The GetAlpha Mindset

In this episode, Norman sits down with Rocco Morsillo, founder and CEO of Morcon Construction, to talk about building a life, business, and reputation that lasts.

Rocco shares how his early love for building, drafting, and problem solving led him from architecture into construction engineering, where he quickly found himself managing major projects at a young age. From there, he took the leap into entrepreneurship, starting Morcon Construction and growing it through referrals, trust, hard work, and a commitment to doing things the right way.

This conversation goes beyond construction. Rocco opens up about the realities of running a business, managing cash flow, working with family, protecting your reputation, leading trades with respect, and learning how to pivot when markets change. He also shares how his father, family values, and Italian upbringing shaped his work ethic, humility, and approach to leadership.

The episode also touches on marriage, fatherhood, volunteering, success, pride, and why true entrepreneurship requires constant learning, sacrifice, and the courage to keep moving forward.

If you are a business owner, contractor, entrepreneur, builder, or someone who values integrity, family, and hard work, this episode is packed with wisdom.

In this episode, we talk about:

Rocco’s family wine making tradition

Growing up in an Italian immigrant family

How his father shaped his work ethic

Why he switched from architecture to construction

Starting Morcon Construction from scratch

The importance of referrals and reputation

Why cash flow can make or break a construction business

The difference between leadership and ego

Building custom homes, commercial projects, and investment properties

Why family support matters when running a business

Taking pride in what you have built

What “Alpha” means to Rocco

Guest details were taken from the uploaded transcript.  

Guest

Rocco Marcello

Founder and CEO of Morcon Construction

Guest Links:

• Website: https://morcon.ca

• Instagram: https://www.instagram.com/morcon_construction/

• Instagram: @auroraintheloop

Host

Host: Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

Discounts & Partners

Northern hydration is 10% off ! GETALPHA10

Northern Hydration  https://drinknorthern.com

Get 15% off Methylene blue

https://www.thenutritionalparadigm.com  Use code getalpha15

Other Partners:

https://www.neurodose.ca/ ➡️ Use Code “Getalpha25” for 25% OFF

https://www.floatvalley.com

Credits

🎬 Filmed by: Burkstreet Media www.burkstreet.com

🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

🔔 Don’t forget to like, subscribe, and share with someone who needs this message today.

What happens when a kid from Vancouver gets an HTML book, a computer lab, and a competitive streak that never shuts off?

In this episode, Norman sits down with Manny Bahia, entrepreneur, founder, operator, father, and co founder of Daily Hive, formerly Vancity Buzz. Manny shares how a side project built with friends in a basement grew into one of Canada’s most recognizable digital media brands, eventually being acquired by ZoomerMedia in 2022.

This conversation goes deep into entrepreneurship, digital media, AI, pressure, patience, fatherhood, and what it really feels like after a major business exit.

Manny talks about building Vancity Buzz from the early days of blogging, why content and community mattered more than chasing money too early, and how the rebrand to Daily Hive was both necessary and painful. He also shares the lessons learned from legacy media criticism, SEO losses, scaling a newsroom, and understanding how media shapes the way people think and feel.

The conversation also explores the future of AI, why the next edge may not just be better data, but understanding the humans reacting to it, and why human connection may become even more valuable as technology continues to evolve.

This episode is for founders, creators, entrepreneurs, parents, and anyone trying to build something meaningful while staying grounded in what matters most.

In this episode:

Manny’s early obsession with the internet and building websites

How Vancity Buzz started in a basement

Why content is still king

The rise of Daily Hive

The risk of rebranding and losing SEO momentum

What legacy media got wrong about digital media

How founders survive pressure and uncertainty

Why startups are like living organisms

The role of patience in business and life

What the Daily Hive acquisition actually felt like

Manny’s move into AI and human behaviour

Why people may crave more real connection in an AI driven world

How fatherhood changed the way Manny runs a company

Why the journey matters more than the exit

Guest

Manny Bahia

▶️ Instagram: @mannybahia_

▶️ LinkedIn: Manny Bahia

▶️ https://brilliantmedia.ai

Host

Host: Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

Discounts & Partners

Northern hydration is 10% off ! GETALPHA10

Northern Hydration https://drinknorthern.com

Get 15% off Methylene blue

https://www.thenutritionalparadigm.com Use code getalpha15

Other Partners:

https://www.neurodose.ca/ ➡️ Use Code “Getalpha25” for 25% OFF

https://www.floatvalley.com

Credits

🎬 Filmed by: Burkstreet Media www.burkstreet.com

🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

🔔 Don’t forget to like, subscribe, and share with someone who needs this message today.

