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WTF is actually happening with the hemp industry? And who the fuck is benefiting from all this?

We're talking about a multibillion-dollar industry, thousands of businesses, and real people's livelihoods hanging in the balance.

With December 11 right around the corner, I wanted to hear from someone who's actually IN IT.

This week on The Garden Tok Podcast, I'm getting freshly gardened with Jared Masarek, CEO of Baked Bags, for an unfiltered conversation about the looming federal hemp restrictions, the future of THC products, and what happens when the government threatens to pull the rug out from under an entire industry.

But this isn't just another conversation about legislation.

We're getting into Jared's journey from cannabis entrepreneur to CEO of Baked Bags, the challenges of building a business in this industry, and what he's doing to prepare for an uncertain future.

We're talking about:

💨 WTF is actually happening with the hemp ban and December 11?

💨 Why would the government restrict a multibillion-dollar industry instead of regulating and taxing it?

💨 Who actually benefits from these changes?

💨 What happens to the smaller businesses that can't afford to pivot?

💨 How Baked Bags is preparing to enter the regulated dispensary market.

💨 What business owners, creators, and everyday consumers can actually DO to help.

💨 The reality of building a cannabis business when the rules keep changing.

And so much more.

This is one of those conversations I think every gardener, stonerpreneur, and anyone who cares about the future of this industry needs to hear.

Because behind every business is a real person who took a risk, invested their money, and built something they believed in.

And those stories deserve to be heard.

🎙️ MEET OUR GUEST

Jared Masarek
CEO of Baked Bags
Instagram: @baked.bags

go to www.bakedbags.com and use code: GARDENTOK40 to save 40%. 

💨 STAY CONNECTED & KEEP THE GARDEN GROWING!

The Garden Tok Podcast is independently created, produced, and funded. Every episode takes time, research, editing, and a whole lot of love for this community.

If you've ever laughed, learned something, discovered a new brand, or just enjoyed getting freshly gardened with me, here's how you can help keep this little garden growing.

💚 SUPPORT THE SHOW (IT'S FREE!)

⭐ Leave a rating or review! These help more than you know and make it easier for new gardeners to discover the podcast.

💬 Drop a comment! I want to hear your thoughts, opinions, and what you'd love to hear next.

📲 SHARE THIS EPISODE! Send it to your favorite gardening buddy, a fellow stonerpreneur, or someone who needs to hear this conversation.

🎙️ Follow the podcast! Whether you're listening on Spotify, Apple Podcasts, or watching on YouTube, make sure you're subscribed so you never miss an episode.

💚 WANT TO SUPPORT THE SHOW EVEN MORE?

🛍️ SHOP THE MERCH! Grab some Garden Tok goodies and help support future episodes at GardenTokMerch.com.

💸 SUPPORT THE PODCAST! Want to help fund future episodes? Check out the listener-support options linked with the show. 

🤝 BECOME A SPONSOR! Have a brand that belongs in the garden? Let's talk about partnering on an upcoming episode.

🌿 FOLLOW THE GARDEN

INSTAGRAM: @thegardentokpodcast and @thegardentok
https://www.instagram.com/thegardentokpodcast/

FACEBOOK: The Garden Tok
https://www.facebook.com/profile.php?id=61579250181579

YOUTUBE: The Garden Tok Podcast
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SUBSTACK: STONERPRENEUR
https://open.substack.com/pub/stonerpreneur

Real stories. Real entrepreneurs. Unfiltered conversations about cannabis, business, and everything happening behind the scenes.

MERCH:
https://GardenTokMerch.com

Every listen, share, comment, review, and purchase helps keep this independently produced podcast going.

Thank you for being part of the garden.

Light up and level up! 💨

Steph
The Garden Tok Podcast

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What the fuck is actually going on in the cannabis industry?

Cannabis is on reality TV. THC drinks are showing up at parties. People are openly talking about their love for the plant. So why does building a business around it still feel like fighting for a seat at the table?

