The Entrepreneurial Web

This week, I’ll be chatting with LA-based content & marketing strategist, Stephen G. Pope.

Stephen & his company, SGP Labs, focus on creating operating systems for content marketing that are sustainable, consistent, effective and can be improved over time.

Lately, he has particularly caught my attention with his emphasis on leveraging live streams.

It’s something all brands & entrepreneurs need, and I’m really looking forward to hear Stephen’s best tips for maximizing on marketing!

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces the message of the week, “Social media is the Jiu Jitsu of marketing”, and how social media is helpful to smaller businesses and brands to get the opportunity to get the word out about themselves. Jeremiah introduces his guest of the week Stephen G. Pope, an entrepreneur who has experience in creating and selling businesses. Stephen retells his life experience with business, and how he always loved coming up with product ideas, and how his degree he got in computer science integrated with his love of business. Stephen also explains his transition now to marketing, and how he reinvented himself to become a marketer, and someone who also helps other people with marketing. Jeremiah and Stephen discuss both of their past experiences with martial arts and how it has helped them with their business and marketing pursuits. The two also discuss the importance of having patience when partaking in marketing, as well as in daily life, and if one does not have patience, they often will not see the success of their efforts. The two also discuss Generation Z, and how because they have grown up with the internet and social media, they are very well aware of how to market themselves when they figure out what they want to do in life, and how they tend to be very detail oriented.

Jeremiah and Stephen discuss how music is also marketing, and Jeremiah retells his personal experience as a musician and trying to create and sell his first album. The two also discuss how fascinating marketing is, as Jeremiah came to the realization that marketing is necessary in all walks of life, and all kinds of content, from music to a brand. Stephen explains the importance of perseverance in marketing and creating content, as well as how when creating content such as music, to start off small and not overwhelm yourself, so you can continuously find what you're doing to be fun. Stephen explains what SGP Labs is and what it does, and how he helps clients with their marketing, with a focus on video campaigns. Stephen explains what he likes the most about SGP Labs is that he is making use of all of his skill sets, instead of only a few of his skills.

Jeremiah and Stephen partake in an exercise where Jeremiah discusses his current assets and skills sets, and Stephen explains how he could best use those to market his business. Jeremia discusses how he runs his social media accounts, both his personal and business accounts, as well as the recent success he has seen for his content that he posts on TikTok. Stephen goes in depth about the different strategies that Jeremiah could use to increase his marketing success on social media. Jeremiah explains his goals for his marketing for both his businesses, as well as how he wants to create a profit off of digital content in the future. Stephen explains his journey in creating SGP Labs, and how it originally started out as a mastermind, and what he learned from its original state allowed him to create the polished version that it is today.

The two discuss the importance of community building, especially in social media, to help your business continue to grow. Jeremiah and Stephen discuss live streaming, and how it is the next step past video, and that becoming comfortable and confident in live streaming is an asset in the current day. Jeremiah explains how Club House is the next huge social media craze that is up and coming, and how it is live streaming based, and how his experience with live streaming on other platforms has had him see success in club house.

Lyneil Mitchell, DPT, is an entrepreneur & physical therapist based out of Huntington Beach, CA. He's in the process of bringing his patented Wobbler - a physical therapy apparatus specifically designed for the rehabilitation of ACL injuries & the like - to market.

I've had the pleasure of working with Lyneil in a number of mastermind sessions led by show alum, Lance Knaub - biweekly calls where we help each other bring our visions into fruition. It's fascinating to learn of the obstacles one faces trying to bring a product like this to market, and Lyneil is chock full of stories about the snares that lie ahead.

If you have ambitions for something of this nature, then this episode is for you!

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces his guest, Dr. Lyneil Mitchel, who is a physical therapist and entrepreneur. Lyneil discusses his background of growing up in Pittsburgh, Pennsylvania, and the sports environment of Pittsburgh while he lived there. Lyneil explains his educational journey, specifically his time spent in physical therapy (PT) school, and how he became interested in the neurological component of physical therapy. Jeremiah and Lyneil discuss Lyneil’s journey postgrad, working for several different colleges, and eventually starting his own private practice. Lyneil also explains his research on non contact ACL injuries for women, where he found no connection between foot and ankle issues and ACL injuries.

Lyneil discusses how the lack of resources available to him is what drove him to his niche in physical therapy. Jeremiah retells the story of one of his Jiu Jitsu instructions experience with losing his ACL, and Lyneil discusses how the Balanced Budget Act of 1997 drastically changed what physical therapists do. Jeremiah and Lyneil the importance of turning a negative into a positive, both in physical therapy and in daily life during the Covid-19 pandemic. Lyneil also explains that positivity is a necessity in working with patients in physical therapy, because his goal is to best help people, and putting forth negativity while working will not help patients who are already in a negative state.

Jeremiah and Lyneil discuss the comparisons with Jiu Jitsu and physical therapy, and how working around the injury is common in Jiu Jitsu, and Lyneil explains the necessity of facing injuries head on with the help of a physical therapist so that the injuries will not return in the future. Lyneil goes on to explain how the technique of continuing to work on the basics throughout one’s training, in both physical therapy, and business so your more complex training will be supported by the polished basics. The two discuss how it is helpful for one to keep themselves motivated so that when they see the results of their training, they can be confident that they put forth their best effort regardless of the results themselves.

Lyneil explains the Wobbler, his patented physical therapy apparatus, and what inspired him to create the Wobbler. Jeremiah and Lyneil discuss the difference between the Wobbler and other exercise equipment, and how using the Wobbler is almost like dancing, and that it focuses on getting one's blood moving. Lyneil explains his and his relatives' experiences with using the Wobbler, as well as how the changes in material from steel to plastic for the Wobbler were necessary to get it to it’s best version.

This week I'm welcoming back to the show, The No Degree Podcast Host, Jonaed Iqbal.

He joined last Spring's round table discussion, and this Friday we get an entire hour to explore the professional options one has today and what the future of colleges & universities might look like. We'll for sure dig in to the power of social media & podcasting in the broadcast, as well!

Tune in for this energetic conversation or watch the Facebook Livestream by clicking here.

Jeremiah introduces his message of the week,“Great wrestlers are not great because of their technique, great wrestlers are great because of their passion”, and introduces his guest Jonaed Iqbal the host of NoDegree Podcast, and has a background in wrestling. Jeremiah and Jonaed discuss the business side of wrestling, and how wrestlers make money. Jonaed goes into his history with wrestling, and how he was introduced to the sport. Jeremiah and Jonaed discuss Jonaed’s work with helping people without college degrees, as well as his podcast the NoDegree Podcast. The two discuss Linkedin, specifically Linkedin live streams, and how it is an excellent and underrated networking tool. Jeremiah and Jonaed discuss how to effectively use TikTok for business and networking purposes.

Jeremiah and Jonaed discuss the necessity of passion in operating a business, and without passion a business might fail. The two discuss the pressure that college and universities are under currently during the Covid-19 pandemic, and how they are still charging students tens of thousands of dollars for zoom based classes at home. Jeremiah and Jonaed discuss their personal journeys through education, and why they made the educational decisions they did. Jonaed explains how he realized that college is not for everyone, and many of the students that go to highly rated post secondary schools have parental support, specifically financial support, that most students don’t have access to and are unable to attend these schools.

Jeremiah explains how currently there are a lot more resources for students who don’t want to attend college, compared to when he was in school. Jonaed goes in depth on the advice he gives to people who come to him to figure out their next steps following highschool. Jonaed explains how it is incredibly important to figure out one’s strengths before deciding what path they want to take, as everyone has different strengths, and not everyone wants to go into the typical non-college options. The two discuss the benefits of finding an accountability partner, with the example of a coach to help a person continue to grow. Jeremiah goes into imposter syndrome, and how it can be an adversary of even the most confident people, and with the help of an accountability partner will help someone overcome imposter syndrome.

Jeremiah and Jonaed discuss the continuing increase in popularity of live streaming on digital platforms, and how live streaming is currently replacing videos. Jonaed discusses his personal experience with live streaming, and how he enjoys the sense of community that comes with live streaming that is lost in pre-recorded videos. Jonaed also discusses how many people put on a more polished version of themselves in pre-recorded content, and through live streaming a person is their real selves. Jeremiah and Jonaed discuss Jonaed’s future goals, as well as Jonaed’s outlook on creating personal goals.

