I've been using and testing Instagram Reels over the last few months, and wanted to share some tips on how to use this feature strategically in your business. I'll also be sharing how one of my Reels went viral too!

Useful Links:

Instagram Reels tech tips: https://www.byrosanna.co.uk/blog/instagram-reels-tips
Instagram Stories Success (online course): https://www.byrosanna.co.uk/shop/instagram-stories-success
Create Your Cohesive Content Plan (free masterclass!): https://www.byrosanna.co.uk/cohesive-content-plan-training-sign-up

I'm joined by Digital Marketing Coach and Facebook Lead Trainer, Deasha from Social Treats, to talk about her best tips for seeing engagement and growth on Facebook in 2021, using your Facebook Profile and Facebook Groups!

Deasha Waddup is a social media strategist who has worked in international marketing for over 7 years in corporate and digital marketing agencies before starting Social Treats in 2016. She is a Facebook Lead Trainer and an approved ManyChat Agency Partner and in 2019 she was shortlisted for Freelance Social Media Manager of the year. She has worked with businesses to scale and reach 6 and 7 figures using organic and paid social media strategies that they can use over and over again.

Connect with Deasha in her free Facebook Group: https://www.facebook.com/groups/getvisiblest
Check out her website to find out more about her group programme and her Facebook Group Guide free download: https://socialtreats.co.uk

When it comes to business, we hear a lot about revenue and income - but what about our expenses? I wanted to share the things I spent money on in 2020 and why to give you a behind-the-scenes insight into running my business.

Links mentioned:

Squarespace*: squarespace.syuh.net/rj713
Godaddy domains: https://www.godaddy.com/
ICO (UK GDPR compliance for website owners): https://ico.org.uk/fee
Iubenda (Privacy & Cookies policies) - get 10% off your first year*: http://iubenda.refr.cc/9M2BKKS
Teachable (course hosting): https://teachable.com/
AXA Business insurance: https://www.axa.co.uk/
Trello project management: https://trello.com/
Hellosign (digital signature software): https://www.hellosign.com/
Dropbox*: https://db.tt/OaeHKTcb
GSuite/Google Workspace: https://workspace.google.com/
Quickbooks (bookkeeping software): https://quickbooks.intuit.com/uk/
Zapier (automation software): https://zapier.com/
Tailwind (Pinterest marketing)*: https://www.tailwindapp.com/i/thecornishlife
Later (Instagram marketing): https://later.com/
^ Learn how to use Later: https://www.youtube.com/watch?v=IspdNf7KRP4&t=11s
Flodesk (email marketing) - get 50% off with this link*: https://flodesk.com/c/00G2QH
+ learn more about Flodesk here: https://www.byrosanna.co.uk/flodesk
Veed.io (video conversion + caption software): https://www.veed.io/
Deadline Funnel (evergreen deadline software)*: https://www.deadlinefunnel.com?lmref=13wXOQ
Tubebuddy (YouTube marketing)*: https://www.tubebuddy.com/byrosanna
Canva: https://www.canva.com/
Adobe*: http://clkuk.tradedoubler.com/click?p(265883)a(2965959)g(22913796)
Microsoft 365: https://www.office.com/
Creative Market (digital design assets): https://creativemarket.com/
Moo.com (business cards etc.): https://www.moo.com/us/

*Indicates affiliate link

You probably hear people online talking about how they're 'launching' this and 'launching' that, or 'here are the results of my latest launch', but what does it actually mean to launch something? And how can you launch something in your business if you don't have anything new to share?

I'm sharing my thoughts and tips for how to market offerings in your business just like a launch.

USEFUL Links:

‘Create Your Cohesive Content Plan’ Masterclass (free video training):
https://www.byrosanna.co.uk/cohesive-content-plan-training-sign-up

The Content Marketing Collection (online course bundle)
https://www.byrosanna.co.uk/shop/the-content-marketing-collection

2021 Goal Planner workbook (free download)
https://www.byrosanna.co.uk/blog/goal-planner-workbook

When you're not used to it, showing your face on camera for social media can be a daunting prospect. In this episode I'm sharing my tips for feeling more confident in showing up more on social media!

Watch the free ‘create your cohesive content plan’ masterclass:

https://www.byrosanna.co.uk/cohesive-content-plan-training-sign-up

As the founder of ilovecreatives.com (creative community & edutainment brand), Puno shares her experience of what it's like to build a business that aligns with your values to create something completely unique.

Links mentioned & more from Puno:

Made With Map (travel app)

People Map (instagram marketing app)

ilovecreatives.com (creative community + edutainment)

Puno's awesome Squarespace course

http://www.punodostres.com/

ilovecreatives on Instagram

As a website designer, I often see people making mistakes in setting up their website and designing in a way that will give them the best foundation for the future. In this episode I'm sharing my tips for getting future proof!

Links mentioned:

Is Your Website Legal? (blog post)

GDPR Template for Websites / Blogs*

Iubenda (automatically updating policies)

How to secure your Squarespace website with Two-Factor Authentication

Keeping your website safe & secure (suggestions for non-Squarespace users)

My FREE Content Planning Masterclass

I'm so excited to be joined by Martha and Rebecca, the founders of new-on-the-scene email marketing platform, Flodesk. Flodesk is a tool I use myself and for my clients every day, and recommend to anyone looking to get started or up-level their email marketing game, and it was fascinating to learn the behind-the-scenes of how it was created.

Links & more info:

Learn more about Flodesk and get 50% off your subscription!

Check out the Flodesk website

Follow Flodesk on Instagram

Take my ‘Email Marketing with Flodesk’ online course
(learn how to start, grow, and nurture an email list all using Flodesk)

In this episode I'm sharing my tips and places for finding inspiration and ideas for your content marketing. Once you have a bank of ideas and infinite ways of coming up with new ones, it becomes so much easier to create a cohesive plan!

Links mentioned:

My FREE Content Planning Masterclass

Blogging With Purpose (online course: £40)

Bloglovin (RSS Feed)

Feedly (RSS Feed)

How to set up an RSS Feed for your blog

Quora

Answerthepublic.com