This week on The Garden Tok Podcast, I’m getting into the uncertainty surrounding federal hemp restrictions, what it could mean for the people behind your favorite THC drinks and gummies, and why stonerpreneurs cannot afford to stay quiet.

And then we need to talk about our own shit. The egos. The backstabbing. The lack of support in an industry built around a plant that’s supposed to bring people together.

Because what the fuck are we doing if we’re tearing each other down?

💨 Hemp vs. marijuana and why the distinction matters
💨 My take on alcohol, THC drinks, and where things are heading
💨 Why I want to hear from real founders instead of another celebrity brand
💨 Why your personal brand matters alongside your business
💨 Supporting small businesses and checking your ego at the door

There is room for more than one of us to win.

Grab your gardening supplies and let’s get into it.

Have thoughts? Tell me in the comments. If you’re building something in this industry, I want to hear what you’re experiencing.

Want to share your story on the podcast?
Email [email protected]

Subscribe for more real conversations with the stonerpreneurs behind the brands, businesses, and products you love.

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Imagine having a HIGHDEA on a 15-minute break and still thinking about it 25 years later.

That’s what happened to Sev Isayan, the man behind Clean Torch. He couldn’t find a lighter, used the old cigarette lighter in his car, and started thinking about a better way. He didn’t wake up the next morning with a finished product. He held onto the idea, figured things out as he went, got a patent, and eventually made it real.

If you’ve seen me gardening online, you’ve probably seen me use his Clean Torch. But until this conversation, I didn’t know just how much went into making it.

Sev is officially in the garden, and we get into the story behind Clean Torch, all the other businesses he’s built, what it’s like doing everything himself, and how the hell I’m actually supposed to use and clean this thing. 💨

I asked him if all that time was worth it. He said, “Every step has been worth it.”

So if you’ve got an idea that keeps popping back into your head, listen to this one. Maybe it’s time to stop wondering what could happen and start doing something with it. 💨

Clean Torch sponsors this episode. Find Sev at @cleantorchofficial, head to https://cleantorch.com, and use code GARDENTOK to save.

And if you’re ready to take one of your own HIGHDEAs out of your Notes app, enrollment for HIGHDEA: The 40-Day Challenge opens September 26. One idea. 40 days. 40 small actions. 

Join the 40 day Highdea challenge here. https://beacons.ai/thegardentok

Garden Tok merch: https://thegardentokmerch.com

Come find me on Instagram: @thegardentok @stephtrenkamp
And Facebook: @thegardentok 

For adults 21+. Light up and level up. 💨

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Nothing kills the vibe at a cannabis friendly event quite like a SWAT team showing up. And yes, that actually happened to today’s guest.

Jane West is officially in the garden. 💨

Long before cannabis looked like the industry it is today, Jane was creating elevated cannabis events, making national headlines, helping build Women Grow and creating a lifestyle brand that changed how people experience cannabis.

In this episode, Jane shares the wild story of losing her job after being featured in the media, having a SWAT team show up at her 4/20 event and continuing to build even when the rules, funding and entire industry seemed stacked against her.

We get into:

💨 Growing up with cannabis normalized in her family
💨 Talking to your children about cannabis
💨 The truth about building a business in the cannabis industry
💨 Why legalization does not always mean cannabis is treated as legal
💨 Building Women Grow and creating community state by state
💨 Designing the Jane West collection
💨 Becoming a solopreneur after losing her funding
💨 The story behind her Game Day football ashtrays
💨 Why everyone should have the right to grow their own cannabis
💨 What Jane would do differently if she started all over again

Plus, Jane joins me for Hotbox Hot Takes and reveals whether she would choose a wake and bake or night sesh, solo or social gardening, vintage or modern and building a brand or building a movement.

SHOP JANE WEST

Shop Jane’s glassware, accessories and Game Day football ashtrays:

https://janewest.com

Use code GARDENTOK to save 15%.

Follow Jane on Instagram:

https://www.instagram.com/betterwithjane/

THIS EPISODE IS SPONSORED BY CLEAN TORCH

Clean Torch is rechargeable, flameless, butane-free and windproof, so you can light your favorite gardening tools without fighting with a lighter.

