It can be hard to stand out in a competitive digital landscape these days. You might think its easier to just follow what everybody else is doing but in reality that will not help you at all. The best thing to do, as cliche as it sounds, is be yourself. When you’re aware of what you have to offer and who you’re offering to, that’s where you begin to build that confidence and clarity!    In today’s episode, I talk to Molly Trotter Gomez, founder of Dream Factor Co, where she helps coaches and consultants get clarity on their offer, messaging, and how to be more visible in a noisy world. Molly got her start as a news anchor and reporter for CBS affiliate stations in Oregon and Washington State but made the switch to being an entrepreneur so that she could help and inspire others.    During our conversation Molly talks about why she is so passionate about building clarity and confidence. She explains the power of owning your authentic voice when it comes to branding, rebounding after losing her dream job as a news anchor and how to bring your confidence on camera     In this episode, we cover:

• Molly shares how she got her start and why she became an entrepreneur [1:03]
• How to avoid the copy and paste trap and be your most authentic self [6:16]
• Dealing with disappointment and “failed” dreams [14:01]
• Bringing your confidence on camera [18:56]
• Tips for camera confidence [24:19]
• How being a Christ-centered entrepreneur has transformed Molly’s life [31:27]
• Advice Molly would give to her younger self [37:05]

  Connect with Molly:     Instagram: https://www.instagram.com/molly_trotter/    https://www.instagram.com/girlpoweralliance/   Join Molly's Christian Women in Business Community - https://www.facebook.com/groups/girlpoweralliancemembers   Join Mandy's Instagram Strategies for the Busy Entrepreneur 4 day challenge: https://www.thefiercesocialsociety.com/offers/zabsFGMA   Fierce Social Society Membership: https://www.thefiercesocialsociety.com/offers/LMFcMs3w   Anneke's post about menstrual cycle: https://www.instagram.com/p/B4_k2L1HTRV/   Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/ 

We’ve heard it before, and ever since the pandemic started, it seems like we’re on the verge of a new pandemic based entirely on burnout!  You're either feeling this way at this moment or you're headed in this direction, but let me tell you, I know exactly how you feel. Burnout happens to everybody, and as entrepreneurs we go through different stages of burnout and overwhelm, with many of us just wanting to walk away from it all. I hear you. Your feelings are totally valid, but I also want to tell you that I am here for, and I want to help you get back up again and avoid another trip down burnout lane.    In today’s episode, I talk about burnout, and how you can avoid it. I share why it’s so easy for entrepreneurs to succumb to burnout, why you need to refresh you mindset, why social media won’t help you with your burnout and some things I do that help me avoid burnout!   In this episode, we cover:

• How do you get to this place of burnout [2:02]
• You need to banish the doubt [4:34]
• How to deal with burnout and social media [6:40]
• How to avoid burnout all together [10:02]

Link for 4 day challenge: https://www.thefiercesocialsociety.com/offers/zabsFGMA   Fierce Social Society Membership: https://www.thefiercesocialsociety.com/offers/LMFcMs3w   Anneke's post about menstrual cycle: https://www.instagram.com/p/B4_k2L1HTRV/   Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/ 

Content creation is the foundation of all modern digital marketing efforts, and in today’s day and age it is the number one go to strategy for many companies. Today, collaborations between businesses and influencers are common, but how do you go about positioning yourself to be the one to promote high-value content?     In today’s episode, I talk to Harley Jordan, a science major turned full time content creator. She is a SoCal-based content creator coach and social media strategist who jumped into this world right after COVID lockdowns, leaving behind her former world of business operations.   During our conversation, Harleyy speaks on making the switch to being a full time content creator. She explains why a monetization game plan matters, the real costs behind influencer marketing, and when you should start asking for promoted content.    In this episode, we cover:

• Making the switch to full time  content creation [1:06]
• How lockdown opened a new world of social media for Harleyy [5:55]
• Authentic social media influencers [13:08]
• How to actually monetize your content [17:29]
• Harleyy shares how she learned to monetize and manage paid content [25:27]
• Content marketing vs promotion [31:07]

Connect with Harley: IG: @harleyyjordann Website: millennialescape.com

Today’s special episode is inspired by an Instagram request! You know me, I am always here to help you ladies level up your social media game when it comes to growing your business and creating content. However, I haven’t always had the chance to share how I got to where I am today!    In today’s episode, I talk about my entrepreneurial journey. I speak on how I went from performing on cruise ships (yes I know!) to launching my own social media consulting business, how I taught myself social media strategy, and why you should never wait till you’re “ready” to do anything!   In this episode, we cover:

• Self taught social media strategy  [3:54]
• My professional experiences with social media 8:40]
• Teach while you learn and vice versa[15:44]
• Come from a place of service not a place of demand  [18:00]

