The GetAlpha Mindset

n this retro style episode, Norman & Stacey sits down with one of the trainers Scott for a wide ranging conversation that blends stories, leadership lessons, and real world career insight.

They go through episode 15-17 and Scott shares his journey from running hotels in the hospitality industry to stepping into sales leadership roles across multiple sectors including tabletop, hardwood flooring, fitness tech during the pandemic, and now event technology with Encore. Along the way, he opens up about managing teams, navigating career pivots, building resilience, and what it really takes to lead in different environments.

The episode mixes humor and honesty, from twenty year old stories and legal jokes to practical advice on sales, operations, and personal growth. It is part business, part mentorship, and part catching up with someone who has seen multiple industries from the inside.

If you are building your career, leading a team, or thinking about your next move, this conversation delivers perspective you can apply immediately.

Make sure to like, subscribe, and share with someone who needs this message.

The founders of Northern Hydration and Caledon Hills Brewery are back.

In this episode, we dive into what it really takes to scale two growing brands at the same time. From launching new flavours like Coconut Pineapple and Caramel Macchiato… to navigating copyright scares… to chasing ambitious goals like becoming the largest hydration beverage in Canada.

We talk about:

• Why founder content changed everything for their growth

• The real reason they removed the moose from their branding

• How they plan quarterly flavour launches

• The behind the scenes chaos of running multiple locations

• Expanding into grocery and convenience stores

• Balancing family life with relentless ambition

• The day one mentality inspired by Amazon and Disney

• Why protein beverages might be next

• Creatine, performance, and the future of functional drinks

• Building a brand people genuinely want to support

This is a real conversation about growth, mindset, discipline, and building something meaningful from the ground up.

If you are building a business, launching a product, or chasing something ambitious, this episode will hit home.

Sebastian and Alex Riedelsheimer

Northern Hydration

Website: https://drinknorthern.com/

Instagram: https://www.instagram.com/northernhydration/

Caledon Hills Brewery

Website: https://www.caledonhillsbrewing.com/

Instagram: https://www.instagram.com/caledonhillsbrewing/

Host — Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

Northern Hydration is 10% off

Use code: GETALPHA10

Northern Hydration: https://drinknorthern.com/

Get 15% off Methylene Blue

https://www.thenutritionalparadigm.com

Use code: getalpha15

Other Partners:

https://www.neurodose.ca/ ➡️ Use Code “Getalpha25” for 25% OFF

🎬 Filmed by: Burkstreet Media www.burkstreet.com

🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

GuestHostDiscounts & PartnersCredits

Most people see the finished plate.

They never see the chaos behind it.

In this episode, Chef Michael breaks down what really happens inside a high pressure kitchen. From overwhelming rushes and mistakes to leadership, discipline, and mental control, this is an honest look at what it takes to survive and thrive when everything feels out of control.

We talk about kitchen culture, personal responsibility, and how pressure exposes who you really are. The lessons go far beyond food and apply to business, fitness, and life.

If you have ever worked in a fast paced environment or felt buried by pressure, this conversation will hit home.

Guest

Chef Michael

Instagram

• https://www.instagram.com/zestupyourlifecatering

Website

• https://zestupyourlife.ca/zestupyourlifecatering

Wife’s Instagram

• https://www.instagram.com/krisyeo

Host

Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

Discounts and Partners

Northern hydration is 10% off ! GETALPHA10

Northern Hydration  https://drinknorthern.com

Get 15% off Methylene blue

https://www.thenutritionalparadigm.com  Use code getalpha15

Other Partners:

https://www.neurodose.ca/ ➡️ Use Code “Getalpha25” for 25% OFF

https://www.floatvalley.com

Credits

🎬 Filmed by: Burkstreet Media www.burkstreet.com

🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

🔔 Don’t forget to like, subscribe, and share with someone who needs this message today.

In this episode of Retro Talk, the conversation dives into celebrity culture, modern dating dynamics, and the psychology behind attraction, relationships, and public personas.

We break down how celebrity behavior influences dating expectations, how social media has reshaped relationship norms, and why so many people feel disconnected despite having more access to potential partners than ever before. The discussion blends pop culture commentary with real behavioral science, unpacking what actually drives attraction, commitment, and long term compatibility.

This episode explores

• Why celebrity relationships captivate the public

• How dating apps and social media distort expectations

• The science behind attraction versus attachment

• Red flags people ignore when status and attention are involved

• What modern dating gets wrong and how to think about it differently

If you enjoy conversations that mix cultural commentary with real world psychology and dating insight, this episode is for you.

