and that he wanted to get into record production there. The two reminisce about Nashville, and the environment of Nashville in the past, and how it is currently a hub for entrepreneurship. They continue to talk about the term “entrepreneur” itself, and how when they first started as entrepreneurs they didn’t understand what that word actually meant, and originally thought of it as an insult, even though it was quite the opposite. Jeremiah explains how for him, being a creative has always been helpful for him in starting his own businesses, and Kris agrees saying that being creative in an art sense is a similar skill for being creative in business, that it is just in a different domain.

The two discuss how publishing the book is almost the same as running a business, and how that is how Kris has been viewing the publishing process recently, specifically through marketing. Kris explains how he has a group coaching session and online course that he is developing related to the book, and how the book has become his third business. Jeremiah and Kris discuss hybrid publishing, and how that is the option that Kris decided to go with to publish his book. Kris explains that in traditional publishing, the publisher puts up the cost to print and distribute the book, as you sell the rights to the book to them and receive a royalty based off of the sales. He also explains how self publishing is the opposite end of the spectrum, where you do everything in the publishing process by yourself. But, in hybrid publishing is the inversion of traditional publishing as Kris hired a publishing company to produce the book, while he still retains the rights to the book. Kris endorses hybrid publishing for anyone who wants to publish a book but isn’t very knowledgeable on the producing process of publishing a book. The two also discuss the different mediums of books, and which medium sells the most in Kris’ case, as physical books sell the most for him, as the digital avenues are highly controlled and difficult to break into, even though he does make many sales off of digital copies of the book. He also explains how in the future he is aiming to create an audiobook version of the book.