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00:00 Introduction to Mark Zagorski and DoubleVerify
04:59 Mark's Journey in Ad Tech
10:08 The Evolution of Ad Tech and DoubleVerify's Role
15:10 M&A Strategy and Investment Insights
19:56 DoubleVerify's Investment in FPC and Future Collaborations
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00:00 Navigating the Current Economic Landscape
02:59 Shane Shevlin's Journey in Ad Tech
05:53 The Impact of Recent M&A Activity
08:58 Insights on WPP's Acquisition of Infosum
11:48 The Future of M&A in Ad Tech
15:08 The Rise of Curation in Ad Tech
17:54 Bedrock Platform: A New Player in Ad Tech
20:56 The Role of Bedrock in the Ad Tech Ecosystem
24:05 The Future of Media Buying and Curation
26:59 Investment Opportunities in Bedrock
30:07 Conclusion and Future Outlook
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00:00 Introduction and Industry News
10:00 Mathieu Roche and ID5 Overview
20:01 Funding Journey and Challenges
24:04 Acquisitions and Market Trends
31:56 Agency Success in Acquisitions
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00:00 Introduction to Scope3 and Anne Coghlan
02:30 Anne's Journey in Ad Tech
04:02 Scope3's Mission and Sustainability Focus
06:42 Fundraising Experience in Ad Tech
09:06 Latest Product Launches and Innovations
13:22 The Role of Super Signal Aggregators
18:31 Partnerships and Collaborations
23:38 Future Vision and Market Positioning
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00:00 Introduction and Overview of Recent Acquisitions
01:25 T-Mobile's Acquisition of Bliss: A Strategic Move
05:59 The Implications of T-Mobile's Strategy in Ad Tech
11:50 Publicis Acquires Lotome: Industry Reactions
14:12 Curation and the Evolution of Ad Tech
19:00 The Rise of Sell-Side Curation
26:26 Future Innovations in Ad Tech and Data Privacy
32:21 AI in Ad Tech: Opportunities and Challenges
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Chapters
00:00 Introduction
03:00 IPO Trends in Ad Tech
06:09 Mountain's IPO Plans and Market Dynamics
08:59 DoubleVerify's Acquisition of Rockerbox
11:56 The Evolution of Ad Tech and Signal Aggregation
14:50 Keith's Journey with Lockr
17:59 Navigating Privacy Regulations in Ad Tech
20:56 The Role of Investors and The Importance of Good Communication
23:50 Lockr's Product Evolution
27:01 Closing Thoughts and Future Outlook
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Four years ago, we launched FirstPartyCapital with a simple but bold thesis: adtech and martech are massive, underserved markets going through fundamental change. Since then, we’ve backed 17 companies, built a community of 200+ industry insider investors, and proved that an operator-led, community-driven VC model can move the needle in early-stage investing.
Chapters
00:00 Introduction to FirstPartyCapital
01:27 Origin Stories
07:20 The Evolution of Ad Tech and Funding Challenges
15:10 The Unique Approach of FirstPartyCapital
30:29 Looking Ahead: Fund 2 and Future Plans
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Chapters
00:00 Intro
01:20 StackAdapt's $235M Funding Round
04:38 Insights on StackAdapt's Business Model
07:08 Serving the SMB & indie agency segment
12:47 Kevel's Acquisition of Nexta
15:29 The Evolution of Retail Media and Commerce Media
18:52 MIQ's Involvement in Retail Media
24:25 MIQ's Corporate Development Strategy
26:30 The Impact of AI on Advertising
33:43 What's next for MIQ?
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Chapters
00:00 Introduction and FPC Updates
06:00 tvScientific's $25M Series B Funding Round
12:01 Teads and Outbrain Acquisition merger
17:03 Horizon's Strategic Expansion Plans
25:07 Coinbase Acquires Spindl: A New Era in Web3 Advertising
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00:00 Introduction to Evorra and Aaron Ritoper
02:49 The Evolution of Data Privacy in Ad Tech
06:11 Optimal's Series A Acceleration and Market Implications
08:52 Evorra's Unique Selling Proposition in Data Collaboration
11:56 Data Partnerships and Audience Activation
14:49 AI's Role in Data Management and Optimisation
20:54 The Impact of AI on Ad Tech and Market Dynamics
27:02 Evorra's Growth Strategy and Future Outlook
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From the publisher's feed
The FPC podcast covers the latest financial news in the ad tech sector, diving into the latest funding rounds, M&A transactions and economic trends.
Each week we bring you the latest…
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