Connect with Mandy:

Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety

Facebook group: https://www.facebook.com/groups/thefiercesocialsociety

Website: https://www.themandyemerson.com/ 

The Fierce Social Society membership is open for enrollment! Grab your spot now: http://www.themandyemerson.com/fss-enrollment/

So you’ve got the content creation part handled but now comes the trickier stuff. How to actually grow and monetize your social media? It’s no secret that you can do what you love and get paid to do it, but what steps do you need to take to start earning?    In today’s episode, I talk to Jordynn Nicholson, a social media expert teaching people how to grow on social platforms, how to create content and how to brand themselves on Instagram. More recently Jordynn is teaching people how to be an influencer and how to stay in alignment with their purpose while being an influencer.   During our conversation, Jordynn covers some pretty important concepts when it comes to growing and earning on social media. She shares ways to get paid and monetize your socials, the best way to pitch for sponsorship and how to choose brands you align with.    In this episode, we cover:

• How to get paid on social media [1:30]
• Things you need to cover when you’re sending a pitch [6:22]
• Price transparency and choosing brands you align with[14:22]
• Can abundance and wealth align with Christian values? [21:56]

Connect with Jordynn:

• Freebie: https://view.flodesk.com/pages/6148a96d337f1c2aacf5221d
• Freebie: https://view.flodesk.com/pages/5f5965503c1f0769fc93c104
• Freebie: https://view.flodesk.com/pages/5ec22e4c434b1b002690499b
• Freebie: https://view.flodesk.com/pages/5f0923746553220026a2cb1d
• Reels Masterclass: https://jordynnnicholson.com/reels101masterclass
• Presets: https://jordynnnicholson.com/presets 

It’s all about creating content! This is something you hear all the time, so much so that it’s even in the job title of being a content creator. You constantly have to create new content right? Wrong. Content is important but you’re not a machine that needs to propel new content out every single time. Instead, we’re seeing a shift in repurposing content for different channels rather than having to come up with brand new ideas each and every time you post.    In today’s episode, I talk to Michelle Lange, the owner of a small social media management boutique agency in London, Ontario. Michelle primarily helps small businesses, and service-based businesses manage their content online through strategy and making sure that their content is reaching their ideal audience, and connecting with their current audience.    During our conversation, Michelle talks about repurposing content. She shares how she repurposes content, creating content with a purpose rather than coming up with new pieces each time you post, forming content based on your anchor post, and what metrics to watch out for.    In this episode, we cover:

• Why you need to repurpose content [1:35]
• How Michelle repurposes content [7:05]
• Creating easy to digest content, why anchor themes matter, and the power of carousel posts[13:52]
• Why impressions matter more than reach and other important metrics [21:31]
• It’s okay to repeat yourself, here’s why [26:14]

  Connect with Michelle:     Freebie: Ultimate Guide to Create Endless Content   Instagram: https://www.instagram.com/michellelangeinc/  TikTok: https://www.tiktok.com/@michellelangeinc?lang=en   https://www.tiktok.com/@over40winos?lang=en  

Connect with Mandy:

Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety

Facebook group: https://www.facebook.com/groups/thefiercesocialsociety

Website: https://www.themandyemerson.com/ 

The Fierce Social Society membership is open for enrollment! Grab your spot now: http://www.themandyemerson.com/fss-enrollment/

The start of the pandemic saw many changes, including, surprisingly, a great exodus of employees from corporate America. Dubbed the “Great Resignation” thousands of adults have left their corporate careers to freelance or build their own business.     In today’s episode, I talk to Ava Beilke,  a social media coach and self-love advocate with 10 years of corporate social media marketing experience. In 2020, she had her own little “great resignation” and took the leap to start her own coaching business.    During our conversation, Ava talks about the idea of the great resignation.  She shares her own experience ending a 10 year career in the corporate world and some thoughts on why flexibility and freedom matter to many in the workforce and the importance of building a personal brand.    In this episode, we cover:

• Ava shares more about herself and her experience with resigning from the corporate world [0:47]
• What exactly is the great resignation and what is going on? [3:52]
• Why increasing your quality of life now matters [6:52]
• Building a personal brand on social media to help you with your career [9:59]
• Ava explains what social media wellness means to her [14:45]
• Creating a healthier space online [20:23]
• Remember it is a marathon not a sprint [27:56]

Connect with Ava:

Instagram: https://www.instagram.com/avabeilke  TikTok: https://www.tiktok.com/@avabeilke  Twitter: https://twitter.com/AvaBeilke 

