The Female Insight Zone

The Female Insight Zone

By The Female Insight Zone & C-Suite RadioBusinessCareers
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The Female Insight Zone episodes

  • Elizabeth Dean: Women Can Have it All

    Ever heard about Forensic Accounting?

    If not, then you’ll in for a treat as our special guest, Elizabeth Dean shares how her passion for mathematics led her to a rather new kind of service in the financial world.

    As the vice-president and founding member of TM Financial Forensics LLC, Elizabeth tells her journey from doing a traditional accounting role into consulting.

    Along the way, she discovers key issues that impact not just her but all women who are looking to further their career in male dominated fields: law, technology and finance.

    With more than 20 years in financial services, Elizabeth shares her personal definition of success. She talks about how success changes as she move forward from being in college to the professional field. Plus, we’ll learn about HiPower and what value it delivers especially to women who want to advance their careers.

     

    In this episode, you’ll learn:

    • How she got started in a field that’s dominated by men.

    • Reasons why there’s quite a shortage of women scaling up to higher position in traditional industries like law, financial services, engineering and accounting.

    • Instances in her career where being a woman restricted her from doing what she has to do.

    • The value of being in an organization like HiPower.

    • The challenges that she had to overcome during her career in forensic accounting.

    • The risks involved in creating a business that is fairly new to the market and wasn’t recognized by most companies.

    Tweetables:

    • The assumption that women can’t be effective at their jobs once they have a family is naïve.

    • If you need something, you should ask. Don’t toil in silence.

    • I feel in retrospect that everybody, even in a very large organization, has an impact. Everything you do is beneficial to the company.

    Big Takeaways:

    • Organization should create a cultural environment that encourages women to develop a long-term career goal. Such encouragement could be in a form of a more flexible policies.

    • If you want to advance your goals – whether professionally or personally – you have to learn how to ask. Toiling in silence isn’t a smart thing to do.

    • Create an environment that supports diversity – whether it’s between genders or races.

    • Even challenges can open a window of opportunity to grow your business or your career. Don’t close your door to the possibility of building on the challenges you had to go through.

    Related Links & References:

    • TM Financial Forensics LLC official website : www.tmfin.com

    • Elizabeth’s LinkedIn profile: linkedin.com/in/elizabeth-dean

    • Elizabeth on HiPower.org: www.hipower.org

    • ELLEVATE official website: www.ellevatenetwork.com

    • Book: Stiletto Network: Inside the Women’s Power Circles That Are Changing the Face of Business by Pamela Ryckman

    • Book: The Ask: How to Ask for Support for Your Nonprofit Cause, Creative Project, or Business Venture by Laura Fredrick

    • Book: The Connectors: How the World’s Most Successful Businesspeople Build Relationships and Win Clients for Life by Maribeth Kuzmeski

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    32 min
  • Tricia Benn: 3rd Generation of Powerful Women Bucking Trends and Finding Gender Equity Solutions

    Tricia’s mother thought that her daughter won’t get ahead in life if she wasn’t in science.

    Not anymore!

    Taking risks and reaping the rewards has been the theme of our guest, Tricia Benn.

    As a lover of sociology and anthropology, Tricia found out the strong application of her passion to market research. And in this episode, she’ll talk about her 20-year career journey that started as a market researcher up to her present position as Northstar’s managing director in the US.

    Along the way, she learned the value of equality in the workplace. She shares her opinion about having a conference where certain groups are free to discuss on subjects that has an impact on the diversity of their workplace (e.g. promotion of women executives, gender equality, issues among minority groups).

    Being a leader of a big organization, she discuss how she encourages collaboration in her team. Tricia explains why everyone should be a supporter and a champion; a management style where each team member has an opportunity to support and to lead.

    Then, she talks about the risks she took to become successful in her field. You’ll find out how learning golf made her close a business deal and formed a 15-year relationship. You’ll discover the risks she took when she got a job as the youngest vice-president for public affairs.

