The Fashion Brand Clinic Podcast

The Fashion Brand Clinic Podcast

By elizabeth stilesArtsFashion & BeautyDesign
Download on the App Store

The Fashion Brand Clinic Podcast episodes

  • 087 - 1 Page Business Plan for your Fashion Brand with Elizabeth Stiles

    Welcome to another episode of The Fashion Feed with meeeeeeee, Elizabeth Stiles!

    I've wanted to do this episode for ages & excited to finally share it with you & that's how to create a 1 page business plan for your fashion business regardless of what stage you're at!

    In this episode 1 discuss :

    • the checklist to include within your 1 page business plan

    • how to complete your market research

    • a mix of practical and mindset tools for you to implement within your business!

    PS - all of the areas I cover in the episode are also included within my online course 'how to grow a fashion brand online' which is open for enrolment until Monday 27/9/21 @ midnight!

    Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

    I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

    As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

    However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

    In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

    For example …

    *Do you regularly update your website and analyse your competitors' pricing?

    *Do you frequently update your website's content and product offerings to keep customers engaged?

    *Does your fashion brand have a content marketing strategy?

    Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

    Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

    LINKS MENTIONED IN THE EPISODE YOU CAN KEEP IN TOUCH WITH ME VIA THE LINKS BELOW:

    https://www.elizabethstiles.co.uk/

    https://www.instagram.com/elizabethstilesuk/

    LISTEN

    You can listen by clicking through to Apple Podcast here

    Remember to hit the subscribe button so you don't miss an episode!

    CONTACT ME

    If you'd like to find out more about working together on your brand, click here

    19 min
  • 086 - Karina @ Molby the Label on Being an Overnight Success

    Now I've got your attention! You may have seen Molby The Label blow up during lockdown & seemed like it came out of nowhere but it was so interested to chat to Karina & find out how long the brand has actually been running before the birth of their famous gingham dress!

    Mølby The Label is an independent, British, slow-fashion brand created by Karina! Each garment is designed and handmade to order from their studio based in The Wirral. The team's vision is to create beautiful garments, which can be dressed up or down for all occasions.

    In this episode we discuss :

    • The importance of persistence & patience when it feels like your brand isn't going to work

    • How Karina grew from a 1 woman band to a team of 15 people!

    • Karina's honest advice for the next generation of fashion creatives

    Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

    I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

    As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

    However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

    In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

    For example …

    *Do you regularly update your website and analyse your competitors' pricing?

    *Do you frequently update your website's content and product offerings to keep customers engaged?

    *Does your fashion brand have a content marketing strategy?

    Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

    Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

    LINKS MENTIONED IN THE EPISODE YOU CAN KEEP IN TOUCH WITH THE KARINA VIA THE LINKS BELOW:

    https://www.molbythelabel.com

    https://www.instagram.com/molbythelabel

    LISTEN

    You can listen by clicking through to Apple Podcast here

    Remember to hit the subscribe button so you don't miss an episode!

    CONTACT ME

    If you'd like to find out more about working together on your brand, click here

    55 min
  • 085 - Onloan - Are You Ready To Change Your Mind About Rental?

    Onloan is the culmination of a very unlikely duo: Tamsin and Natalie who had previously zero professional common ground. Tamsin worked in finance whilst Natalie worked creatively in fashion.

    The unexpectedness of their collaboration is the fuel that drives Onloan to build the future of fashion. It's one of the only platforms that actually supports designers by buying stock across current and past seasons. They are not peer-to-peer like most of their competitors but invest in designers to support their long-term creative vision and ultimately the industry as a whole. In doing so they keep clothes in circulation preventing fashion wastage.

    In this episode we discuss :

    • Some common issues that hold people back from renting their wardrobe

    • How On Loan started & some challenges they've faced over the past year

    • How On Loan are helping change the face of rental within sustainability

    Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

    I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

    As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

    However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

    In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

    For example …

    *Do you regularly update your website and analyse your competitors' pricing?

    *Do you frequently update your website's content and product offerings to keep customers engaged?

    *Does your fashion brand have a content marketing strategy?

    Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

    Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

    LINKS MENTIONED IN THE EPISODE YOU CAN KEEP IN TOUCH WITH THE TEAM @ ON LOAN VIA THE LINKS BELOW:

    https://onloan.co

    https://www.instagram.com/onloan

    LISTEN

    You can listen by clicking through to Apple Podcast here

    Remember to hit the subscribe button so you don't miss an episode!

    CONTACT ME

    If you'd like to find out more about working together on your brand, click here

    39 min
  • 084 - An Interview with Hope Macaulay

    The podcast is back after a short summer break and I am SO excited to share with you my next guest for today's episode - it's Hope Macaulay - contemporary luxury & bespoke fashion designer.

    Hope's handmade-to-order, garments have been featured in Vogue, Elle, Vanity Fair and the New York Times plus seen on Gigi Hadid!

    The garments are produced all over Northern Ireland, by a small team of knitters and seamstresses – and also by Hope herself! They all strongly believe in high quality, made-to-order, handmade garments, shopping small, and supporting local women in the community.

