In today’s episode, I am hosting a Q&A on Instagram and answering all your questions about Instagram, social media and building a brand online. I share tips for more story views, how to narrow down who you should serve and the latest with IG prioritizing orginal content.    In this episode, we cover:

• Narrowing down who you want to serve [5:41]
• Best app for scheduling posts [11:00]
• Are non-engaging followers bad for you? [12:10]
• New update on ranking and using audio for reels [16:50]
• Creating original content [19:49]
• What does original content mean? [24:01]
• The pros and cons of creating new audio [25:35]
• Tips for more story views [31:05]

 

Grab my Niche 101 course for $27: thefiercesocialsociety.com/offers/F4jxkfMu/checkout 

  Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/ 

I am so excited for this episode because it is going to change the way you approach your posting, creating and brainstorming strategy for content!    In today’s episode, I am talking about Instagram's latest update to reels. We all know Instagram is moving down a video-focused content platform much like its other competitors out there. So what does this mean for your business and strategy? Well, I share everything you need to know about original content reels, why original content will now rank higher on the algorithm, and the best tips to create your own content!    In this episode, we cover:

• Instagram’s new shift in reels [1:03]
• The new ranking system for original content [4:04]
• Trends are always changing, you don’t have to always adopt them [7:33]
• The best tips for creating original video content [9:44]
• Creating your own original audio [12:54]
• How to tap into your social media creative side as an entrepreneur [16:07]

  Join the Instagram Strategies for the Busy Entrepreneur 4 Day Workshop here   Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/ 

In today’s episode, I am talking to Julie Ball, the founder of Sparkle, Hustle, Grow, a company dedicated to providing subscription boxes to entrepreneurial women!    During our conversation, Julie talks about the power of community and the desire to start a subscription box. She shares her own journey of self-teaching and reaching out to experts for help and why multiple income streams are important.   In this episode, we cover:

• Julie shares the journey to starting Sparkle, Hustle, Grow [2:34]
• What is Sparkle, Hustle and Grow? [6:09]
• Self-teaching and pivoting for entrepreneurs [11:26]
• Julie shares how her family supports her [16:36]
• Transparency and sharing stories about your business with family and friends [22:47]
• Julie shares the importance of multiple streams of income [28:31]

  Connect with Julie:   Instagram:https://www.instagram.com/sparklehustlegrow/  Website: https://www.sparklehustlegrow.com/  https://www.subscriptionboxbootcamp.com/?r_done=1      Join the Instagram Strategies for the Busy Entrepreneur 4 Day Workshop here   Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/ 

In today’s episode, I am talking to Bret Shuford, a former performing arts actor turned mentor and Instagram coach.    During our conversation. Brett shares what sparked his passion to be a Broadway performing arts actor and how he made the transition to working in social media. He talks about his own sobriety journey, the desire to be of service to others, and why life’s journey doesn’t have to be black and white.    In this episode, we cover:

• Brett shares how he became a mentor and Instagram coach [2:13]
• Investing in service to others and overcoming imposter syndrome [16:01]
• Transitioning into a new passion [23:46]
• Always be curious [31:17]
• Creative visibility mentorship program [38:33]
•  

Connect with Bret:     https://www.instagram.com/bretshuford/   https://www.instagram.com/broadwayhusbands/   https://www.bretshuford.com/imposter-to-influencer-map     Join the Instagram Strategies for the Busy Entrepreneur 4 Day Workshop here   Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/ 

I'm sure one time or another you have encountered a troll - it’s inevitable in this day and age, and sadly they don’t just live under the bridge. Nothing is more defeating than opening your Instagram app, and seeing your notifications pop for a piece of content you worked so hard on only to see a nasty, ugly comment from a troll.   In today’s episode, I am talking about the dreaded trolls we face on social media and how to deal with them. I cover two approaches to treating trolls in your comment section, potentially calling them out in a private DM, my own experience with conflict and why hurt people hurt people.    In this episode, we cover:

• Dealing with trolls [1:20]
• Free engagement vs. calling them out  [3:48]
• My experience with mean girls [6:42]
• Visualization exercise [9:39]
• Trolls waste their own energy on hating you [14:39]

 

Join the Instagram Strategies for the Busy Entrepreneur 4 Day Workshop here   Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/ 