    Finally, Tricia shares how her parents influenced her to become what she is today. What could parents learn from her childhood experience when it comes to raising kids?

     

    In this episode, you’ll learn:

    • The current situation of diversity in the work environment and how to address this issue to promote excellence.

    • How does Tricia create an environment where her team enjoys and thrives in collaborating with each other.

    • The impact her parents brought in her life when it comes to taking risks and accomplishing her goals.

    Tweetables:

    • Everybody talks about collaboration. But how do we actually do it? That’s the key.

    • The role that men play with their daughters and helping them to understand how capable they are cannot be understated.

    • The biggest opportunities do come from challenges.

    Big Takeaways:

    • A recent statistics says that women are 4x more likely to think that their gender is going to impact them negatively in their workplace as compared to men — which is about 12%.

    • There should be a conscious effort in an organization to empower both men and women in the workplace. Do not exclude one from the other. Instead, bring them together to promote excellence. Doing so guarantees an exciting, profitable and effective work environment.

    • Create an environment that supports diversity — whether it’s between genders or races.

    • Every person is a blend of male and female traits. Which means we have to encourage equality amongst the people in our organization.

    Related Links & References:

    • Tricia’s profile on Northstar: www.northstarhub.com/team/tricia-benn/

    • Tricia’s LinkedIn profile: linkedin.com/in/triciabenn

    • Tricia on Twitter: twitter.com/triciabenn

    • Tricia’s interview on Magazine Canada: Better Data, Better Decisions

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    41 min
  • Geeta Kadambi: Scientist and Single Mom Who Attracted the Help She Needed

    Discover the value of authenticity, perseverance, and following your passion.

    That’s what our guest, Geeta Kadambi, has been doing her entire life – and it has been rewarding.

    As someone who has mentored young professionals, she’ll share her recommendation to people looking for a career in science and medicine. What does it take to become a successful physician or scientist? What attitude should you bring to the table? What does passion have to do when choosing the right career for you?

    Then, you’ll get to know the people who mentored and helped her along the way – from her PhD studies in India to a prestigious scholarship in the US. What qualities does she has that made her attract these people in the first place? And what value could you get from her experience when you’re looking for mentors and industry leaders?

    Leadership skills is something she had to learn during her early years. Find out how she developed this skill and what she has to say about leading the upper-management.

    Working for a bio-tech company is one thing, but building her own business is another. Geeta shares her biggest risk when she became a patent practitioner and founded her own company, Ridhi IP LLC. You’ll discover how her company is innovating in the patent law business.

    Lastly, you’ll get to know HiPower – a group of women corporate leaders who empower their “tribe” through training programs and off site meetings.

     

    In this episode, you’ll learn:

    • Why do more women don’t get involved in science and technology.

    • Her recommendation to students who would like to pursue a career in science and medicine.

    • What personal and professional qualities made her attract a wealth of accomplished people to help her succeed in the field of science and medicine.

    • How to lead up and manage upper-management people.

    • Her thoughts about pay equality and what should you do to deserve a raise not just economically but professionally as well.

    • The value of taking risks and the lessons you’ll learn from businesses like Ridhi IP LLC.

    Tweetables:

    • The reason to go into medicine shouldn’t about making money, it is really serving humanity and really doing something different to help others.

    • If you have done something good to other people … people turn around and do good to you.

    • The passion that comes from an innovator is very infectious.

    Big Takeaways:

    • Getting ahead in your life starts with having a burning passion with what you’re doing. Exhibit perseverance and the willingness to go an extra mile to attract the right people who will help achieve your dreams.

    • If you want to lead a group of upper-management people, find ways on how you can make their goals possible. Figure out how you can incorporate your purpose into their agenda. Make them feel that you belong to their group and you champion their cause.

    • You have to be around people who believe in your capacity to lead and manage an organization. Be the person who they trust. Do remarkable things and let them know that you deserve a raise both financially and professionally.

