Tech Talk

The foundations of a successful CRM strategy


Listen Later

Twiggy Lo, Principal Research Analyst at Gartner Research explains how companies should look at setting the destination, auditing the current situation and mapping the journey as key steps to take before creating a Customer Relationship Management strategy. 

See omnystudio.com/listener for privacy information.

...more
View all episodesView all episodes
Download on the App Store

Tech TalkBy BFM Media


More shows like Tech Talk

View all
The Breakfast Grille by BFM Media

The Breakfast Grille

3 Listeners

Open For Business by BFM Media

Open For Business

0 Listeners

Resource Centre by BFM Media

Resource Centre

0 Listeners

Raise Your Game by BFM Media

Raise Your Game

7 Listeners

I Love KL by BFM Media

I Love KL

4 Listeners

The Property Show by BFM Media

The Property Show

1 Listeners

Ringgit and Sense by BFM Media

Ringgit and Sense

1 Listeners