Guest

N A

Host

Host — Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

Discounts & Partners

Northern hydration is 10 percent off

GETALPHA10

Northern Hydration

https://drinknorthern.com

Get 15 percent off Methylene blue

https://www.thenutritionalparadigm.com

Use code getalpha15

Other Partners

https://www.neurodose.ca

Use Code Getalpha25 for 25 percent off

https://www.floatvalley.com

Credits

🎬 Filmed by

Burkstreet Media

www.burkstreet.com

🎼 Intro Song

There Must Be Discipline

Akira The Don x Jocko Willink

🔔 Don’t forget to like, subscribe, and share with someone who needs this message today.

In this episode of Retro Talk, the conversation dives into celebrity culture, modern dating dynamics, and the psychology behind attraction, relationships, and public personas.

We break down how celebrity behavior influences dating expectations, how social media has reshaped relationship norms, and why so many people feel disconnected despite having more access to potential partners than ever before. The discussion blends pop culture commentary with real behavioral science, unpacking what actually drives attraction, commitment, and long term compatibility.

This episode explores

• Why celebrity relationships captivate the public

• How dating apps and social media distort expectations

• The science behind attraction versus attachment

• Red flags people ignore when status and attention are involved

• What modern dating gets wrong and how to think about it differently

If you enjoy conversations that mix cultural commentary with real world psychology and dating insight, this episode is for you.

Guest

Stacey Sullivan▶️ @staceyysullivan

Host

Host — Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

Discounts & Partners

Northern hydration is 10 percent off

GETALPHA10

Northern Hydration

https://drinknorthern.com

Get 15 percent off Methylene blue

https://www.thenutritionalparadigm.com

Use code getalpha15

Other Partners

https://www.neurodose.ca

Use Code Getalpha25 for 25 percent off

https://www.floatvalley.com

Credits

🎬 Filmed by

Burkstreet Media

www.burkstreet.com

🎼 Intro Song

There Must Be Discipline

Akira The Don x Jocko Willink

In this episode of Retro Talk, the conversation dives into celebrity culture, modern dating dynamics, and the psychology behind attraction, relationships, and public personas.We break down how celebrity behavior influences dating expectations, how social media has reshaped relationship norms, and why so many people feel disconnected despite having more access to potential partners than ever before. The discussion blends pop culture commentary with real behavioral science, unpacking what actually drives attraction, commitment, and long term compatibility.This episode explores• Why celebrity relationships captivate the public• How dating apps and social media distort expectations• The science behind attraction versus attachment• Red flags people ignore when status and attention are involved• What modern dating gets wrong and how to think about it differentlyIf you enjoy conversations that mix cultural commentary with real world psychology and dating insight, this episode is for you.⸻GuestStacey Sullivan▶️ @staceyysullivan⸻HostHost — Norman Burgos▶️ @normanburgos_official▶️ https://www.getalphafit.ca▶️ @getalpha_athletics⸻Discounts & PartnersNorthern hydration is 10 percent offGETALPHA10Northern Hydrationhttps://drinknorthern.comGet 15 percent off Methylene bluehttps://www.thenutritionalparadigm.comUse code getalpha15Other Partnershttps://www.neurodose.caUse Code Getalpha25 for 25 percent offhttps://www.floatvalley.com⸻Credits🎬 Filmed byBurkstreet Mediawww.burkstreet.com🎼 Intro SongThere Must Be DisciplineAkira The Don x Jocko Willink

In this episode of the GetAlpha Mindset podcast, Norman interviews Vishar, the founder of Toothpod, a dental smart gum designed to clean teeth when traditional oral hygiene tools are unavailable. Vishar shares her journey from a public health student at the University of Toronto to an entrepreneur focused on solving the global issue of cavities, which she discovered to be the most prevalent chronic disease. She discusses the inspiration behind Toothpod, emphasizing the importance of addressing everyday problems that affect many lives. Vishar's entrepreneurial spirit was evident from a young age, as he engaged in various small businesses and fundraising efforts, ultimately leading her to create a product that combines convenience with dental health.

In this episode of The Retro Fitness Chronicles, we sit down for a real, unfiltered conversation about what it actually takes to build a career and a community in the fitness industry.

We talk about how each of us got started, including personal weight loss journeys, early mentors, career pivots, and the reality of long hours and tough decisions. We also dive into topics most fitness podcasts avoid, including honesty in the industry, natural versus enhanced training, business pressure, branding challenges, and why transparency matters for both clients and coaches.

We reflect on what makes a strong gym culture, why the majority of our members are women despite a male-leaning brand identity, and how focusing on quality people over hype has shaped everything we do. The episode wraps with what is coming next, upcoming guests, virtual podcast plans, and the long-term road to episode 100.