    Related Links & References:

    • HiPower.org official website: www.hipower.org

    • Geeta’s LinkedIn profile: linkedin.com/geeta-kadambi

    • Ridhi IP LLC official website: www.riddhiip.com

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    31 min
  • Pam Ivey: How Leaving A Corporate Job Brought Explosive Success

    “If you don’t get it out there, nothing’s gonna happen.”

    Priceless advice from our guest, Pam Ivey

    Pam is the founder of Pam Ivey International – an Ontario-based online marketing company.

    Join Pam as she explains the essential elements of an effective, smart content marketing strategy. She’ll kick-off the show by explaining the importance of creating a client avatar and how this method helps to land new opportunities.

    Next, Pam talks about one of the biggest challenges in her life. She’ll share how this tragedy became a turning point of her career en route to building a business based on her passion.

    You’ll find out how she was able to build her business despite having a full-time job. Then, she’ll discuss the ways to get immediate results from your launches.

    Lastly, she’ll explain why your plans don’t have to be perfect the first time. But rather, it’s the actual implementation that matters.

    http://media.blubrry.com/femaleredzone/content.blubrry.com/femaleredzone/Episode_26-The_Female_Red_Zone_-_Interview_with_Pam_Ivey_Podcast_Ready_.mp3

    In this episode, you’ll learn:

    * How to get your content out and make your customers pay attention.

    * The biggest challenge she had to go through that inspired her to build a successful online marketing business.

    * How she built her business in spite of having a full-time job.

    * How to gain exposure for your programs, products or services.

    * The secrets behind a winning video content.

    Tweetables:

    * We have to let people know, like and trust us

    * If you don’t get it out there, nothing’s gonna happen

    Big Takeaways:

    * You have to be specific about the type of customer you’re trying to connect with. This means, having the perfect profile of your ideal prospect: a client avatar.

    * You have to get out of your comfort zone to find the things you’ll enjoy doing.

    * Producing free and useful video content is a powerful method to funnel customers to your products and services. The key here is to give resources that your customers can actually use and perceive as high-valued assets.

    Related Links & References:

    * Pam Ivey International official website: The Impossible Institute’s website: pamivey.com

    * Online Marketing Success Magazine website: ommmagazine.com

    * The Online Marketing Sales Machine: pamivey.com/online-marketing-sales-machine

    * The Online Marketing Certification Program: www.onlinemarketingmanagercertification.com

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    25 min
  • Sheila Ronning: Women in the Boardroom Trailblazer

    “If you’re not learning or growing, you’re dying.”

    Thus says our special guest, Women in the Boardroom CEO, Sheila Ronning.

    As the CEO and founder of Women in the Boardroom, Sheila will share her experience building her company. Next, learn why there is a need for organizations like hers to enable women to gain board positions.

    Listen, as she explains the reason for the shortage of women CEOs in the corporate boardroom. Plus, learn why diversity should be an important component when choosing the members of your board.

    She’ll also list the qualities or background that corporate boards are looking for in their candidates; and why you have a chance to be part of the board even if you don’t belong to the financial industry.

    As a networking expert, Sheila explains how she helps her clients land corporate board positions through strategic planning and processes.

    Sheila is an expert in connecting women, executives and professionals with tools they need to succeed in business. She does this by organizing board coaching sessions, seminars and webinars. Plus, find out what drives Sheila to work with women and make a difference in their lives.

    As a midwestern girl from Minnesota, Sheila talks about living in New York and the hard lessons she learned along the way.

    Lastly, Sheila explains why she calls her members Life Learners: women who are stimulated with learning from extremely powerful people and having discussions with them.

    http://media.blubrry.com/femaleredzone/content.blubrry.com/femaleredzone/Episode_025_The_Female_Red_Zone_-_Interview_with_Sheila_Ronning_Podcast_Ready_.mp3

    In this episode, you’ll learn:

    * How she started Women in the Boardroom.

