The Global Sales Leader podcast hosted by - Jasoncooper.io, The Sales Relationship Coach

The Global Sales Leader podcast hosted by - Jasoncooper.io, The Sales Relationship Coach

By Jason Cooper The Sales Relationship CoachBusiness
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The Global Sales Leader podcast hosted by - Jasoncooper.io, The Sales Relationship Coach episodes

  • Unleashing Your Inner Giant Harnessing Emotions 4 Success Global Sales Leader Podcast Dre Baldwin 72

    Welcome to Episode 72 of the Jason Cooper Global Sales Leader podcast, where we dive deep into the minds and experiences of leaders who have overcome obstacles and achieved greatness. Today, we have a special guest, Dre Baldwin, whose journey is a testament to the power of channelling emotions and determination into a path of success.
    In this episode, Dre shares his personal story of how he transitioned from being a college athlete who lost his position on the basketball team to becoming a professional basketball player. He also discusses how he faced the skepticism of family and friends when he expressed his dream of playing pro basketball despite the odds stacked against him.
    Dre's journey is a remarkable example of how emotions can be used as fuel to drive logical and strategic actions. He emphasizes the importance of finding emotional triggers, those experiences or moments that ignite the fire within us. Dre's story is a testament to the fact that the logical process alone isn't enough. You need the emotional drive, the "gas in the tank," to propel you through the challenges and setbacks.
    In this conversation, Dre and Jason explore the concept of the "third day." It's that moment when the initial excitement wears off, and the real work begins. The decision you make on the third day, to keep going even when it's not all fun and easy, is what separates the professionals from the amateurs. For salespeople and leaders, this decision to show up and deliver consistently, regardless of how you feel, is a critical factor in achieving success.
    So, if you're looking to unlock your inner giant and channel your emotions to reach your goals, this episode is a must-listen. Dre's insights and experiences offer valuable lessons for anyone on their journey to success.
    Tune in as we delve into the mindset, determination, and strategies that have propelled Dre Baldwin to professional basketball stardom and discover how you can apply these principles to your own path to greatness.
    Jason Cooper is a renowned global sales leader, entrepreneur, and motivational speaker. With over two decades of experience in the sales industry, he has a proven track record of helping organizations and individuals unlock their full potential, achieve their goals, and excel in the world of sales.
    #SuccessStories #OvercomingObstacles #EmotionalFuel #LeadershipPodcast #SalesSuccess #achieveyourgoals
    The future of sales excellence awaits—don't miss out!
    Jason Cooper is a dynamic and motivated individual on a mission to positively impact the lives of sales and business professionals around the world. With his expertise in sales conversion and revenue generation, Jason aims to help thousands of individuals unlock their potential and achieve their goals.
    Itunes:- https://bit.ly/44LZo5E
    Spotify:- https://bit.ly/486A7FX
    Youtube;- https://bit.ly/3r7E5NV
    Driven by a passion for connecting with and learning from inspiring individuals, Jason uses his platform to share stories and knowledge that can empower others to make positive changes in their lives. His YouTube channel is a hub for insightful conversations, practical advice, and thought-provoking ideas that can help viewers transform their mindset and approach to sales and business.
    So if you are looking to take your sales game to the next level, subscribe to Jason's YouTube channel today, like his videos, and join the conversation in the comments. With Jason's guidance and support, you can transform your ability to convert sales into revenue streams and achieve your goals on a global scale.
    ✅Podcasts
    ✅Itune:- https://apple.co/3isbI6p
    ✅Spotify https://spoti.fi/3x9ahxK
    ✅YouTube https://bit.ly/3pyeVCh
    ✅www jasoncooper.io
    ✅Learn More In my newsletter:- https://bit.ly/3r6P4RZ

    37 min
  • Customer-Centric Selling Navigating Omni Channel Abyss Miya Knights Global Sales Leader Podcast Ep71