In this retro episode, Norman, Stacy, and Aaron sit down for a wide ranging conversation that starts with coffee, caffeine, and old Tim Hortons rumours, then moves into faith, forgiveness, hypocrisy, health care, taxes, DNA testing, reality TV, documentaries, ghosts, cardinals, repeating numbers, hypnosis, mentalists, and past podcast reflections.

The conversation gets funny, honest, uncomfortable, and surprisingly deep as the crew talks about what it really means to change, whether faith can help someone become better, why people get turned off by self righteous behaviour, and how life experiences can shift your perspective.

They also look back at previous guests, including Sean and his work in gang prevention, Andrew’s powerful story of resilience after a life changing mountain biking accident, and Tony Richardson’s message about awareness and self defense.

From coffee debates to Costa Rica pronunciation, this episode is a true Get Alpha Podcast retro.

• Coffee culture, Starbucks, Tim Hortons, McDonald’s coffee, and caffeine limits
• Russell Brand, faith, forgiveness, and accountability
• Why hypocrisy turns people away from religion
• DNA testing, ancestry, privacy, and unexpected family stories
• Taxes, inheritance, health care, and Canadian life
• What the hosts are watching right now
• Reality TV drama, documentaries, The Boys, Invincible, Shrinking, and horror movies
• Psychics, mediums, ghosts, cardinals, repeating numbers, and intuition
• Hypnosis, mentalists, and whether people can actually be influenced
• A look back at past guests Sean, Andrew, and Tony Richardson

Host – Norman Burgos
▶️ @normanburgos_official
▶️ https://www.getalphafit.ca
▶️ @getalpha_athletics

Northern hydration is 10% off ! GETALPHA10
Northern Hydration  https://drinknorthern.com

Get 15% off Methylene blue
https://www.thenutritionalparadigm.com  Use code getalpha15

Other Partners:
https://www.neurodose.ca/ ➡️ Use Code “Getalpha25” for 25% OFF
https://www.floatvalley.com

🎬 Filmed by: Burkstreet Media www.burkstreet.com
🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

🔔 Don’t forget to like, subscribe, and share with someone who needs this message today.

In This EpisodeHost SectionDiscounts & Partners SectionCredits Section

In this episode, Norman sits down with Harpreet Bahia, founder of Touching Tales and author of Daya’s First Airplane Ride, for a powerful conversation about storytelling, grief, motherhood, identity, entrepreneurship, and the courage it takes to pivot from the safe path into your true purpose.

Harpreet shares how her father became her first storyteller, how his ability to make people feel seen shaped the way she views writing, and how losing him during one of the most important moments of her life changed everything.

From secretly writing under an alias while pursuing law, to building a boutique publishing house with an illustrator in Italy, manufacturing in China, and marketing in Ontario, Harpreet opens up about the emotional and practical reality of betting on yourself.

This conversation goes deep into grief, representation in children’s books, the pressure of perfection, human creativity in the age of AI, and what it really means to be an “alpha” when you are leading quietly, protecting your family, and making brave decisions at the kitchen table after everyone else has gone to sleep.

If you have ever felt like you were living two lives, one safe and one true, this episode is for you.

Guest: Harpreet Bahia
Founder of Touching Tales
Author of Daya’s First Airplane Ride

Guest Links:
• Harpreet Bahia: https://www.instagram.com/helloitsharpreet/
• Touching Tales Publishing House: https://www.instagram.com/touchingtalesink/
• Daya Discovers: https://www.instagram.com/daya_discovers/
• Website: https://touchingtales.inc

Host – Norman Burgos
▶️ @normanburgos_official
▶️ https://www.getalphafit.ca
▶️ @getalpha_athletics

Discounts & Partners:

Northern hydration is 10% off ! GETALPHA10
Northern Hydration  https://drinknorthern.com

Get 15% off Methylene blue
https://www.thenutritionalparadigm.com  Use code getalpha15

Other Partners:
https://www.neurodose.ca/ ➡️ Use Code “Getalpha25” for 25% OFF
https://www.floatvalley.com

🎬 Filmed by: Burkstreet Media www.burkstreet.com
🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

🔔 Don’t forget to like, subscribe, and share with someone who needs this message today.