    * The reason why we need an organization like hers to get women in the corporate boardroom.

    * The relationship between the number of women on corporate board and women CEOs. And why corporate organizations need to embrace diversity.

    * The types of background corporate boards are looking for in their candidates.

    * How do Women in the Boardroom prepare their clients en route to executive position.

    * What drives her to help women succeed in the corporate world.

    * How moving from Minnesota to New York became her biggest challenge and how did she overcame it.

    Tweetables:

    * The way you get into the boardroom is through your network.

    * Our network wants to help us, but we need to help them help us.

    * You don’t learn and grow without those bumps in the road.

    * People love the authentic.

    * If you’re not learning or growing, you’re dying.

    Big Takeaways:

    * Even though women are great at networking, they’re not so good at using this skill. Thus, the need for organizations like Women in the Boardroom.

    * Corporate organizations need to elect board members that truly represent their customers (E.g. women, Asian, African-American and so on).

    * Be authentic when building or running your business. Be who you are, not as someone who you think you’re supposed to be.

    * Emulating the people you want to be doesn’t mean you have to be just like them.

    Related Links & References:

    * Women in the Boardroom official website: www.WomenInTheBoardroom.com

    * Women in the Boardroom LinkedIn profile: linkedin.com/company/women-in-the-boardroom

    * Women in the Boardroom Twitter handle: @BoardroomWomen

    * Women in the Boardroom Facebook page: www.facebook.

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    31 min
  • Mandi Simon: 12 Year-Old Philanthropist Inspires Through Simon Says Give

    12-year old Mandi started an organization that celebrates other kids. To date the non-profit has served over 17,000 children and celebrated over 600 birthdays!
    The foundation, Simon Says Give, is a non-profit organization founded by its Chief Charity Officer, Mandi Simon.
    Join Mandi as she talks about Simon Says Give. She’ll explain how the foundation plan for birthday parties and back packing school supply drives. You’ll learn how the selection process works – from registering to the official website to the actual party itself.
    Next, you’ll find out how Mandi came up with the idea of creating the foundation and what motivates her to continue the advocacy. Plus, how did she created her very first business plan… at age 8?
    Besides being the founder of Simon Says Give, Mandi goes to school and has her own circle of friends. Who is Mandi as a kid and as a student?
    Lastly, you’ll learn about High Five For Supplies – a special event in honor of Mandi’s birthday in which kids are provided with school supplies.
    http://media.blubrry.com/femaleredzone/content.blubrry.com/femaleredzone/Episode_024_The_Female_Red_Zone_-_Interview_with_Mandi_Simon_Podcast_Ready_.mp3
    In this episode, you’ll learn:

    * How does Simon Says Give help children.
    * How does the foundation select which child to support.
    * What makes Mandi motivated to help children celebrate their birthday parties.
    * Her plans for the foundation including an expansion to other states.
    * How do High Five For Supplies help children get back to school.

    Big Takeaways:

    * The charity has hosted 602 birthday parties to date.
    * We can help make a difference based on our capacity – whether you’re an adult or a child.

    Related Links & References:

    * Simon Says Give official website: simonsaysgive.org
    * Simon Says Give Facebook profile: facebook.com/SimonSaysGive
    * Simon Says Give Twitter account: com/simonsaysgive
    * Simon Says Give Instagram page: com/simonsaysgive
    * Book by Maribeth Kuzmeski and Lizzie Kuzmeski: The Engaging Child
    * Sun This Week Article on Mandi being awarded by the Jefferson Awards Foundation: Mandi Simon recognized for founding successful nonprofit

