The Generosity Freakshow

The Generosity Freakshow

By NextAfterBusinessNon-Profit
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The Generosity Freakshow episodes

  • Marina Glogovac, CEO of CanadaHelps, on Charitable Giving in Canada and #COVID19 Response
    Online giving is growing 3 times faster in Canada than overall giving. That's according to the latest CanadaHelps Giving Report and one of the things Marina Glogovac, CEO of CanadaHelps, discusses in this episode. She also shares other key findings from the report as well as some early insights into Canadian giving in light of the COVID-19 pandemic.
    Links & Resources
    CanadaHelps Giving Report: https://www.canadahelps.org/en/the-giving-report/
    CanadaHelps: https://www.canadahelps.org
    30 min
  • Chris "Mercer" Mercer from MeasurementMarketing.io on Google Analytics for Nonprofits
    Google Analytics wizard and teacher, Chris Mercer, sat down with Brady in-person after completing a brand new training course, Google Analytics for Nonprofits, to share how he got into Google Analytics, why it's critical (and underused) for nonprofits, and what people need to know and learn (and what the course is about). Special for Listeners: Use the code "podcast" to save 25% off your course at courses.nextafter.com.
    Links & Resources
    MeasurementMarketing.io: https://measurementmarketing.io
    Google Analytics for Nonprofits Course: bit.ly/ga4npcourse
    22 min
  • Mathew Sweezey, Director of Market Strategy at Salesforce, on The Context Marketing Revolution
    What is context marketing? Why is it a revolution? And why not just ask the guy who wrote the book on it... wait, we did! That's Mathew Sweezey who joins in this episode to chat about his book, his award-wining podcast, and more things marketing. Enjoy!
    Links & Resources
    Mat's Website: https://mathewsweezey.com/
    Mat's Twitter: https://twitter.com/msweezey
    Mat's LinkedIn: https://www.linkedin.com/in/mathewsweezey/
    Electronic Propaganda Society: https://electronicpropagandasociety.com/
    33 min
  • Woodrow Rosenbaum on GivingTuesday Insights and Charitable Giving in Down Economies
    What does charitable giving look like in a down economy? What are some things you should be looking for? Are all donors impacted the same? Woodrow Rosenbaum, Data and Insights Lead for GivingTuesday, discusses these questions and shares some insights from GivingTuesday in 2019 and some ideas to try for the next one (now on May 5th).
    Links & Resources
    GivingTuesday: https://www.givingtuesday.org/
    GivingTuesday Data Collaborative: https://www.givingtuesday.org/data
    #GivingTuesdayNow (May 5th): https://bit.ly/3bOMngy
    37 min
  • Michael Wasserman, CEO & Co-Founder of Tiltify, on Livestream Fundraising and COVID-19
    How can in-person fundraising events be streamed online? How can peer-to-peer events be more engaging? And how can people raise millions of dollars playing video games? The answer: livestream fundraising. That's the focus of this conversation with Michael Wasserman — CEO & Co-Founder of Tiltify, a leading livestream fundraising platform — as well as how livestream and other interactive technology can be used in response to COVID-19.
    Links & Resources
    Tiltify site: https://tiltify.com/
    Tiltify Twitter: https://twitter.com/wearetiltify
    Michael Wasserman: https://twitter.com/mdwasserman
    34 min
  • Gabe Cooper, Author of Responsive Fundraising, on Responsive Fundraising
    How can your fundraising be more responsive? Seems like a pretty pressing question but it's a concept Gabe Cooper — CEO of Virtuous Software — and his team have been thinking about and been working on for a while. In fact, he recently wrote a book on the subject. In this episode, he discusses what Responsive Fundraising is, its key tenants, and what it looks like before sharing some of his views and experiences navigating the coronavirus pandemic.
    Links & Resources
    Responsive Fundraising: https://www.virtuouscrm.com/responsive/
    Responsive Fundraising Book: https://www.virtuouscrm.com/responsive-fundraising-book/
    Virtuos Software: https://www.virtuouscrm.com/
    36 min
  • George Weiner, CEO of Whole Whale, on, well, all kinds of digital, giving, and social impact stuff
    Is soap that benefits koala's good for charity? Are Donor Advised Funds bad? Just how good are Google's free tools for nonprofits? All things discussed, and much much more, with George Weiner, the Founder & CEO of Whole Whale — a digital agency that leverages data and tech to increase the impact of nonprofits and for-benefit companies. This is a fun one.
    Links & Resources
    Whole Whale: https://www.wholewhale.com/
    32 min
  • Jenna Jameson and Rich Dietz from OneCause on Social Fundraising Research
    Social fundraising has been around for a while now but there's still much we don't know. This is why Jenna and Rich form OneCause did some extensive surveying of social fundraisers and social donors and what they unpack and share in this episode.
    Links & Resources
    OneCause: https://www.onecause.com/
    Social Fundraiser Study: https://try.onecause.com/ebook/social-fundraiser-research-study/
    44 min

About The Generosity Freakshow

From the publisher's feed

The Generosity Freakshow takes a 360-degree look at generosity and the ‘freaks’ obsessed with growing and optimizing it for a better world.