    🎙️ Welcome to Episode 71 of Jason Cooper's Global Sales Leader Podcast! 🌐
    In this episode, Jason sits down with the incredible Miya Knights to delve into the fascinating world of customer-centric experiences within the retail Omni channel. Forget about the 42 in "The Hitchhiker's Guide to the Galaxy" – Episode 71 is here to take you on a journey to the future of retail and AI.
    🚀 Navigating the Tipping Point:
    As AI development approaches its tipping point around 2042, Jason and Miya explore the role of technology in enhancing efficiency, productivity, and triaging customer experiences. The key lies in finding that delicate balance between automated answers for simple queries and seamlessly connecting customers with knowledgeable human experts for complex issues.
    🌐 Single View of the Customer:
    Miya emphasizes the importance of a single view of the customer across all touchpoints. Whether in call centres, stores, or warehouses, AI can play a crucial role in ensuring a cohesive and frustration-free customer journey.
    🛠️ Legacy Systems and Technical Debt:
    The discussion extends to the challenges posed by legacy systems and the pressing need for retailers to modernize. Miya shares insights into how leading companies like Lego and Ikea are strategically extending into middleware with microservices and APIs, gradually adapting to the demands of modern commerce.
    💡 Cloud-Native, Headless, and API-First Approach:
    Miya dives into the significance of adopting a cloud-native, headless, and API-first approach to technology architecture. The goal is to abstract complex systems, making them more flexible and adaptable to the ever-evolving needs of the market.
    🌍 The Global Retail Landscape:
    Drawing from experiences with major retailers, Miya and Jason discuss the challenges and opportunities presented by the global retail landscape. The conversation touches on everything from choosing technology wisely to the power of simplicity in decision-making and the critical role of first-party customer data.
    🛒 Amazon's Dilemma and Retail Media:
    Exploring the evolving strategies of retail giants like Amazon, Miya warns against the potential pitfalls of overreliance on advertising revenue. The duo discusses the delicate balance between leveraging customer data for a personalized experience and avoiding the risk of overwhelming consumers with targeted ads.
    🔍 The Future of Retail:
    As the conversation concludes, Miya leaves us with a thought-provoking question: If given the chance to start a business from scratch, would you opt for a brick-and-mortar store or an online-only venture? The answer, as Miya suggests, might lie in the delicate dance between people, processes, and technology.
    Tune in for a thought-provoking discussion on the intricacies of retail, technology, and the ever-changing landscape of customer-centric experiences. Episode 71 is not just a podcast; it's your ticket to navigating the future of global sales and retail. 🌐🛍️
    #RetailTech #CustomerExperience #GlobalSales #AIInRetail #PodcastRevolution #RetailInnovation #SalesStrategy #OmniChannelInsights #TechTrends #FutureOfRetail"#retailtech #CustomerExperience #GlobalSales #AIInRetail #PodcastRevolution"

    44 min
  • Unlock Sales Success Master the Art of Reading Body Language Global Sales Leader Ep 70 Allan Pease - with your host Jason Cooper

    Step into the world of sales mastery in this captivating episode of the Global Sales Leader podcast.
    Your host, Jason Cooper, engages in an enlightening conversation with none other than Allan Pease, renowned author of the best-selling book "Body Language." Pearce's profound expertise sheds light on harnessing the power of body language to forge unbreakable trust, establish rapport, and amplify your sales success.
    Pearce kickstarts the discussion by unveiling a staggering fact: a staggering 60-80% of communication is conveyed nonverbally. Decode the art of posture, eye contact, and facial expressions as Pease delves into the dynamic ways they influence how we're perceived by others.
    Prepare to be captivated by Pease's insights on leveraging body language for trust and rapport building, including:
    1. Eye Contact: Unlock the key to exuding confidence and genuine interest by mastering the art of meaningful eye contact.
    2. Smiling: Learn how a simple smile can pave the way to approachability and convey a friendly demeanour.
    3. Leaning Forward: Uncover the secret to engagement as Pearce unravels the impact of leaning in during conversations.
    4. Nodding Your Head: Discover the silent yet powerful way to demonstrate active listening and understanding.
    5. Open Body Language: Decode the significance of uncrossed arms and legs in projecting openness and receptiveness.
    6. Mirroring: Delve into the art of building an unspoken connection by mirroring your counterpart's body language.
    Pease's expertise extends to the nuances of dressing fittingly for every occasion. Our attire, as he points out, telegraphs messages about authority, competence, and status.
    Intriguingly, Pearce steers the conversation toward the crossroads of cultural diversity and body language. He illuminates the vital truth that gestures considered appropriate in one culture might be perceived as inappropriate in another.
    Tune in for a treasure trove of insights from Allan Pease, and unlock the potential of body language in amplifying your sales prowess. This episode isn't just for salespeople – entrepreneurs, communicators, and anyone seeking to enhance their interaction finesse will find invaluable takeaways.
    Guest Bio:
    Allan Pearce stands at the forefront of body language and persuasion expertise. As the acclaimed author of "Body Language," he has influenced over a million minds across 60 nations. