The Founder Formula

The Founder Formula

By Trace3Technology
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The Founder Formula episodes

  • Amir Ben-Efraim - Co-founder of Menlo Security

    Menlo was founded, in part, because five cybersecurity experts were fed up. Security products should stop bad things from happening — but they didn’t.

    Founding his second company on the premise of “Hey, we can do better” has taken this entrepreneur all the way to validation in Gartner’s Magic Quadrant within a decade.

    In this episode, we interview Amir Ben-Efraim, CEO at Menlo Security, about lessons learned from the acquisition of his first company and the wild success of his second one.

    Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

    44 min
  • Amir Ben-Efraim, Co-founder Menlo Security - A Mission to 100% Eliminate Malware

    Menlo was founded, in part, because five cybersecurity experts were fed up. Security products should stop bad things from happening — but they didn’t.

    Founding his second company on the premise of “Hey, we can do better” has taken this entrepreneur all the way to validation in Gartner’s Magic Quadrant within a decade.

    In this episode, we interview Amir Ben-Efraim, CEO at Menlo Security, about lessons learned from the acquisition of his first company and the wild success of his second one.

    In this episode, we also discuss:

    • Menlo Security’s origin story
    • The balance of business and technology in entrepreneurship
    • What Amir learned from founding Altor
    • Validation from Gartner and tracking the competition
    • Check out these resources we mentioned during the podcast:

      • Shout out to Menlo Co-founder and Chief Product Officer Poornima DeBolle
      • Menlo named a Visionary by Gartner for third year
      • Listen to this and all of The Founder Formula episodes at Apple Podcasts, Spotify, or our website.

        Listening on a desktop & can’t see the links? Just search for The Founder Formula in your favorite podcast player.

        44 min
      • Andrew Rubin - Founder of Illumio

        Celebrating a massive milestone - $225 million in Series F funding for Illumio - our guest today is startup guru and network security expert, Andrew Rubin. Illumio is at the bleeding edge of the cybersecurity maelstrom with their groundbreaking work in Zero Trust Segmentation.

        Andrew offers up his entertaining insights on cyber security, his history as a successful entrepreneur and fashion investor, and paying it forward by mentoring up-and-coming founders.

        Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

        53 min
      • Andrew Rubin, Founder Illumio - Leveraging the "Zero Trust" Strategy

        Celebrating a massive milestone - $225 million in Series F funding for Illumio - our guest today is startup guru and network security expert, Andrew Rubin. Illumio is at the bleeding edge of the cybersecurity maelstrom with their groundbreaking work in Zero Trust Segmentation.

        Andrew offers up his entertaining insights on cyber security, his history as a successful entrepreneur and fashion investor, and paying it forward by mentoring up-and-coming founders.

        Here's a sneak peek:

        • Leveraging the “zero trust” strategy.
        • The importance of segmentation to prevent catastrophes.
        • Founders need a balance between being passionate and being data-driven.
        • CEOs and entrepreneurs are constantly trading notes, and constantly asking each other for advice.
        • The exciting world of investing in high fashion & being part of the Tory Burch phenom.
        • Check out these resources we mentioned during the podcast:

          • Andrew Rubin, CEO and Founder of Illumio
          • Trace3, the premiere provider of cutting edge business tech
          • Your hosts, Todd Gallina, VP of Marketing, and Tony Bushnell, Chief Transformation & Strategy Officer

          • You can find this interview, and many more, by subscribing to the The Founder Formula podcast on Apple Podcasts, on Spotify, or your preferred podcast app.

            53 min
          • Mike Pfeiffer - Founder of CloudSkills.io

            For this Founder, getting out of the cubicle and teaching completely changed his life and his career.

            We’re talking to Mike Pfeiffer this week on The Founder Formula. He’s the CEO and Founder of CloudSkills.io, the most immersive cloud and devops learning community in the world. Mike realized as he was working in tech support and cloud architecture that his true calling is to teach, but on his own terms.

            Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

            42 min
          • Mike Pfeiffer, Founder CloudSkills.io - Sharpening the Skills of Millions of Technologists

            For this Founder, getting out of the cubicle and teaching completely changed his life and his career.

            We’re talking to Mike Pfeiffer this week on The Founder Formula. He’s the CEO and Founder of CloudSkills.io, the most immersive cloud and devops learning community in the world. Mike realized as he was working in tech support and cloud architecture that his true calling is to teach, but on his own terms.

             

            Our conversation on this episode covers:

            - The importance of training and evolvement for businesses and individuals in technology

            - The learning experiences that ultimately lead to entrepreneurship

            - How to build an audience and continue impacting that audience

            - The real scoop on authoring a book

            - And, the rules of the dog park, as told by Todd Gallina and Sandy Salty
            Listen to this and all of The Founder Formula episodes at Apple Podcasts, Spotify, or our website. 

            42 min
          • Brian Wheeler - Co-founder of Morpheus Data

            Why would you launch a company when you’re already working at your dream job?

            If you’re Brian Wheeler, the answer is simple: you can stay a partner at your dream job, while also able to branch out and launch a new company. It was a win/win.

            In this episode of The Founder Formula, we talk to Brian, who is a partner at Bertram Capital, and the cofounder of Morpheus Data, a cloud application management platform company.

            Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

            45 min
          • Brian Wheeler, Co-founder Morpheus Data - Already Having your Dream Job Before Launching a Company

            Why would you launch a company when you’re already working at your dream job?

            If you’re Brian Wheeler, the answer is simple: you can stay a partner at your dream job, while also able to Branch out and launch a new company. It was a win/win.


            On this episode of The Founder Formula, we talk to Brian, who is a partner at Bertram Capital, and the cofounder of Morpheus Data, a cloud application management platform company, all about:

            • Why he felt comfortable taking the leap and launching a company while working at his dream job
            • The journey from creating an idea, to making that idea a reality
            • Why you MUST be willing to put your own money into your idea if you’re going to be taken seriously
            • Why there are SO many smart people in Colorado
            •  

              Listen to this and all of The Founder Formula episodes at Apple Podcasts, Spotify, or our website.

              45 min
            • Ian Tien - Co-founder of Mattermost

              How do you know when you’ve built a winning culture? More importantly, how do you know when you’ve succeeded in instilling your core values across the entire company?

              We’re talking this week to Ian Tien, CEO at Mattermost, an enterprise messaging workspace for teams to collaborate securely and effectively. His career has taken him through various areas of the entertainment industry including founding Spinpunch, an independent game studio.

              Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

              44 min
            • Ian Tien, Co-founder Mattermost - How to Solve a Problem Before Knowing it Even Exists

              How do you know when you’ve built a winning culture? More importantly, how do you know when you’ve succeeded in instilling your core values across the entire company?

              We’re talking this week to Ian Tien, CEO at Mattermost, an enterprise messaging workspace for teams to collaborate securely and effectively. His career has taken him through various areas of the entertainment industry including founding Spinpunch, an independent game studio.

               

              Our conversation on this episode centered all around:

              • Building a company to address a customer need when YOUR company is the customer
              • Listening to the market
              • Building open source platforms and why they’re so beneficial
              • The 5 core pillars of culture at Mattermost and why each one is crucial to their success
              • Listen to this and all of The Founder Formula episodes at Apple Podcasts, Spotify, or our website.

                44 min

              About The Founder Formula

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              Every passing moment, a tech startup disrupts life as it was. In humanity’s pursuit of faster, better, and higher capacity, fresh companies are tackling old problems and modern complexities, all…