The Executive Desk

The Executive Desk

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The Executive Desk episodes

  • #56 An Interview with Gretchen Hydo, Gretchen Hydo International - Building A Successful Business With Your Professional Self

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    We all have a passion for doing something. We just didn’t know that we could make money out of it. Maybe, it’s time to take a risk and show up as your professional self. Join me and my guest, Gretchen Hydo, Master Certified Coach in International Coaching Federation, as we discuss your passion, start-up as an entrepreneur, and how to drive sales conversations. Tune in to learn more topics!

    To learn more about this episode or the resources mentioned, read the full show notes here.

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    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    22 min
  • #55 The Power of Following Up

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    Most people need to remember that a follow-up is not just a matter of opportunity. It’s an essential part of the sales process and something you should do daily. You can’t afford to be shy about following up and staying in touch with your clients and prospects. We will show you how to construct an effective follow-up plan that helps you stay in front of potential clients and customers regularly and allows you to stay connected with them – even if they don't need your services.

    To learn more about this episode or the resources mentioned, read the full show notes here.

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    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    14 min
  • #54 Motivation Has An Expiration

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    Motivation is limited. It doesn't last forever. If you don't start now, you won't be motivated to do what's necessary to attain your goals when it matters most. So in the absence of motivation and vision, discipline becomes the ultimate power when nothing else can move forward.

    To learn more about this episode or the resources mentioned, read the full show notes here.


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    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    5 min
  • #53 3 Habits That Are Keeping You Stuck

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    As a business owner, you know what it takes to get your job done.  Each day, you have to be ready to face more challenges than you can imagine and yet somehow, find ways to get everything done.  But if you don’t have the right habits, then even after all your hard work, you might find yourself falling behind or not progressing as fast as you want.  Learning how to overcome those habits is key in keeping your business moving forward.

    To learn more about this episode or the resources mentioned, read the full show notes here.

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    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    12 min
  • #52 What Does Stepping Into a CEO Role Look Like?

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    A true CEO role means aligning your vision to the business and making sure your team knows it. Transitioning from working in your business all the time to being the CEO can be tricky.  Here, I’m going to walk through some key shifts you’re going to need to know when you do.

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    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    23 min
  • #51 Self Care for Busy Entrepreneurs

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    When you’re running your own business, it can be easy to forget about taking time for yourself. If you don't make time to recharge, eventually you're going to burn out.  Taking care of your health is your number one priority.  And yes, sometimes it's about putting your phone down so you can enjoy the moment.  In this episode, I’m sharing the things you can do as an entrepreneur to incorporate self-care into your daily routine. Tune in to learn more!

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    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    20 min
  • #50 When You Should Try A New Marketing Strategy

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    Your marketing is never one-and-done.  It’s an ongoing process that needs cultivation.  However, there are moments when you need to change strategies or stick with your current one.  Join me as I share some insights on when this makes sense. 


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    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    21 min
  • #49 The 3 Wise Investments I Have Made In My Business

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    In this episode, I will share what has helped me navigate my entrepreneurial landscape and grow into the business owner I’ve become today.  Tune in to learn more!

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    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    14 min
  • #48 Creating Your Own Referral Network

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    Referrals are often an easier and effective way to grow your business.   They positively impact your brand, lower the cost of acquiring new customers, enhance your reputation and increase customer loyalty. But how do you start your referral network as an entrepreneur?

    In this episode, join me as I share the different types of referral sources and a simple way to create your own referral network. Tune in to learn more!


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    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    24 min
  • #47 An Interview with Dawn Myers, Guided Leadership Solutions - The Mindset Shifts That Business Owners Need To Make

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    We all have a natural tendency to resist change. This is especially true when it comes to our business and professional lives. For those who are entrepreneurs, we get our ideas, start our businesses and then figure out the rest as we go along. There is nothing wrong with this approach, but it can be limiting if you don't have a long-term plan in mind. There are certain mindsets that every successful entrepreneur needs to cultivate for their business to grow beyond their wildest dreams. In this episode, we are joined by Dawn Myers, the Co-Founder of Guided Leadership Solutions, a company that helps small business owners get back to doing what they do best by freeing them up to focus on what matters most. 


    Dawn talks about the mindset shifts she needed to make to get where she is today, the big misconception about business and how you can build a positive mindset. She also shares some tips for creating loyal customers and advises people facing challenges in their businesses. Tune in to learn more on this and other exciting topics!

    To learn more about this episode or the resources mentioned, read the full show notes here.

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    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    45 min

About The Executive Desk

From the publisher's feed

The Executive Desk is a space for thoughtful perspective on business and leadership.


Hosted by Coach Shakeena of The Focused CEO, each episode offers insights, reflections, and…