Shop Clean Torch:

https://cleantorch.com

Use code GARDENTOK at checkout to save.

SPONSORSHIP AND AFFILIATE DISCLOSURE

This episode is sponsored by Clean Torch. The Clean Torch link and discount code are affiliate links, which means I may earn a commission if you make a purchase at no additional cost to you. All opinions shared are my own. Thank you for supporting the brands that support The Garden Tok Podcast.

BECOME IMPOSSIBLE TO IGNORE

Grab my $4.20 blueprint and learn how to turn attention into opportunity:

https://beacons.ai/thegardentok

JOIN THE STONERPRENEUR CHALLENGE

One idea. 40 days. 40 actions.

Your high idea has been sitting in your notes app long enough. Join the Stonerpreneur Challenge and let’s finally build the damn thing:

https://beacons.ai/thegardentok

FOLLOW THE GARDEN TOK

Instagram:
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TikTok:
https://www.tiktok.com/@steph.trenkamp

All links:
https://beacons.ai/thegardentok

This episode contains conversations about cannabis and is intended for adults 21 and older. Please consume responsibly and follow the laws where you live.

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YOUR MILLION DOLLAR HIGH IDEA IS DYING IN YOUR NOTES APP

How many million dollar high ideas do you have sitting in the Notes app on your phone right now?

I’m turning 40 this month and it has made me ask myself some really uncomfortable questions about my ideas, my business, what I’m building next, and why the fuck I still get stuck when I already know what to do.

The truth is, I don’t have an idea problem.

I don’t have an information problem.

I don’t even have a strategy problem.

I have an execution problem.

In this solo episode, we’re gardening and talking about how many potentially life changing ideas never actually fail because we never give them the opportunity to fucking work.

The Garden Tok started as one of those freshly gardened ideas. It has now grown into this podcast with more than 10,000 downloads, brand deals, a feature in High Times, and a community of gardeners who continue to prove that there is space for cannabis loving adults to show up exactly as they are.

I’m also talking about getting comfortable on camera, creating confidence through repetition, comparing yourself to people who are already doing the thing you want to do, feeling like you are starting too late, and why you need to stop letting other people shit on your ideas.

You don’t need to have the entire plan figured out.

You just need to take one tiny step toward the thing you keep saying you want.

Instead of constantly asking what if nobody watches, what if nobody follows, or what if nobody buys, maybe it is time to ask yourself a different question.

What if your freshly gardened idea really fucking works?

💨 GET ON THE LIST

Something new is growing and the people on my email list will hear about it first.

Get on the list for birthday giveaway details, new episodes, Stonerpreneur updates, and everything I’m building next.

Click here to get on the list for GIVEAWAY

🪴 BECOME IMPOSSIBLE TO IGNORE

If you are posting content and wondering why nobody is paying attention, grab my Become Impossible to Ignore Blueprint.

It will help you understand how to turn attention into connection, trust, and actual opportunities.

Click here to get the Become Impossible to Ignore Blueprint

💨 SHOP THE GARDEN TOK

Click here to shop official Garden Tok merch and support the show:

https://gardentokmerch.com/

🪴 MY FAVORITE GARDENING TOOLS

Some links below are affiliate links, which means I may earn a small commission if you purchase through them at no additional cost to you. Some products featured may have also been gifted or provided by brands I work with. I only share gardening products I actually use and love. 💨

Click here to shop Clean Torch:

Use code GARDENTOK.

Click here to shop Moose Labs MouthPeace and filters:

Use code Thegardentok

Click here to shop MJ Arsenal:

Use code FLOWER

Today I’m gardening with Alien Labs Skyline Haze.

💨 HOW TO SUPPORT THE SHOW

Follow The Garden Tok Podcast.

Leave a  rating or review.

Share this episode with a gardener who has been sitting on an idea for way too long.

Subscribe to The Garden Tok on YouTube.

Shop Garden Tok merch.

