In this episode we chat with Connor Whitehouse, Sales Recruiter for the Technology industry for The Humanised Group, about the state of recruitment in a period where millions have been laid off, stood down or made redundant, where retail shops are shuttering, corporate job holders are being given the choice to stand down part-time or take a pay cut.

We also discuss the use of technology in recruitment, like ATS, video interviews, AI for sentiment tracking, psychometric tests, etc...

How does one stand out to get back to work in these difficult times?

What is a brand? What is branding? What is an effective brand strategy.

Join us on our podcast where we discuss this hot topic that is quickly becoming the differentiator for successful business.

In the age of COVID-19, should brands be prospecting or managing relationships? We explore the topic with a returning guest star, Mick Wadley from IronDrake Cleaning Solutions.

How to find opportunities during these difficult times? Can we have a growth mindset amidst shuttered businesses & lockdown? How should brands respond to the #COVID-19 crisis?

Based on answers Floris Blok recorded for S02E02 of Grow Your Brand Podcast hosted by Lauren Kress, we am releasing the full version of the recording on The Front Line Podcast.

These are the links refered to in the recording:

Marketers perspective on how to deal with the crisis

The unwritten rules of video conferencing from home

"We're not going back to normal" by Technology Review

"The heart of resilient leadership: Responding to COVID-19" by @Deloitte Insights

Image credit: Excelsior College 

In this episode we chat with Mick and James Wadley, two brothers who are setting up their cleaning business and what that means during the disruptive time of COVID-19. See the tips and strategies they are using to get ahead despite the disruption. 

In this episode we discuss what organisations should be doing, how it is impacting business and some strategies that you can implement to curb some of the pain of lockdown and social distancing. 

In today's episode we are joined by Louis Dooley and we talk about customer acquisition costs and lifetime value. Its more important than ever before to take care of our customers with 83% of customers paying more for a better customer experience and brand loyalty on the decline. Keep your customers to keep your business going.

Listen to Jeremy Pearce, Floris Blok and Avon Collis discuss their current and future projects, what its like working in the industry and delve into what its like running a business and keeping on top of family life. Each of us have different things going on but we all seem to make it work. 

In this episode we talk about Content Marketing, what it is and why you need to get it in your life. While it may be hard work upfront, content marketing can last a long time and your intellectual property can bring you leads for years to come. Just think about some of the profound youtube videos you have seen time and time again. Join us to see what its all about.

In a world where so much information is at our disposal, in a world where so much advertising is aimed at consumers, how does one brand or a business stand out from the rest?

Join us for the discussion on Authority Marketing and how a company or brand can build its reputation by sharing information and positioning itself as subject market expert in order to draw better results by gaining the target audience's trust.

Enjoy listening to the podcast and do let us know if you have any questions, or subjects you wish to discuss yourself on the show.

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