It's a topic I bring up often and try to rope into every show in some way - Brazilian Jiu Jitsu and the profound effect it can have on your professional life.

Joining me this week in that endeavor is Warehaus Business Development Director, Matt Falvey. He's a black belt in BJJ & a mutual friend of show alum, Lance Knaub. We've recently connected on LinkedIn - where there appears to be quite the audience for this notion of martial arts impact on business, so I'm excited to get an hour to dissect this with Matt and pick’[p;p/ up a thing or two. OSS!!

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces his message of the week, “A black belt is a white belt who never quit”, a quote from Jiu Jitsu that focuses on the importance of perseverance in achieving one’s goals, and introduces his guest Matt Falvey, a Brazilian Jiu Jitsu black belt. Jeremiah retells his personal experience in starting Brazilian Jiu Jitsu, and how he made the realization that Jiu Jitsu is helpful in creating and owning a business, as well as everyday life. Jeremiah and Matt discuss why they both enjoy Jiu Jitsu compared to other types of exercise. Matt explains how Jiu Jitsu makes you practice both moral integrity and patience, and how those lessons have helped him in his job as Warehaus Business Development Director. The two discuss how Jiu Jitsu always pushes you to continue to learn and improve, as there is no end to improvement in Jiu Jitsu, that even champions continue to strive to improve themselves. Matt explains his journey through Brazilian Jiu Jitsu, and where he earned several of his belts.

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Jeremiah and Matt discuss Matt’s time in the military, as well as the comradery found at the mats in Jiu Jitsu. Jeremiah describes his first advanced Jiu Jitsu class, how he was able to form bonds with the other people in his class, and how he took those lessons in comradeship has helped him run his restaurant business during the Covid-19 pandemic. Matt explains how in Jiu Jitsu there is a community of helping each other continue to learn and improve, and how this help goes over belt levels. The two then discuss the state of Jiu Jitsu during the Covid-19 pandemic, and the creative ways people have tried to practice during the pandemic.

Matt discusses how through his experience he has struggled through learning certain techniques in Jiu Jitsu, that he saw that some of his friends who were musically trained picked up those techniques easily. Jeremiah explains his past in music, and how it has helped him in learning Jiu Jitsu. The two discuss their former teachers in Jiu Jitsu, and Jeremiah recalls one of his teachers who had never competed in Jiu Jitsu, and how this gave him a different perspective on certain Jiu Jitsu techniques. Jeremiah retells how he continued to train in Jiu Jitsu through several of his injuries, and how Jiu Jitsu helped his recovery process.

Jeremiah and Matt discuss the process of gaining new belts in Jiu Jitsu, and Jeremiah describes his personal journey through gaining higher belts, and his goals regarding earning a black belt. The two both discuss the environment of the schools where they learn Jiu Jitsu, and Matt explains how “the belt will come to you”, and how he believes that this mindset should not only be applied to Jiu Jitsu but everyday life as well. The two discuss how Jiu Jitsu has affected their strategic thinking outside of Jiu Jitsu. Jeremiah discusses the necessity of spatial awareness in Jiu Jitsu, and how this applies to running a business.

This week, welcoming to the show.....drum roll please.......(some of you will do a doubletake).... Jennifer Schratwieser!! We haven’t spoken in years, but after seeing her post on marketing this past Monday, I had to have her on. Tune in for a thoughtful & possibly hilarious discussion(she’s got mad dirt on me!

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces his guest for this week’s show Jennifer Schratwieser, who’ve worked with each other in the past in the restaurant business. Jennifer and Jeremiah discuss Jennifer and her brother’s work in the car industry as well as her sister’s work in real estate. Jennifer explains her transition between industries to media sales, where she created her own print publication. Jennifer explains her process of creating a print publication for her autotrading work, and the intricacies of each step in the process.

Jennifer explains how she got to where she currently works at Channel 13 in Norfolk, Virginia, as well as how the Covid-19 pandemic has affected her work life. She explains the responsibilities for her job at Channel 13, where she works in ad sales, and selling commercial time. Jeremiah retells a similar experience where he worked in ad sales for BET. Jennifer and Jeremiah discuss the differences between selling commercial space between national and local levels. Jeremiah explains how the Covid-19 pandemic has been affecting his business in the winter months.