Grab the Become Impossible to Ignore Blueprint.

Use my links and discount codes when you shop.

Every download, review, share, and purchase helps this garden continue to grow.

Keep gardening, keep having those high fucking thoughts, and maybe for once smoke some weed and actually do something with one of them. 💨🦋

This podcast is intended for adults 21 and older.

Support the show

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 What happens when you combine a $237 weed delivery, $51 in cannabis taxes, mushroom chocolate, motherhood and an unfiltered lesson about building a trustworthy brand online?

You get this episode.

Steph is gardening solo and talking about why alcohol continues to get a free pass while cannabis and plant medicine are demonized, what her experience with mushroom chocolate was actually like and how she talks openly with her kids about cannabis.

Then the weed delivery finally arrives, so naturally, there’s an impromptu haul featuring CAM, Alien Labs, Revelry, Birdies and a suspiciously cheap $5 eighth.

But this episode goes deeper than what’s in the bag.

Steph reintroduces herself and shares how years of failing forward, posting thousands of pieces of content and building in public helped turn The Garden Tok into the community it is today.

She also breaks down why a great product isn’t enough, why brands need to start building trust before they launch and why influencer marketing should not be confused with direct sales.

Attention gets people through the door. Trust makes them stay. Your product still has to do its job.

Grab your coffee, pack your bowl and get ready to light up and level up.

Support the show by clicking here and subscribing on YOUTUBE 

Click here to grab some Garden Tok Merch

Click here to Learn to Become Impossible to Ignore 

Read my HIgh Times Article

21+ only. This episode contains personal experiences and opinions and is not medical advice. 

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What do weed, golf, comedy, conspiracy theories and building a personal brand all have in common?

This week, I’m sitting down with Roger “RGB” Harris, host of the Pitch, Putt & Puff Podcast and Conspiracy Chaos, and let’s just say… this conversation goes everywhere.

We talk about how he built an entire brand around the things he genuinely loves instead of trying to fit into someone else’s box. From cannabis and golf to comedy shows, podcasting, community building and why questioning everything has opened doors he never expected.

Then… we put on our tinfoil hats.

We dive into Bigfoot, Missing 411, Antarctica, the moon landing, dragons, aliens, the firmament, data centers, Hollywood, parenting, social media and what it really means to think for yourself.

Whether you agree with us or think we’re completely out of our minds, I hope this episode reminds you of one thing:

Curiosity is a superpower.

If you’ve ever wanted to build a brand around who you actually are instead of chasing trends, this episode is for you.

💨 Topics we cover:
 • How RGB built his brand around weed, golf and comedy
 • Why authenticity beats trying to “fit in”
 • Cannabis, parenting and breaking the stoner stereotype
 • Building community through podcasting
 • Conspiracy theories that make you question everything
 • Why asking better questions can change your life

🌱 Want to support the show and yourself?

Grab my Become Impossible to Ignore guide for just $4.20.

It’s the blueprint that’s changing how creators think about social media, attention and opportunity. If you’ve ever wondered how I’ve reinvented myself across multiple niches and built businesses online, this is where it starts.

For less than the price of a coffee, you’ll learn how to stop chasing algorithms and start building something people can’t ignore.

👉 Grab it here]

If you enjoyed this episode, make sure to subscribe, leave a review and share it with someone who loves a good rabbit hole.

P.S. Every purchase helps support The Garden Tok Podcast and allows me to keep bringing you conversations like this. Thank you for being here. 💚

Support the show by grabbing some Merch, commenting, sharing. subscribing on youtube or donate right through our website: https://thegardentok.buzzsprout.com

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Most people know Smokey Cowgirl for the iconic lighters, western-inspired apparel, and unapologetic cowgirl energy.

What they don't know is the incredible story behind the woman who built it.

Before Smokey Cowgirl, Alicia was touring, writing music, performing on stages across the country, and chasing a dream in Nashville. From country radio to country roads, her journey has been anything but ordinary. 

