The Food Truck Scholar

By Ariel D. Smith

The Food Truck Scholar Podcast is where food, business, and stories collide. Each episode host and academic scholar Ariel D. Smith peels back the cultural, social, economic, and political layers of th... more

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FAQs about The Food Truck Scholar:

How many episodes does The Food Truck Scholar have?

The podcast currently has 118 episodes available.

The Food Truck Scholar episodes:

November 29, 2022 Cheat Codes to Food Truck Success with Marcus Crawford
ABOUT THE SHOWIt’s been a minute since the last episode dropped, so we are coming in hot!Today’s guest is Marcus Crawford, co founder and co owner of Bro-ritos. Selected by Parade as one of the top Black owned eateries in the country, Bro-ritos is an award winning brand that started with a food truck and later its first brick and mortar restaurant location serving the NJ and NYC areaMarcus stopped by the show to share with us some of his cheat codes to success that include financial capital, ...
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29min
September 20, 2022 The Gamble of Food Truck Lotteries w/ Jordan Rubin of Mr. Tuna
ABOUT THE SHOWWhile many people love food trucks, it’s important not to romanticize their relationship with residents, urban planners, and city officials. Over the years, I’ve researched cities that haven’t found a way to properly position food trucks in a way that supports small business owners, the families they support, and the community that supports them.Today’s guest is Jordan Rubin owner of Mr. Tuna a wildly popular food truck has seen business grow in the midst of the pandemic, but ha...
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42min
July 27, 2022 The Importance of Written Agreements w/ Attorney Courtney L. Howard
ABOUT THE SHOWI know one of the major takeaways people often get from my show when it comes to starting their food truck is to step out on faith and do it. However, in addition to faith to launch it, you also have to use logic and reason to sustain it.I’ve seen many food trucks get into trouble on the business side simply because agreements were not written down. Did you and friend start a business together? Doing your first catering event? Worried someone may steal your menu? If any of that ...
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36min
June 28, 2022 Creative Hustle w/ Derrick Wood of My BBQ Man
ABOUT THE SHOWFood Truck owners are hustlers who make their dreams happen. Today’s guest is a brother that takes that to the next level. To some on social Derrick Wood is the owner of My BBQ Man and a food business coach man but to the residents of Dumfries, VA, he’s also the mayor.Derrick and I talk about his entry into the food truck industry and public service and how his hustle fueled bothSHOW SPONSORThank you to BGT Gifts for being our show sponsor!Over the past 5 years, I’ve ...
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47min
May 31, 2022 Help Patrick Keep Truckin
ABOUT THE SHOWToday I’m giving you a followup episode on a guest that has been a fan favorite since season one. I have always gotten messages and comments from people who have been inspired by the story of Patrick Lanier and wanted to know how he’s been. Like many of you who are listening, the pandemic brought the owner of LipSmackin Creations Food Medic in Nashville some challenges. Add to that some tornadoes, inability to secure emergency Covid funding from the federal government and new fo...
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50min
May 02, 2022 Leap of Faith from Teacher to Food Trucker w/ Jerm Battles
Today’s episode features an entrepreneur that I met through clubhouse and has now got me ready to come to Florida to try these Henny wings and meet my little internet nephew in person. Jeremy “Jerm” Battles and his wife Kaydian Battles are the owners of RightOn Que BBQ in Tallahassee. And Jerm hopped on the mic to share with his journey from being a teacher to a food trucker and the giant leaps of faith and work that went into it.Over the past 5 years, I’ve learned a lot about what...
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31min
April 19, 2022 Untitled Episode
Today, I wanted to share some of my thoughts around grants: where to find them, how to apply, and other tips I've learned along the way.
This episode is only available to my Patreon members. I want to thank everyone for supporting my Patreon page! This helps me off load some of the work of producing The Food Truck Scholar that has now become overwhelming while also providing additional value for YOU.
You can become a Patron member for as little as $10/month HERE

Over the past 5 years, I’ve learned a lot about what makes a good food truck stand out among the rest. I took 8 of those key concepts and created a book where I could have curbside conversations with each of you about them. This book is not only digestible and not designed to overwhelm you, but also propels you into action. You can purchase Before You Launch A Food Truck TODAY at TheFoodTruckScholar.com/shop in paperback and ebook format as well as on Amazon.
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4min
April 04, 2022 From Great Resignation to Big Launch w/ Share Cole of Sincere Saints
All of you are part of The Food Truck Scholar no matter if you’re a listener or guest, but I LOVE when listeners become guests! Shae Cole owner of Sincere Saints in Jacksonville, FL is someone that has listened to the show, went through the process of starting her food truck business at the height of the pandemic, and is continuing to flourish. Today’s episode covers her journey from the Great Resignation to the Big Launch and the steps in between. Plus, we talk about how she has used her foo...
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34min
March 22, 2022 Season 4 Premiere
I know, y'all been wondering where I've been. Well, I got plenty of updates for you!I'm a moderator for the Food and Business Summit!Join sharp like-minded food truck and restaurant owners to develop an ecosystem for success through structure, stability, and security.With years of experience as a consultant and proven track record of success working with the TOP food trucks and restaurants in Los Angeles WFE Consulting wanted to create a space to share knowledge, experience, and resourc...
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51min
February 08, 2022 New Food Truck Bill Proposed in Georgia: Act NOW!!!!
The Food Truck Association of Georgia is working on a bill to help all food truckers in the state. Call Governor Kemp's office TODAY at 404-656-1776. Share this 5 min episode to all you know. This is HUGEOver the past 5 years, I’ve learned a lot about what makes a good food truck stand out among the rest. I took 8 of those key concepts and created a book where I could have curbside conversations with each of you about them. This book is not only digestible and not designed to...
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8min

FAQs about The Food Truck Scholar:

How many episodes does The Food Truck Scholar have?

The podcast currently has 118 episodes available.