The Founder Formula

Our recent podcast guest and 2-time founder saw entrepreneurship as a way to have an impact on the world. He and his employees wanted to do something to help fight against COVID-19, so they made their whole enterprise solution free to COVID-19 researchers.

That’s true impact. That’s wanting your work to do good in the world.

In this episode, we interview Justin Borgman, Co-founder & CEO at Starburst, about founding his second startup.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

Our recent podcast guest & 2-time founder saw entrepreneurship as a way to have an impact on the world. 

He & his employees wanted to do something to help fight against COVID-19, so they made their whole enterprise solution free to COVID-19 researchers. 

That’s true impact. That’s wanting your work to do good in the world. 

In this episode, we interview Justin Borgman, Co-founder & CEO at Starburst, about founding his second startup. 

What we talked about: 

- His impetus for entrepreneurship arrived at age 12 

- The differences between his 1st and 2nd companies 

- Company culture & values (not “the Silicon Valley mentality”) 

- How he views his competitors 

Listen to this and all of The Founder Formula episodes at Apple Podcasts, Spotify, or our website.

When we asked Todd what clued him in that he was destined to become an entrepreneur, he said, “Intense curiosity.”

The first-time founder taught himself Arabic, programming languages, data science, and entrepreneurship.

In this episode, I interview Todd Mostak, Cofounder and CEO at OmniSci, about his amazing startup journey.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

When I asked Todd what clued him in that he was destined to become an entrepreneur, he said, “Intense curiosity.” 

The first-time founder taught himself Arabic, programming languages, data science, and entrepreneurship. 

In this episode, I interview Todd Mostak, Cofounder and CEO at OmniSci, about his amazing startup journey. 

What we talked about: 

- Winning a contest for his first $100K 

- Thesis at Harvard, research fellowship at MIT, and Verizon Wireless as an early client 

- The mismatch between early hires, culture, and startup nimbleness 

Listen to this and all of The Founder Formula episodes at Apple Podcasts, Spotify, or our website.

George Kurtz is the President, Founder, & CEO of CrowdStrike, but his journey to the CEO of a $20B+ company isn’t one that a lot of people would expect.

On this episode of The Founder Formula, we sit down with George to discuss what nearly got him fired from PricewaterhouseCoopers, why his lack of collegiate tech background makes him a more effective tech CEO, how CrowdStrike had a remote work force model in place before COVID19 hit, and why the IPO is the green flag for a company, not the checkered flag.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

George Kurtz is the President, Founder, & CEO of CrowdStrike, but his journey to the CEO of a $20B+ company isn’t one that a lot of people would expect. 

On this episode of The Founder Formula, we sit down with George to discuss:  

- What nearly got him fired from PricewaterhouseCoopers 

- Why his lack of collegiate tech background makes him a more effective tech CEO 

- How CrowdStrike had a remote work force model in place before COVID19 hit 

- Why the IPO is the green flag for a company, not the checkered flag.  

Listen to this and all of The Founder Formula episodes at Apple Podcasts, Spotify, or our website. 

After growing up in Ann Arbor and attending the University of Michigan, Jon Oberheide and his partner Dug Song started their career as offensive security researchers.

They soon found that it’s really easy to break things in the security space but it's a lot harder to build something resilient.

Jon joins us on this episode of The Founder Formula to share the story of their journey, and some of the simple solutions they were able to identify early on.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

After growing up in Ann Arbor and attending the University of Michigan, Jon Oberheide and his partner Dug Song started their career as offensive security researchers. 

They soon found that it’s really easy to break things in the security space but it's a lot harder to build something resilient. 

Jon joins us on this episode of The Founder Formula to share the story of their journey, and some of the simple solutions they were able to identify early on such as: 

 - Changing the customer experience 

 - Making free trials available 

 - Offering a solution that can deploy in 5 minutes 

 - Purchasing with a credit card (which at that time was unheard of!) 

 Listen to this and all of The Founder Formula episodes on Apple Podcasts, Spotify, or our website.

"The only reason to launch a start-up is because you have to!"

In this episode, we talk to cloud entrepreneur and innovator Craig McLuckie. He talks about the time to launch a startup when you see 2 things: a total addressable market, and a moment of disruption.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

"The only reason to launch a start-up is because you have to!" 

In this episode, we talk to cloud entrepreneur and innovator Craig McLuckie. 

He talks about the time to launch a startup when you see 2 things: 

1) A total addressable market 

2) A moment of disruption 

Listen to this and all of The Founder Formula episodes on Apple Podcasts, Spotify, or our website.