Jeremiah and Jennifer discuss intimacy in marketing through social media, specifically through Facebook posts that Jennifer has made. Jennifer explains the importance of creating relationships with clients to keep business successful, and how Facebook is a great avenue for this. Along with this Jennifer explains how television networks use social media, and streaming services to figure out how best to reach their target audience. Jeremiah explains how he uses the social platform Clubhouse that’s invite only, and geared towards businesses and business owners. The two also discuss the importance of livestreaming in modern social media marketing.

Jeremiah and Jennifer explain the nuances between digital and print marketing, and how best to digital market a business without the help of a network. The two discuss what are best avenues for digital marketing during the Covid-19 pandemic, as well as how the pandemic has affected ad revenue. Jeremiah explains how marketing is a gamble, but it is necessary to stick with one form of marketing for a while before adding or switching strategies.

Bronx-born, Jersey boy Dom Jackson is making his second appearance on the show this week. He's currently a personal trainer in San Diego, and spends a tremendous amount of time pumping out positive messages for both physical & mental gains through his social media channels.

His consistent & relentless pursuit of positivity has gained him followers by the tens of thousands. Listen in this week as we explore ways to keep your spirits high in even the toughest of times, and how to leverage that energy when you're on fire!

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

“Last year taught you lessons, this year you put them into practice.”

Jeremiah introduces the guest of the show, Dom Jackson. They begin the conversation talking about the transition into the new year, Dom encouraging listeners to keep a positive mentality and Jeremiah looking back at what last year had to offer us. The conversation transitions into jiu-jitsu, training, martial arts philosophy, and the mentality required in the fitness world. 

Dom Jackson discusses how he uses social media to promote his personal training and how he has expanded onto different platforms and mediums, Jeremiah relating his own experiences using TikTok. They go back and forth on jiu-jitsu and martial arts training, stretching and expanding your reach and demographics, and keeping clients in the fitness world.

Dom discusses how he expanded his reach across social media and how it has helped him gain more opportunities, explaining his approach to teaching others online, the start of his podcast, and the breakthrough he’s had using TikTok. They also discuss the importance of having an appeal to your brand, especially in fitness.

Dom discusses his broadcasting network and eponymous podcast, The Dom Jackson Experience, informing listeners of a couple new shows that he is starting up. They continue to talk about the power of using social media in self-promotion and brand-building. Dom leaves his social media, website, and contact information for listeners.

David Estrada is the Executive Director of the Sunset Park 5th Avenue BID in Brooklyn, NY. His decades of experience have made him adept with government relations and managing all aspects of non-profit community service organizations.

David is a community leader who promotes local economic development through merchant services and stakeholder engagement. He’s also a skilled facilitator and public speaker with experience designing and delivering communication strategies via social media, the press, and public events.

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces the guest of the show, David Estrada. David gives a bit of background on himself and informs listeners about the concept of a BID, Business Improvement District. David delves deep into the idea, gives a few examples, and explains the role of his business. The conversation transitions into business mortality and fatality with the two discussing the cutthroat nature of NYC’s small business sphere. He discusses the commerce and environment of Sunset Park and what’s been going on there in terms of small businesses.

Jeremiah and David discuss how the pandemic has affected small businesses in New York City and how a lot of brick-and-mortars have closed down in the last few months. David questions the actions taken by the city government and talks about what can really be done to help small businesses survive.

They continue the conversation discussing the viability of PPPs and small grants, picking apart the flimsy solutions currently set in place for small businesses. David talks about the recovery of the industry post-pandemic and how it may benefit Sunset Park in the future. He also gives insight on how he believes the world of small business will change in the years to come.

David talks about the key factor in surviving as an entrepreneur. Jeremiah and David project into the future and reflect on all that’s happened. David gives his final thoughts and informs listeners how they can contribute to helping keep these small businesses alive. They close out the show with Jeremiah dropping David’s contact information for listeners.

Isaac Mashman is the founder a personal brand development company, Mashman Ventures, and is the host of the business & self-development podcast, Chase The Vision.

His goal for both is to help personal brands & visionaries chase after their own visions.

Tune if Friday at noon for an insightful conversation on branding & marketing both off and online!