In this episode, we sit down with Nicole Servenis — a familiar face from live TV, red carpets, and fast-paced media environments — to unpack what it really means to build authentic connections in a world that often rewards performance over truth.Nicole opens up about the contrast between her high-pressure career and the raw, unfiltered conversations she’s created through her podcast Mismatched. From dating and relationships to personal growth, trauma, and identity, this conversation goes far beyond surface-level talk.One of the most powerful takeaways from this episode is the idea that true confidence isn’t loud — it’s quiet, grounded, and felt. What does it actually mean to have an “alpha presence”? And why is authenticity becoming more valuable than perfection?We also get into:•⁠ ⁠The reality of growing up around trauma and how it shapes relationships•⁠ ⁠Why society focuses on the wrong narratives in difficult situations•⁠ ⁠The importance of self-awareness and breaking unhealthy patterns•⁠ ⁠Building a platform where real conversations can exist without filtersIf you’ve ever felt like you’re navigating life without a script — this episode will hit home.⸻Guest: Nicole Servenis▶️ Instagram: https://www.instagram.com/nicoleservenis▶️ Podcast: Mismatched (Available on Spotify, Apple, SiriusXM, YouTube & more)⸻Host — Norman Burgos▶️ @normanburgos_official▶️ https://www.getalphafit.ca▶️ @getalpha_athletics⸻Discounts & PartnersNorthern hydration is 10% off ! GETALPHA10Northern Hydration https://drinknorthern.comGet 15% off Methylene bluehttps://www.thenutritionalparadigm.com Use code getalpha15Other Partners:https://www.neurodose.ca/ ➡️ Use Code “Getalpha25” for 25% OFFhttps://www.floatvalley.com⸻Credits🎬 Filmed by: Burkstreet Media www.burkstreet.com🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

In this episode, we sit down with Taylor (@littletfitness) for a real, unfiltered conversation about growth, discipline, and what it actually takes to evolve across different phases of life and fitness.

From gymnastics and dance to bodybuilding and now transitioning into the hybrid space, Taylor (@littletfitness) breaks down what she’s learned about herself through each stage. She opens up about being an “all or nothing” personality, why that mindset helped her succeed, and where it can also be a challenge.

We also get into the reality behind social media content. The difference between 15-second highlight clips and long-form storytelling. Why YouTube is a completely different game. And what it takes to turn quick content into something meaningful that actually connects with people.

One of the most interesting parts of this conversation is around viral content and responsibility. When content blows up, should creators be thinking about the people trying to copy what they see? Taylor (@littletfitness) shares her honest perspective on where she draws the line and why not everything you see online is meant to be replicated.

This episode is a mix of mindset, content strategy, and real-life perspective. No fluff. Just honest conversation.

If you’re building something, trying new things, or figuring out your next move, there’s a lot in here that will hit.

⸻

What we cover:

•⁠ ⁠The “all or nothing” mindset and how it shapes success

•⁠ ⁠Transitioning between different fitness identities

•⁠ ⁠The real difference between Instagram and YouTube content

•⁠ ⁠Why storytelling matters more than highlights

•⁠ ⁠The truth about viral content and responsibility

•⁠ ⁠Balancing impressive content vs. realistic expectations

⸻

Guest:

Taylor (@littletfitness)

▶️ https://www.instagram.com/littletfitness

⸻

Host:

Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

⸻

Discounts & Partners:

Northern hydration is 10% off ! GETALPHA10

Northern Hydration https://drinknorthern.com

Get 15% off Methylene blue

https://www.thenutritionalparadigm.com

Use code getalpha15

Other Partners:

https://www.neurodose.ca/ ➡️ Use Code “Getalpha25” for 25% OFF

https://www.floatvalley.com

⸻

Credits:

🎬 Filmed by: Burkstreet Media www.burkstreet.com

🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

This episode is a real, unfiltered conversation covering content creation, fitness culture, and the realities of building something meaningful in a world driven by algorithms.

Jordan and Stacey join the discussion as the group breaks down what’s actually happening behind the scenes of social media. From viral misinformation to the pressure of grabbing attention, they talk about what it takes to stand out without losing authenticity.

The conversation also dives into:

• Why long-form content is fading and whether it still matters
• The difference between real value and content designed just to get clicks
• Fitness influencers and the gap between what works and what trends
• The biggest misconceptions about teaching and why foundational education matters more than people think

This one is less about polished answers and more about honest perspective, real experiences, and a few laughs along the way.

Host – Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

Northern hydration is 10% off ! GETALPHA10

Northern Hydration https://drinknorthern.com

Get 15% off Methylene blue

https://www.thenutritionalparadigm.com Use code getalpha15

Other Partners:

https://www.neurodose.ca/ ➡️ Use Code “Getalpha25” for 25% OFF

https://www.floatvalley.com

🎬 Filmed by: Burkstreet Media www.burkstreet.com

🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

HostDiscounts & PartnersCredits

In this episode, Norman sits down with Alexander Lande and Jack Sachs, the founders behind SnackBump.