    16 min
  • Dina Simon: Starting a B-Corp and Making a Difference

    Today, more companies are thinking about starting “benefit corporations” to strengthen their social corporate responsibility.
    But what is “benefit corporation” (B-Corp)?
    Join Dina Simon, CEO of Simon Says Lead, as she explains the reason behind forming a benefit corporation to support her daughter’s non-profit organization.
    You’ll also learn about the initiatives her daughter – Mandi – is working on through Simon Says Give (a non-profit organization for children). To date the non-profit has served over 17,000 children.
    Afterwards, she’ll talk about her book, “Make Unstoppable Simple”, and how it came about as a result of marketing strategies her team is developing for Simon Says Lead. Next, she’ll explain the two keys to marketing success for every business owners and marketers. Then, she’ll break down the key components of a leadership development program and how you can implement the same initiative in your organization.
    Lastly, she’ll share her thoughts about women being in equal stature as men within an organization.
    http://media.blubrry.com/femaleredzone/content.blubrry.com/femaleredzone/Episode_23_The_Female_Red_Zone_-_Interview_with_Dina_Simon_Podcast_Ready_.mp3
     
    In this episode, you’ll learn:

    * What’s a “benefit corporation” and why build one.
    * Her daughter’s inspiration behind building her own non-profit organization: Simon Says Give.
    * How her passion for writing and storytelling led her to publish her book, “Make Unstoppable Simple”.
    * The key to success in sales.
    * Her opinion behind the notion that introverts are not as good in sales as the extroverts.
    * What’s a leadership development program and its key components.
    * Can women really have it all?

    Tweetables:

    * Can women have it all? But what does “all” mean to you?
    * It’s so much fun to experience the losses together with somebody else to help you and then somebody else to celebrate the wins with.
    * A big part at being good in sales is listening.

    Big Takeaways:

    * You can break down any difficulties into small pieces of challenges and solve them.
    * You can only get so far by yourself. If you want to be successful, you’ve got to involve people who are better than you.
    * Success in sales doesn’t rely solely on an individual — but rather, it’s a team effort. So whether you’re an introvert or an extrovert, you’ve got a place in a marketing team.
    * Having a structured leadership development program allows your company to nurture your best assets – your leaders – and help them grow beyond their present capacity.
    * The possibility is always there for us to get what we want in life. It’ just a matter of knowing what we really want in the first place.

    Related Links & References:

    * Simon Says Lead official website: simonsayslead.com
    * Make Unstoppable Simple Amazon link: Make Unstoppable Simple: Creative Problem Solving in Life and Leadership
    * Simon Says Give official website: simonsaysgive.org
    * Book by Maribeth Kuzmeski and Lizzie Kuzmeski: The Engaging Child

    28 min
  • Trish Carr: Public Speaking is Fueled by Butterflies – How to Use Yours

    Are you scared of public speaking?

    Do you find yourself trembling at the thought of talking with a large group of people or a close-door meeting with a valued client?
    You’re not alone. Even seasoned speakers feel the same way and our special guest, Trish Carr, will tell you how to handle it.
    Join her as she discusses her best-selling book, “It’s Just A Conversation”. Discover her tips for effective selling, negotiating, public speaking or dealing with uncomfortable situations. She’ll share 3 tips on how to speak to a large crowd or to a very important person.
    Next, she’ll discuss the emerging growth of women in terms of business, economy and wealth. Then, she’ll explain why embracing your passion, giving back and aiming for significance are keys to a good life.
    As a co-founder of The Women’s Prosperity Network, Trish talks about the early years of the organization, including the reason behind its formation and on-going initiatives towards woman empowerment. She will also share the biggest challenge she had to go through while moving up the ranks and how a small book helped her overcome these obstacles.
    Lastly, she’ll discuss her book, “Sizzling Strategies To Success” and why doing smaller chunks of action over time is effective in reaching your goals.
    http://media.blubrry.com/femaleredzone/content.blubrry.com/femaleredzone/Episode_021_The_Female_Red_Zone_-_Interview_with_Trish_Carr_Podcast_Ready_.mp3
     
    In this episode, you’ll learn:



    * Her philosophy behind sales which led her to publish her Amazon bestselling book.
    * 3 tips on how to deal with the anxiety of talking to a large crowd or to a very important person.
    * The emerging influence of women in terms of wealth, economy and business.
    * The ideas and initiatives of Women’s Prosperity Network.
    * The biggest challenge she had to go through early in her career as a union vice-president turned corporate manager.
    * How to plan the important things in your life using a simple tip she mastered.