Freebies: Download the Bio Builder Guide, a free 11-page workbook to learn the three-step process to writing a better social media bio that connects you to your ideal followers: https://www.avabeilke.com/biobuilder 

Offers: Subscribe to weekly social media newsletter to receive a special offer for $33 off enrollment for the Heart-Centered Social Media Workshop on-demand: https://www.avabeilke.com/

 

Connect with Mandy:

Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety

Facebook group: https://www.facebook.com/groups/thefiercesocialsociety

Website: https://www.themandyemerson.com/ 

The Fierce Social Society membership is open for enrollment! Grab your spot now: http://www.themandyemerson.com/fss-enrollment/

It’s 2022 and it’s another year to feel brand new, but how do you exactly go about planning and setting goals for the New Year?    In today’s episode, I talk about one of my favorite topics ever - goal setting! And in this episode, I want to help you set goals and provide you a plan on how to achieve every single thing on your list. I talk about key ways you can sort your goals out and the steps you need to take to achieve them.    In this episode, we cover:

• Why I love to set goals [1:02]
• Things that prevent you from achieving your goals [4:32]
• The 5 different categories of goals [7:36]
• Don’t have general goals, they need to be specific! [9:19]
• My goals for 2022 [13:27]

  Links:   Membership Enrollment: https://www.fiercesocialsociety.com/store   Canva template: (https://www.canva.com/design/DAE0QAya9Dc/PzMwOcnJF0chcr40nBoeKg/view?utm_content=DAE0QAya9Dc&utm_campaign=designshare&utm_medium=link&utm_source=sharebutton&mode=preview)   Facebook group: https://www.facebook.com/groups/thefiercesocialsociety

I am gearing today's conversation towards what we should be doing differently this coming New Year especially since Instagram has done like 7 different makeovers in the last year. I love setting goals, I love setting resolutions and I am that person that actually writes down all my goals and figures out a way to achieve them. This mindset allowed me to do so much Iast year because I was very intentional about my goals    In today’s episode, I’m doing another Q&A where I talk about ways to help you get started for the new year. During the next 40 minutes I cover why you need to plan out your content in advance, what I personally use to organize my content, dealing with glitches with reels, and why it is okay to want to take a social media break!   In this episode, we cover:

• Be intentional about goal setting and how you can apply this mindset to content [2:01]
• How I plan and organize my content [7:27]
• The zero views reels glitch [11:19]
• Getting comfortable in front of the camera [15:53]
• Taking a social  media break [18:26]
• The best tools to make you an expert with Instagram and how to grow your audience organically [24:42]
• Low attention spans and giving what your audience wants [32:55]

The Fierce Social Society membership is open for enrollment! Grab your spot now: http://www.themandyemerson.com/fss-enrollment/

Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety

https://www.themandyemerson.com/ 

TikTok is exploding with content every single day, and we are not seeing a shift in businesses and companies expanding their social media presence by joining the platform. TikTok is no longer just a space for influencers, dancers, and comedy sketches. Our guest shares why TikTok provides companies with a unique opportunity to grow and expand their clientele.    In today’s episode, I’m talking to the Tik Tok queen Samantha, owner of the TikTok Coach where she helps businesses market themselves on TikTok, raise brand awareness, and funnel sales.    During our conversation, Samantha shares her thoughts on Instagram versus TikTok. She explains why video content matters, and why she prefers the metrics of TikTok over Instagram. We also answer your questions in this episode, revealing how TikTok’s algorithm differs from Instagram and how to have TikTok provide content that caters to your interest on your FYP.   In this episode, we cover:

• Samantha shares more about her work and her business [3:52]
• Why video content matters the most and how Instagram is adapting to this new trend [6:17]
• Why Samantha prefers TikTok [10:31]
• Is the TikTok algorithm similar to Instagram? [14:49]
• How to customize your For You Page on TikTok [19:36]
• Is it harder to grow your audience on TikTok, and what is the best way to do it? [22:33]
• Samantha explains when and where you should repurpose content and when it’s time to start over [28:49]
• How often should you be posting on TikTok and Instagram? [34:28]
• These are the hot tips for TikTok you need to implement now! [42:47]

 

Connect with Samantha: 

TikTok: https://www.tiktok.com/@thetiktokcoachsamv?lang=en

Instagram: https://www.instagram.com/thetiktokcoach/ Facebook Group: https://www.facebook.com/groups/tiktokentrepreneurs

Pinterest: https://www.pinterest.ca/thetiktokcoach/

LinkedIn: https://www.linkedin.com/in/samantha-vlasceanu/ 

 

Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety

https://www.themandyemerson.com/ 

 

The Fierce Social Society membership is open for enrollment! Grab your spot now: http://www.themandyemerson.com/fss-enrollment/