The Executive Desk

The Executive Desk

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The Executive Desk episodes

  • #46 Your First Hire

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    If you're a small business owner, you know how hard it is to do everything yourself. You also know that hiring employees makes good business sense. When you hire someone, they become an extension of your brand and can bring new skills and experiences into the fold while taking on some of the responsibilities. 


    In this episode, I will discuss the benefits of making your first hire as a business owner and where to find them. I will also talk about the mindset shifts you should make when looking for your first hire and what to look for in your candidates. Tune in to learn more about this and other exciting topics!

    To learn more about this episode or the resources mentioned, read the full show notes here.


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    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    14 min
  • #45 Attracting Your Ideal Client

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    If you are a business owner, it’s important that you attract your ideal client. Your ideal client will have a lot of similarities with you, making it easy to serve them well and help you stand out from other competitors.

    In this episode, I will share tips on finding your ideal client as a business owner. I will also talk about identifying your ideal clients, refining your message, and being specific about what you offer them. Tune in to learn more on this and other exciting topics!

    To learn more about this episode or the resources mentioned, read the full show notes here.


    __________

    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    19 min
  • #44 Hard Truths for CEOs

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    Most business owners are overworked and stressed out. They work long hours, have little time off, and get so caught up in the day-to-day that they don't have a chance to reflect on what's going right or wrong with their businesses. You need to know several things to help you find better momentum in your business.  In this episode, I will share what most business owners need to know to find better momentum in their businesses. Tune in to learn more on this!

    To learn more about this episode or the resources mentioned, read the full show notes here.

    Join my free community, 𝗧𝗵𝗲 𝗨𝗻𝗰𝗼𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗲𝗱 𝗖𝗘𝗢 where I give weekly, live trainings designed to help grow your business.
    𝗝𝗼𝗶𝗻 𝗵𝗲𝗿𝗲: https://bit.ly/JSRVTheUncomplicatedCEO

    __________

    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    18 min
  • #43 What Creative Freedom Looks Like In Your Business

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    One of the most fascinating aspects of entrepreneurship is the freedom to run your business the way you want to. But, it can also be one of the hardest things to achieve. Successful entrepreneurs know that it's not enough to start a business and hope for the best simply. They don't just work hard; they work smart. And they don't just set goals; they create systems that ensure those goals are met on time.

    In this episode, I’ll share with you the three ways you can use to create freedom in your business and organizing your schedules. Creating time for vacations, holidays and birthdays, family and friends, personal development, client work, and sales conversations. I will also talk about creating freedom through your services and marketing strategy. Tune in to learn more on this and other exciting topics!

    To learn more about this episode or the resources mentioned, read the full show notes here.

    Join my free community, 𝗧𝗵𝗲 𝗨𝗻𝗰𝗼𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗲𝗱 𝗖𝗘𝗢 where I give weekly, live trainings designed to help grow your business.
    𝗝𝗼𝗶𝗻 𝗵𝗲𝗿𝗲: https://bit.ly/JSRVTheUncomplicatedCEO

    __________

    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    24 min
  • #42 The Types of Systems You Should Have In Your Business

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    When it comes to running a business, there are a lot of important decisions to make. One of the most important is determining what systems you need to help your company run smoothly and efficiently. You don't have to choose all of them at once and you can implement one system at a time as your business grows.


    In this episode, I’m sharing the different systems you should have in your businesses. Tune in to learn more!

    To learn more about this episode or the resources mentioned, read the full show notes here.

    Join my free community, 𝗧𝗵𝗲 𝗨𝗻𝗰𝗼𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗲𝗱 𝗖𝗘𝗢 where I give weekly, live trainings designed to help grow your business.
    𝗝𝗼𝗶𝗻 𝗵𝗲𝗿𝗲: https://bit.ly/JSRVTheUncomplicatedCEO

    __________

    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    21 min
  • #41 An Interview With Darby Vannier: The Indispensable Leader

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    A leader and a manager are two different things, even though they may often be confused. Leaders are people who inspire and motivate others to achieve the goals of the company or organization. They are not necessarily managers, but they can be both simultaneously. However, true leaders cannot only lead and motivate people; they also know what it takes to succeed as a leader. In this episode, we are joined by Darby Vannier, a leader, coach, consultant, and the author of the book: The Indispensable Leader.  Tune in to learn more on this and other exciting topics!

    To learn more about this episode or the resources mentioned, read the full show notes here.

    Join my free community, 𝗧𝗵𝗲 𝗨𝗻𝗰𝗼𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗲𝗱 𝗖𝗘𝗢 where I give weekly, live trainings designed to help grow your business.
    𝗝𝗼𝗶𝗻 𝗵𝗲𝗿𝗲: https://bit.ly/JSRVTheUncomplicatedCEO

    __________

    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    45 min
  • #40 Ways You're Sabotaging Yourself

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    There's a saying that goes, "you can't manage what you don't measure." I believe this is especially true when it comes to your business and your success. The problem is that many of us are self-sabotaging in our businesses without even realizing it. There are things that we do regularly that are holding us back from achieving our goals. We might not even know it, but there are certain things that we do that are sabotaging our success.