    Tweetables:

    * Most people would rather be in the casket than giving a eulogy in the funeral – Jerry Seinfeld
    * Everything in our life is based on energy.
    * Confidence is the greatest builder of success.
    * If you’re not growing, you’re dying.
    * The Bigger you get the more devils you get.
    * The more you move forward in your life, the more people are gonna show up who are trying to pull you back down.
    * “Someday”, “One day” is not a day on your calendar.

    Big Takeaways:

    * Most people have fear of public speaking. And even seasoned public speakers experience the same emotions that we do. But instead of letting these emotions get in the way, speakers use them to fuel their speech.
    * Nervousness or those “butterflies” in your stomach is a good indication of positive energy.
    * Identify how you can make a difference in the world and become passionate about it. That’s the key to confidence and eventually, success.
    * Don’t take anything personally when dealing with critics. Because your critics are drawing these emotions from their own experiences.
    * Take a break and plan your whole activity. It gives you a better perspective of what’s going on and helps you see the hurdles along the way.

    Related Links & References:

    * Women’s Prosperity Network Official Site: com
    * Trish Carr’s official website: trishcarr.com
    28 min
  • Tania Yuki: Creating a Career Path to Being a CEO

    Several years ago, Tania decided to leave Australia for America. Her goals: to make her world a little bit bigger, meet more challenges and test the limit of her capability.
    Now, she’s the founder and CEO of Shareablee, a solution that makes CMOs and marketers come up with sound, powerful campaigns based on customer behaviors across various social channels.
    Listen about Shareablee’s recent case study where fresh customer insights enabled its clients to allocate their budget wisely.  As the company’s head, discover how Tania was able to keep her team together behind the core belief of innovation, keeping in touch with different departments and working with managers who need her most.
    Next, she’ll share opinion on why there’s not a lot of woman CEOs. And as the founder of Wimlink, Tania explains her goal of holding events to promote entrepreneurship and professional development of women.
    Plus, she’ll tell us why her passion for data and analytics is the most amazing thing that happened on her career. Next, you’ll find out how moving from Australia to America allowed her to develop an entrepreneurial mindset. Tania will also talk about a counterintuitive approach to networking with people who you want to involve in your business or career.
    Lastly, get her advice on how to check your analytics well.
    http://media.blubrry.com/femaleredzone/content.blubrry.com/femaleredzone/Episode_22_The_Female_Red_Zone_-_Interview_with_Tania_Yuki_Podcast_Ready_.mp3
     
    In this episode, you’ll learn:



    * The goals and objectives of Shareablee in terms of helping businesses build sound, actionable campaigns based on their clients’ social behaviors.
    * What’s really working in the marketplace in terms of analytics and how you can apply them to your business.
    * The main reason why Tania built Shareablee and how she keeps her team together.
    * The challenges of being the founder and the CEO of Shareablee.
    * The reason why she thinks women can be great CEOs.
    * How being a lover of data and analytics led her to a successful career.
    * As someone from Sydney, how moving to America became one of the most challenging moment in her life.
    * The secret to networking with people who you want to involve in your business.
    * How often should you check your analytics.

    Tweetables:

    * Marketers don’t want more data. They just want better, more actionable insight. They wanted to know what to do next.
    * As an entrepreneur, no one cares where you went to college. No one cares who your friends are. It really comes down to your results, not just who you are.
    * Once you swam around the pond a couple of times, it’s not that interesting.
    * The universe has a perfect accounting system.