Today’s episode is inspired by a conversation that my exec assistant and I were having about relationships, and more specifically about the friendships and relationships that you have, not just personally, but also in your business life as well.   Relationships matter, and oftentimes this also comes with the people in your circle giving you advice. Now here’s the real kicker, not all advice is good advice and even advice that comes from a place of love might not actually help you in the long run. During this episode, I talk about the importance of having a good business coach. I speak on choosing a mentor that you feel comfortable around, seeking advice from experts, and why you should be mindful of who you let into your circle.    In this episode, we cover:

• Not all advice is good advice [0:19]
• Seek a mentor who you actually feel comfortable with [5:48]
• Seek advice from someone with direct experience [7:32]
• Can you vet your mentor through past clients [10:11]
• You should feel uplifted after a coaching session [14:30]
• My experience with relationships that did not serve me [16:01]

 

Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/ 

Today’s episode is a fun Q&A where I am answering all of your burning questions about social media. I talk about Instagram’s new moderator feature, finding your niche and building trust via an Instagram strategy, reels and original audio, the new practice mode for IG live, and the importance of connecting with people and building relationships.    In this episode, we cover:

• What’s a moderator[1:43]
• The most important thing to know about an IG strategy [6:00]
• Using your own audio vs. trending audio [10:15]
• My favourite scheduling app [13:24]
• Tips for acing your next live[15:50]
• Do strategies differ if you’re a biz or a content creator? [20:12]
• The purpose of stories and IG Lives [23:26]

 

Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/ 

What’s the most important part of your Instagram profile that is often overlooked? If you said bio, you’re absolutely right. But even though we know it’s important I think many of us often underestimate just how important and valuable a good bio is.    In today’s episode, I am talking about your Instagram profile bio. You will not believe how many times I get asked about this, so I figured I would make a really quick and easy to implement podcast episode about some of the key things that you need to have in your profile bio so that when new eyeballs see it for the first time, it’s very clear about what you do and how you help them!   In this episode, we cover:

• Your mission + I help statement [1:16]
• Don't be vague [3:40]
• Add a qualifier if you can [7:13]
• Call to action [10:51]
• Some more bonus tips [12:41]

 

Book Your Profile Audit: https://www.themandyemerson.com/profileaudit/    Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/ 

You know how a woman’s handbag is filled with all our secrets and also all the important things we need? Well, it also lacks a lot of things like enough pockets and a purpose-built design, and if we want something functional we have to sacrifice fashion! Thankfully my latest guest has taken care of all of that and she’s an amazing boss babe!    In today’s episode, I am talking to Megan Larsen Tellez, CEO and designer behind Glass Ladder & Co, a company creating beautiful purpose-built handbags. Megan started off working corporate in the fashion and financial industry before finding her passion in marketing and entrepreneurship.    During our conversation, Megan shares z. She talks about sexism in the financial and corporate world, why she values building a brand focused on growing a community of fierce strong women, how her own experience at Michael Kors helped her find the biggest pain points for handbags and growing a business from scratch.     In this episode, we cover:

• Megan shares more about her journey from the corporate world to building her own business and creating a product that addressed her own pain points [2:22]
• The big “aha” moment Megan had when it came to creating the handbags [7:43]
• Why the name Glass Ladder and Co is a proverbial knock at the glass ceiling [12:25]
• Growing your own business from scratch [17:40]
• Using social media to promote products and services [25:09]
• The future of Glass Ladder and Co [32:24]
• The biggest takeaway Megan has learned since being a business owner [39:06]

VIP Waitlist is now open for Megan's next restock happening on Friday, March 25th: https://glassladderco.com/pages/restock22-subscribe-page

• Website: www.glassladderco.com
• Glass Ladder & Co. Instagram: https://www.instagram.com/glassladder
• Megan's Instagram: https://www.instagram.com/megansladder/
• Megan's TikTok: https://www.tiktok.com/@megansladder?lang=en 

  Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/ 

Something that I get asked often is what we’re supposed to do when big world events happen. How can you navigate advocating for things that you believe in while promoting your business and service because some people can view it as being selfish or arrogant?     I've been having some conversations with my social media friends and my entrepreneurial friends about how to navigate this because it really is tricky. In my opinion,I think there is a fine line you can follow during these challenging times and I hope this short podcast sheds some light and helps you decide what to do.      In this episode, we cover:

• There’s no task too small to make a difference  [1:44]
• Dealing with trolls is just part of the equation but it doesn’t mean anything [5:57]
• You can raise awareness for the things you believe in while running your business [8:54]
• Step into your purpose every single day [11:04]

  Connect with Mandy on IG:  @themandyemerson @thefiercesocialsociety   Website: https://www.themandyemerson.com/