    In this episode we discuss :

    • How Hope's brand transitioned from her graduate collection

    • What her design process looks like

    • How she feels about the copycat YouTube videos which have over 1 million views!

    Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

    I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

    As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

    However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

    In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

    For example …

    *Do you regularly update your website and analyse your competitors' pricing?

    *Do you frequently update your website's content and product offerings to keep customers engaged?

    *Does your fashion brand have a content marketing strategy?

    Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

    Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

    LINKS MENTIONED IN THE EPISODE YOU CAN KEEP IN TOUCH WITH HOPE VIA THE LINKS BELOW:

    https://hopemacaulay.com

    https://www.instagram.com/hope.macaulay

    LISTEN

    You can listen by clicking through to Apple Podcast here

    Remember to hit the subscribe button so you don't miss an episode!

    CONTACT ME

    If you'd like to find out more about working together on your brand, click here

    45 min
  • 083 - The Plastic Pollution Crisis with Michael Waas @ Tipa Packaging

    Wow thankyou so much to everyone listening to the podcast, it recently hit EIGHTY THOUSAND downloads which is absolutely mind blowing!

    This week I'm interviewing Michael Waas who is VP of North America at TIPA, a company that creates compostable solutions for brands looking to make the switch to sustainable packaging.

    They help fashion houses around the world – including PANGAIA, Stella McCartney and Gabriela Hearst - reinforce their sustainability ethos by ensuring even the packaging your clothes come in is created with the planet in mind.

    In this episode we discuss :

    • Why packaging needs to be more of a priority and less of an after thought

    • The impact Covid has had on the increase in plastic usage this year

    • What upcoming innovations we're going to be seeing in packaging very soon!

    Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

    I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

    As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

    However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

    In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

    For example …

    *Do you regularly update your website and analyse your competitors' pricing?

    *Do you frequently update your website's content and product offerings to keep customers engaged?

    *Does your fashion brand have a content marketing strategy?

    Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

    Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

    LINKS MENTIONED IN THE EPISODE YOU CAN KEEP IN TOUCH WITH TIPA VIA THE LINKS BELOW:

    https://tipa-corp.com

    https://www.instagram.com/tipacorp

    LISTEN

    You can listen by clicking through to Apple Podcast here

    Remember to hit the subscribe button so you don't miss an episode!

    CONTACT ME

    If you'd like to find out more about working together on your brand, click here

    41 min
  • 082 - Recycling Gold with Catch Rhys

    Welcome back to another episode of The Fashion Feed podcast & we're talking about jewellery but not as you know it! It's been a couple of years now since I've stopped buying bits of jewellery for £5 or £10 & started to invest in better quality gold vermeil or gold plated pieces to save my skin from going green!

    I can confirm that straight after recording I went on Catch's website and treated myself to a couple of pieces that I know will last me a lifetime (quite literally) & they arrived today!!!

    On this week's episode I'm introducing Catch Rhys who's a jewellery designer inspired by her mum's solid gold rings which she's worn consistently for over 40 years! Although Catch quickly realised that the options were limited; mass-produced and low quality (or wildly expensive and inaccessible!)

    In this episode we discuss :

    • Catch's accidental entrance into the world of fine gold jewellery

    • The benefits of solid gold vs gold vermail

    • How Catch has overcome sustainability challenges in an old fashioned jewellery industry

    Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

    I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

    As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

    However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

    In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

    For example …

    *Do you regularly update your website and analyse your competitors' pricing?

    *Do you frequently update your website's content and product offerings to keep customers engaged?

    *Does your fashion brand have a content marketing strategy?

    Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

    Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

    LINKS MENTIONED IN THE EPISODE YOU CAN KEEP IN TOUCH WITH CATCH VIA THE LINKS BELOW:

    https://www.catchrhys.co.uk

    https://www.instagram.com/catchrhys

    LISTEN

    You can listen by clicking through to Apple Podcast here

    Remember to hit the subscribe button so you don't miss an episode!

    CONTACT ME

    If you'd like to find out more about working together on your brand, click here

    50 min
  • 081 - How To Prepare For A Pop Up Event IRL With Samantha @ Isolated Heroes

    This week on the podcast we have Samantha from sunny Scotland! A fashion designer who founded her own company straight after graduating & has grown to become one of the most visually striking contemporary brands within the UK after being featured on the likes of Miley Cyrus, Paloma Faith, Pixie Lott, Kate Nash & Molly King!

    Samantha's main objective at Isolated Heroes is to empower others by making her customers feel the most confident version of themselves whatever their shape or size. Isolated Heroes also love to celebrate body positivity with collections stocked from a size UK 6 through to a UK 28.

    In this episode we discuss :

    • Samantha's collaborations with the V&A and Urban Outfitters

    • How she prepared a record number of units in such a short space of time

    • The lessons learnt when working with such big names

    Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

    I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

    As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

    However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

    In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

    For example …

    *Do you regularly update your website and analyse your competitors' pricing?

    *Do you frequently update your website's content and product offerings to keep customers engaged?

    *Does your fashion brand have a content marketing strategy?

    Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

    Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

    LINKS MENTIONED IN THE EPISODE YOU CAN KEEP IN TOUCH WITH SAMANTHA VIA THE LINKS BELOW:

    https://www.instagram.com/isolatedheroes/

    https://www.isolated-heroes.com/

    LISTEN

    You can listen by clicking through to Apple Podcast here

    Remember to hit the subscribe button so you don't miss an episode!

    CONTACT ME

    If you'd like to find out more about working together on your brand, click here

    45 min
  • 080 - 7 Lessons I Learnt from 7 Business Books with Elizabeth Stiles

    Welcome to another episode of The Fashion Feed with me!

    This week I want to share with you some lessons I've learnt from 7 different business books! There's a theory that you can summarise every non fiction book in less than 15 minutes so we're going to put that to the test!

    In this episode we discuss :

    • which business books I have found to be useful in the growth of my online business

    • some recommended reads over the summer if you're lacking inspiration

    • 1 lesson i've taken away from each book & still implement with myself and clients!

    Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

    I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

    As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

    However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

    In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

    For example …

    *Do you regularly update your website and analyse your competitors' pricing?

    *Do you frequently update your website's content and product offerings to keep customers engaged?

    *Does your fashion brand have a content marketing strategy?

    Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

    Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

    LINKS MENTIONED IN THE EPISODE YOU CAN KEEP IN TOUCH WITH ME VIA THE LINKS BELOW:

    https://www.elizabethstiles.co.uk/

    https://www.instagram.com/elizabethstilesuk/

    LISTEN

    You can listen by clicking through to Apple Podcast here

    Remember to hit the subscribe button so you don't miss an episode!

    CONTACT ME

    If you'd like to find out more about working together on your brand, click here

    21 min
  • 079 - Selling 1 Collection For 1 Year With Celia @ Junk London

    Celia @ Junk LDN spent most of her 20's travelling Asia & Australia spending many months living & working in little bars across Cambodian beaches for local families. It was here she began to see first hand the effects of plastic waste on the ocean

    After learning that the fast fashion brands she had been buying her bikinis from were exploiting their workers & destroying the nature she loved so much, she decided to start her own swimwear brand. One that was ethical & planet - friendly but still colourful & tons of fun!

    Being able to support a developing country was close to Celia's heart after her time spent in Asia. After visiting Bali several times, she found the perfect factory that treated their workers well & specialised in eco - friendly fabrics made from recycled bottles and fishing nets

    Together they have created a playful beachwear brand that doesn't harm the planet

    In this episode we discuss :

    • Celia's first launch of swimwear during a worldwide pandemic & travel restrictions

    • How the launch felt behind the scenes vs online

    • The power of your language when talking about your brand in a negative or positive way

    • What kept Celia motivated in the height of winter

    Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

    I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

    As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

    However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

    In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

    For example …

    *Do you regularly update your website and analyse your competitors' pricing?

    *Do you frequently update your website's content and product offerings to keep customers engaged?

    *Does your fashion brand have a content marketing strategy?

    Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

    Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

    LINKS MENTIONED IN THE EPISODE YOU CAN KEEP IN TOUCH WITH CELIA VIA THE LINKS BELOW:

    https://junkldn.com

    https://www.instagram.com/junkldn

    LISTEN

    You can listen by clicking through to Apple Podcast here

    Remember to hit the subscribe button so you don't miss an episode!

    CONTACT ME

    If you'd like to find out more about working together on your brand, click here

    42 min
  • 078 - Advice That Helped Me Be More Visible Online With Elizabeth Stiles

    Welcome to another episode of The Fashion Feed with me!

    This week I want to share with you some advice I've received over the years that helped me show up with more confidence & consistency when sharing about my business online

    In this episode we discuss :

    • how much time you should be spending on your marketing plans

    • being grateful for the audience you have rather than always chasing new people

    • why you should show up even when you feel like nobody is watching

    • how to repurpose your content without boring people

    • my secret trick to understanding how big companies speak to their audience!

    Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

    I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

    As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

    However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

    In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

    For example …

    *Do you regularly update your website and analyse your competitors' pricing?

    *Do you frequently update your website's content and product offerings to keep customers engaged?

    *Does your fashion brand have a content marketing strategy?

    Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

    Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

    LINKS MENTIONED IN THE EPISODE

    Visibility is something I'm really passionate about because the more time & effort we can put into our marketing efforts, the more chance we have of making sales! So if you're listening / reading at the time of recording, the doors to my new marketing course The Visibility Project are now open & would love to have you join - the link is here in the show notes :)

    www.elizabethstiles.co.uk/visibilityproject

    YOU CAN KEEP IN TOUCH WITH ME VIA THE LINKS BELOW:

    https://www.elizabethstiles.co.uk/

    https://www.instagram.com/elizabethstilesuk/

    LISTEN

    You can listen by clicking through to Apple Podcast here

    Remember to hit the subscribe button so you don't miss an episode!

    contact me

    If you'd like to find out more about working together on your brand, click here

    23 min

About The Fashion Brand Clinic Podcast

From the publisher's feed

The Fashion Brand Clinic is a podcast for fashion founders who are ready to scale beyond six figures and build brands that actually last.