    Big Takeaways:

    * Companies have almost 80% of unused data about their online reputation or customer information. Data collection isn’t a problem; it’s data analytics.
    * Your team leaders are the drivers of your company’s culture and success. It’s important to keep in touch with them.
    * Women today are getting more leverage in creating a career path towards being a CEO. Various platforms and better education – not to mention their innate abilities ideal for a corporate setting – increase their chances in reaching top level positions.
    * The secret to building a powerful network with people you want to do business with is reciprocity. Which means, you have to go out there and extend your services first. In time, people will realize your value and they’ll make it possible to grow your business or career.

    27 min
  • Virginie Glaenzer: Passion is More Powerful Than Reality

    If there’s one lesson in life Virginie Glaenzer wants to teach us, it’s being faithful with our passion. That’s what she did to become a successful entrepreneur, marketer, speaker and a tech maverick who founded 2 software startups.
    Join Virginie as she shares her humble beginning as a foreigner moving to Silicon Valley with barely little money, living in a motel and with a cheeseburger as daily meal. Next, she’ll talk about the lessons she learned as an entrepreneur, which started when she successfully raised $250,000 in less than 3 months. Plus, how her rebellious spirit paid-off big time during her early years building her companies.
    Listen as Virginie shares her recent success story about the company she is working with after moving to New York and how they were able to get a call from the producers of James Earl Jones’ TV series asking them to be part of a TV documentary about energy.
    As the author of “The Awakened Brand”, Virginie discuss how she believes the “consciousness revolution” is impacting the digital brand and online sales. Then, she’ll discuss about “open source marketing” – a brand new concept based on agile development and growth hacking.
    Growing in France, Virginie explains why her parent’s lack of expectation allowed her to excel in what she does – from the time she moved to Silicon Valley until now. Lastly, she’ll share tips on how to get your passion back especially when we find ourselves stuck in the corporate treadmill.
    http://media.blubrry.com/femaleredzone/content.blubrry.com/femaleredzone/Episode_19_The_Female_Red_Zone_-_Interview_with_Virginie_Glaenzer_Podcast_Ready_.mp3
    In this episode, you’ll learn:

    * Her early years as a foreigner moving to Silicon Valley and what kick started her career.
    * The entrepreneurial lessons she learned during her 15 years working on Silicon Valley.
    * What failure taught her about life and about starting her own company.
    * The one book that turned her career around.
    * The number 1 reason why her passion for work became the biggest game changer in her career.
    * Her recent success with a marketing campaign that led to a TV documentary appearance for the company she’s working with.
    * What is “open source marketing” and how it will allow businesses launch agile, interactive campaigns.
    * What drives her to accomplish so many things — starting from moving to another country to building her own business.
    * How to get your passion back.

    Tweetables:

    * Passion is more powerful than reality.
    * Society doesn’t recognize “easy”. It actually put emphasis on challenges. The bigger the challenge, the bigger the recognition.
    * The world is our mirror. Whatever I’m learning from others is kind of a reflection about myself.

    Big Takeaways:

    * Even successful people experience failure. It’s part of life
    * There’s a big chance that you’ll be good at what you’re passionate about and people will assume it’s easy when in fact it’s not. And that’s okay, since you have to eventually follow what works for you.
    * The concepts of agile development and growth hacking bring a brand-new approach to marketing in which launching campaigns don’t need to be tedious, long and monotonous. Instead, launches become more agile, quick and interactive.
    * Being passionate is a decision. It’s important to step back for a while, analyze your situation and ask yourself whether your actions are still on track with your passion. Only then you’ll be able to decide on how to re-align yourself with the thing...
    25 min

About The Female Insight Zone

From the publisher's feed

The Female Insight Zone is a 30-minute podcast sharing insights from women who have made an indelible mark in business and the path they took to soar. In each episode, host Maribeth Kuzmeski…

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