    In this episode, Shakeena Johnson, podcast host, sheds some light on the ways you could potentially be holding yourself back from growing in your business. She talks about the lack of mindset, charging below the value you provide, trying to serve everyone, and marketing to a large group of people. She explains that the solution is to charge according to the value of your service, have a growth mindset, and niche down to a specific group of people. Tune in to learn more on this and other exciting topics!

    To learn more about this episode or the resources mentioned, read the full show notes here.

    Join my free community, 𝗧𝗵𝗲 𝗨𝗻𝗰𝗼𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗲𝗱 𝗖𝗘𝗢 where I give weekly, live trainings designed to help grow your business.
    𝗝𝗼𝗶𝗻 𝗵𝗲𝗿𝗲: https://bit.ly/JSRVTheUncomplicatedCEO

    __________

    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    14 min
  • #39 An Interview with Ervine Fox, NeuroAlchemy Institute LLC - Reconnecting to Who You Truly Are

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    Reconnecting to who you truly are is a process, not an event. It's about slowly but surely removing the layers of illusions and distractions that keep us from seeing ourselves clearly. It's also about letting go of stories we tell ourselves about who we are and what we're capable of. This can be challenging because many of these stories were formed during childhood when our parents raised us. But if we want to create a fulfilling life, it's important to let those stories go and see how freeing that can be! Today, we are joined by Ervine Fox, a spiritual guide, mentor, and coach who guides leaders and visionaries into their purpose.

    Ervine shares some insights on the importance of reconnecting to who you indeed are, the difference it makes in your life, and how it helps us see things clearly. She also talks about the art of assisting others in reconnecting with themselves, the transition to entrepreneurship, and the benefits of celebrating the small wins. Tune in to learn more on this and other exciting topics!

    To learn more about this episode or the resources mentioned, read the full show notes here.

    Join my free community, 𝗧𝗵𝗲 𝗨𝗻𝗰𝗼𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗲𝗱 𝗖𝗘𝗢 where I give weekly, live trainings designed to help grow your business.
    𝗝𝗼𝗶𝗻 𝗵𝗲𝗿𝗲: https://bit.ly/JSRVTheUncomplicatedCEO

    __________

    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    32 min
  • #38 An Interview with Travia Steward, Reinvent You - Finding Your Fulfillment

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    The world is full of people who have lost their way. They have forgotten their purpose in life and are aimlessly wandering through life without any direction. If you find yourself stuck in this situation, it's time for a change. It's time to find your fulfillment in life. Today, we are joined by Travia Steward, a certified Life Coach who helps professional people create breakthroughs in life, so they reach their goals faster.

    Travia shares some of her struggles and how she overcame them, the family’s reaction to her transition, and what the future looks like in her career. She also talks about the boxes we carry during a transition that we need to break to succeed, the tips to finding fulfillment, the experience of doing what you love, and advises people on finding their purpose in life. Tune in to learn more on this and other exciting topics!

    To learn more about this episode or the resources mentioned, read the full show notes here.

    Join my free community, 𝗧𝗵𝗲 𝗨𝗻𝗰𝗼𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗲𝗱 𝗖𝗘𝗢 where I give weekly, live trainings designed to help grow your business.
    𝗝𝗼𝗶𝗻 𝗵𝗲𝗿𝗲: https://bit.ly/JSRVTheUncomplicatedCEO

    __________

    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    43 min
  • #37 A Simple Way to Organize Your Day

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    In this episode, I’m sharing four factors that can help organize your day while scaling your business. These factors are the driving force in creating momentum, staying organized, being productive and sustainable.  Tune in to learn more!

    To learn more about this episode or the resources mentioned, read the full show notes here.

    Join my free community, 𝗧𝗵𝗲 𝗨𝗻𝗰𝗼𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗲𝗱 𝗖𝗘𝗢 where I give weekly, live trainings designed to help grow your business.
    𝗝𝗼𝗶𝗻 𝗵𝗲𝗿𝗲: https://bit.ly/JSRVTheUncomplicatedCEO

    __________

    The Executive Desk is brought to you by The Focused CEO, helping business owners think more clearly, lead intentionally, and build businesses that aren't limited by them.

    Explore coaching, resources, and upcoming opportunities at thefocusedceo.co.

    Connect with Coach Shakeena on LinkedIn.

    11 min

About The Executive Desk

From the publisher's feed

The Executive Desk is a space for thoughtful perspective on business and leadership.


Hosted by Coach Shakeena of The Focused CEO, each episode offers insights, reflections, and…