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces the guest of the show Isaac Mashman. Isaac discusses his background and how he first got into entrepreneurship when he was in high school.The two start a conversation about education and its connections to entrepreneurship, briefly touching on the music and culinary industries, Isaac telling the story about when he decided he wasn’t going to college. The two go back and forth, discussing martial arts, community, and authenticity.

Jeremiah and Isaac discuss more of their histories living across the United States. The conversation then continues with the topic of social media and authenticity in entrepreneurship. They talk about connecting with people online and learning new perspectives on social media, also touching on social media’s role in building a brand.

Isaac gives listeners insights on what goes behind building a brand, first touching upon his entrepreneurial tendencies back when he was in high school. He talks about the most important factors that go into forming your personal brand: your individual goals, who you are, and what you’re trying to be known as. Jeremiah and Isaac go back and forth on a few perspectives on branding and how to make yours unique and memorable.

Jeremiah inquires about Isaac’s podcast and Isaac goes into his transition from entrepreneurship to business professional. He talks about a few of the pitfalls that come with branding yourself as an entrepreneur and why he decided to move on from a hustle-theme podcast to create Chase The Vision. . Isaac ends the show by introducing the concept of ‘aggressive patience’ before dropping his contact information for listeners.

It’s story time with the master of the story himself, Michael Johnson.

His widely revered show, Teawithmike, is dropping its 100th show this Saturday. On my show, we’ll get to hear about Mike’s journey and why the story is so special to him.

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

“The best story you could read is the one you write yourself.”

Jeremiah introduces the guest of the show, Michael Johnson. They begin their conversation discussing Michael’s web show, Tea with Mike, and the dynamics of online distribution platforms and digital marketing. Jeremiah inquires about Michael’s reasons behind starting his own show.

Michael delves into his passion for performance and how story-telling became an important part of his life. Jeremiah explains how one’s creative output translates to ‘content’, and then asks Michael about his love of tea. Michael explains the origins behind the name of his show and how he was able to establish his brand.

Michael gives listeners a tea fact and Jeremiah asks him a tea question. Jeremiah then delves into his past owning a coffeehouse and what he’s been drinking lately. Jeremiah then asks about Michael’s interview with Gary Vaynerchuck and how he got onto the show ‘Tea with Gary Vee’, Michael explaining how he was able to get in-touch with him through Twitter.

Michael discusses the hundredth episode of Tea With Mike. He thinks back to earlier days of the show and the journey he’s been through to get where he is now: all the peoples he’s met, building up his brand, and landing his latest interview. Michael closes the show by sharing the hundredth episode’s special guest.

Co-founder of NY-based RIP Medical Debt, Jerry Ashton, recently announced that he will be stepping down from his position as Director of Education & Engagement for the national charity known for pioneering medical debt abolishment across the U.S.

He's not out of they game, though. He will remain on RIPs board of directors, and he's already making moves on his next project - LetsRethinkThis.com.

Jerry is a fascinating individual with history in military, journalism & collections and a penchant for social justice!

Tune in for this energetic conversation at TalkRadio.nyc or watch the Facebook Livestream by clicking here.

Jeremiah introduces the guest of the show, Jerry Ashton. Jerry starts the conversation discussing his education and transition into the Navy (working as a journalist), living in New York, and the start of his entrepreneurial journey. He leads us through his life, and well into his sixties, Jerry brings us to an essential experience of his, Occupy Wall Street.

Jerry explains his relevance with Occupy Wall Street, Jeremiah sharing his own experience. Jerry shares why the message resonated with him and how he started work on dissipating medical debt in the heat of the movement. After it began to die out, Jerry then explains how through John Oliver he was able to start-up his debt abolishment nonprofit, RIP Medical Debt, Jerry giving out advice for budding entrepreneurs.

Jerry talks about his goal of abolishing one-billion dollars of medical debt and how they shattered it reaching 2.6 billion dollars. Jerry talks about the purpose of nonprofits and his hopes that RIP Medical Debt will live long after his tenure. He then talks about his next venture, LetsRethinkThis.com, as well as talking about a future web show that he will conduct over Zoom.

Jerry talks about his goals with LetsRethinkThis next year and gets into a conversation about meaning, purpose and service, delving into ideas of social entrepreneurship and how he ultimately plans to execute the role of LetsRethinkThis. Jerry ends the show by leaving contact information for listeners.