If you care about fitness, entrepreneurship, and building something real without shortcuts, this episode is for you.

No guest for this episode

Host – Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

Northern hydration is 10% off ! GETALPHA10

Northern Hydration  https://drinknorthern.com

Get 15% off Methylene blue

https://www.thenutritionalparadigm.com  Use code getalpha15

Other Partners:

https://www.neurodose.ca/ ➡️ Use Code “Getalpha25” for 25% OFF

https://www.floatvalley.com

🎬 Filmed by: Burkstreet Media www.burkstreet.com

🎼 Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink

🔔 Don’t forget to like, subscribe, and share with someone who needs this message today.

Subject Line OptionsYouTube DescriptionGuestHostDiscounts & PartnersCredits

Season 5 opens with a powerful and unforgettable conversation with MindBender, a professional magician and escape artist who lives for real audiences, real risk, and absolute mastery of his craft.

This episode goes far beyond card tricks.

MindBender shares why he intentionally stepped away from chasing social media attention to focus on live performance, discipline, and presence. He walks us through the chilling true history behind being buried alive, including real life stories that shaped the escape artist world, and explains why preparation, respect, and mindset matter when performing stunts where failure is not an option.

You will hear:

• Why live audiences matter more than online validation

• The true origin of the phrase “Saved by the Bell”

• The difference between reckless risk and calculated mastery

• What Alpha really means through self mastery, patience, and calmness

• A live in studio magic moment that leaves everyone speechless

This episode is about discipline, focus, and staying grounded when the pressure is real.

If you are an entrepreneur, performer, athlete, or anyone striving for excellence in high pressure environments, this conversation will resonate deeply.

MindBender

Instagram

▶️ https://www.instagram.com/mindbendermagic

Website

▶️ https://www.mindbendermagic.com

Host

Norman Burgos

▶️ @normanburgos_official

▶️ https://www.getalphafit.ca

▶️ @getalpha_athletics

Northern hydration is 10% off

GETALPHA10

Northern Hydration

https://drinknorthern.com

Get 15% off Methylene blue

https://www.thenutritionalparadigm.com

Use code getalpha15

Other Partners

https://www.neurodose.ca/

Use Code “Getalpha25” for 25% OFF

https://www.floatvalley.com

🎬 Filmed by: Burkstreet Media

www.burkstreet.com

🎼 Intro Song

There Must Be Discipline

by Akira The Don x Jocko Willink

🔔 Don’t forget to like, subscribe, and share with someone who needs this message today.

In this episode, we sit down with Tevaun Smith, a former NFL and CFL wide receiver whose journey goes far beyond highlight reels and stat lines.

From growing up in Toronto to becoming a standout at the University of Iowa, Tevaun shares the real story behind earning over 100 catches and 1,500 yards at the Division I level, grinding his way into the NFL with the Colts, Raiders, and Jaguars, and later being selected as a first round CFL draft pick with Edmonton and Ottawa.

Tevaun opens up about what most people never see. The discipline required to survive professional football. The mental pressure of roster cuts and injuries. The moment he realized football is a business. And the identity shift that happens when the game ends.

We dive deep into life after the spotlight. How Tevaun intentionally prepared for retirement while still playing. Why many athletes struggle after the game. What separates those who successfully transition into business and leadership from those who get stuck. And how faith, structure, and self accountability shaped his next chapter.

Tevaun also shares the story behind his viral one handed catch record, his experience competing against elite talent, and why betting on yourself matters more than chasing validation.

Now an entrepreneur, financial professional, mentor to athletes, and host of the Front Seat Podcast, Tevaun is focused on helping others navigate reinvention, purpose, and long term success beyond sports.

This conversation is for athletes, entrepreneurs, and anyone facing a major transition who wants real insight, not surface level motivation.

Guest Section

Tevaun Smith

Instagram: https://www.instagram.com/smittie4

Front Seat Podcast: https://www.youtube.com/@frontseatnetwork

Host Section

Host: Norman Burgos

YouTube: @normanburgos_official

Website: https://www.getalphafit.ca

Instagram: @getalpha_athletics

Discounts & Partners

Northern Hydration

10 percent off with code GETALPHA10

https://drinknorthern.com

Get 15 percent off Methylene Blue

https://www.thenutritionalparadigm.com

Use code getalpha15

Other Partners

https://www.neurodose.ca

Use code Getalpha25 for 25 percent off

https://www.floatvalley.com

Credits

Filmed by: Burkstreet Media

www.burkstreet.com

Intro Song: There Must Be Discipline by Akira The Don x Jocko Willink