They break down what it actually takes to build something from nothing, from the early idea phase to getting real traction. No fluff. Just real conversations about risk, momentum, and figuring it out as you go.

If you’ve ever thought about starting something of your own, this is the kind of conversation you need to hear.

What we cover:

• How SnackBump started

• The challenges no one talks about

• Taking action before you feel ready

• Lessons from building a brand from scratch

• What they would do differently

This isn’t theory. It’s what it actually looks like to build.

---

## Guest

Alexander Lande

Jack Sachs

▶️ https://www.instagram.com/snackbump

---

## Host

Host -- Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

---

## Discounts & Partners

Northern hydration is 10% off ! GETALPHA10

Northern Hydration https://drinknorthern.com

Get 15% off Methylene blue

https://www.thenutritionalparadigm.com Use code getalpha15

Other Partners:

https://www.neurodose.ca/ ➡️ Use Code "Getalpha25" for 25% OFF

https://www.floatvalley.com

---

## Credits

🎬 Filmed by: Burkstreet Media www.burkstreet.com

🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

---

🔔 Don’t forget to like, subscribe, and share with someone who needs this message to

In this episode, Norman Burgos sits down with entrepreneur Shane Griffin to talk about the difference between motivation and readiness. Shane built his career in one of the most intense environments imaginable. Toronto nightlife. High pressure. High stakes. Constant chaos.But that world eventually forced him to confront something deeper. Discipline, identity, and the systems required to perform at a high level.Shane is the founder of Griffin Performance and Strategy Group and previously built and exited Vitamin Patch Club after seven years of growth. Today he focuses on helping people and organizations build the structure and accountability required to perform under pressure.This conversation goes far beyond business. It explores rebuilding your identity, developing real discipline, and understanding why most people fail to execute even when they know exactly what they should do.Inside this episode we talk about• The difference between motivation and true readiness• How high pressure environments shape leaders• Why discipline beats hype every time• Rebuilding your identity after major life changes• The habits that separate people who want results from people who earn them• What it takes to execute consistently when things get uncomfortableShane also shares the story behind exiting Vitamin Patch Club and launching a new electrolyte brand that is already growing rapidly.If you are serious about performance, leadership, and becoming the kind of person who executes when it matters most, this episode is for you.

GuestShane Griffin▶️ https://www.instagram.com/shanegriffinla/▶️ https://www.gpsgroup.ioHostHost Norman Burgos▶️ @normanburgos_official▶️ https://www.getalphafit.ca▶️ @getalpha_athleticsDiscounts & PartnersNorthern hydration is 10% off GETALPHA10Northern Hydration https://drinknorthern.comGet 15% off Methylene bluehttps://www.thenutritionalparadigm.comUse code getalpha15Other Partnershttps://www.neurodose.ca/Use Code “Getalpha25” for 25 percent OFFhttps://www.floatvalley.comCredits🎬 Filmed by Burkstreet Media www.burkstreet.com🎼 Intro SongThere Must Be Discipline by Akira The Don x Jocko Willink

In this episode, Norman sits down with Lauren Hanna, a passionate community advocate and council candidate who believes strong towns are built through connection, accountability, and leadership that actually listens.

Lauren shares the story behind her decision to run for council, what she has been hearing from residents on the ground, and why community voices must shape the future of local government. The conversation dives into the real challenges facing our towns today, the importance of practical solutions over political noise, and what authentic leadership looks like when someone steps forward to serve.

This is a discussion about courage, responsibility, and the kind of leadership that prioritizes people, transparency, and community growth.

If you care about the future of your town, local leadership, and the power of community engagement, this is a conversation you will want to hear.

Lauren Hanna

▶️ https://www.laurenhanna.ca/

▶️ https://www.instagram.com/hellolaurenhanna?igsh=eWd1NnM5NGt4ZDY5

Host – Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

Northern hydration is 10% off ! GETALPHA10

Northern Hydration https://drinknorthern.com

Get 15% off Methylene blue

https://www.thenutritionalparadigm.com Use code getalpha15

Other Partners:

https://www.neurodose.ca/ ➡️ Use Code “Getalpha25” for 25% OFF

🎬 Filmed by: Burkstreet Media

www.burkstreet.com

🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

🔔 Don’t forget to like, subscribe, and share with someone who needs this message today.

GuestHostDiscounts & PartnersCredits