In this episode of The Garden Tok Podcast, Alicia shares the story behind the brand, including her life in country music, her battle with Lyme disease, how cannabis became part of her healing journey, and how a simple creative outlet unexpectedly evolved into the Smokey Cowgirl community thousands have come to love. 

We dive into:

🎤 Life as a country singer and songwriter

🤠 Growing up in a family of artists and performers

🦠 The Lyme disease diagnosis that changed everything

🌿 Discovering cannabis as a tool for healing

✨ Why creativity became the key to rebuilding her life

🔥 The accidental creation of Smokey Cowgirl

👢 Building a lifestyle brand from the ground up

💭 Following your intuition when life takes an unexpected turn

This conversation is about so much more than a brand. It's about reinvention, resilience, creativity, and having the courage to build something that's authentically yours.

If you've ever felt called to start over, follow a new path, or create something meaningful, this episode is for you.

👇 Connect with Alicia
 @smokeycowgirl

smokeycowgirl.com

🎙 Follow The Garden Tok Podcast

@thegardentokpodcast

@thegardentok

🛍 Support the show:
 GardenTolkMerch.com

Blue Bolla Bubbler I used in episode: (Code: Garden to save)

nwtnhome.com 

If you enjoyed this episode, be sure to like, subscribe, and share it with someone who needs a reminder that it's never too late to reinvent yourself.

💨 It's time to light up and level up.

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What makes people stick around?

It’s probably not what you think.

In this solo episode, I’m diving into one of the biggest mistakes I see creators, entrepreneurs, and small business owners make online. So many people spend months building the perfect brand, logo, website, or product before they ever start sharing their story.

But here’s the truth:

People might discover you because of what you sell.

They stay because of who you are.

I’m breaking down why the story behind the brand is often more valuable than the brand itself, how connection creates loyalty, and why documenting your journey beats waiting for perfection every single time.

If you’re building a business, growing a personal brand, creating content, or sitting on an idea you’ve been afraid to share, this episode is for you.

In this episode we cover:

1. Why the best brands create communities, not just customers
2. The difference between attention and loyalty
3. Why people connect with stories more than products
4. How to build trust before you ever launch
5. Why documenting your journey is your biggest marketing advantage
6. The real reason people keep coming back

If you enjoyed this episode and want to support the show, the best ways to help are:

💨 Leave a review for The Garden Tok Podcast

🪴 Share this episode with a friend

💨 Grab some merch at GardenTokMerch.com

🪴 Follow @TheGardenTok and @Thegardentokpodcast for more content, podcast clips, and behind-the-scenes moments

Every share, review, and merch purchase helps me continue bringing you new episodes and conversations that help normalize cannabis culture, build businesses, and create freedom through content.

Until next time…

It’s time to light up and level up and I’ll see you on the next one. 

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What happens when a former whiskey founder and a luxury branding creative enter the cannabis space? 💨

You get Hi-Snaps.

I sat down with Allison and Samantha and this episode is SUCH a good conversation. Not just about weed, but culture, business, branding, creativity, drinking culture shifting, entrepreneurship, and how they came up with a product that’s completely changing the social experience for a lot of people 🍃

We also got into:
 💨 the first time they ever got high
 💨 whether alcohol culture is dying
 💨 women building in this industry
 💨 Hotbox Takes
 💨 the chaos behind building a company
 💨 why people are craving different ways to socialize now

Grab your gardening supplies and lets get into it!

This episode feels like sitting in on a really high-level conversation while also passing the joint around with friends.

New episode drops Friday on The Garden Tok podcast.

Watch on YouTube or listen wherever you get your podcasts 💨

If you’ve been loving the podcast and want to support independent content creation, here’s a few ways to support The Garden Tok:

💨 leave a review on Spotify or Apple Podcasts

💨 share this episode to your stories

💨 support the merch/shop through my Beacons link

💨 donate to support future episodes (even $3 helps keep this thing growing)

Go show Hi-Snaps some love:

@hi.snaps 

@AllisonParc

@IamSamLim

Links are all below:

Support the show

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Theme Music by someone really talented.

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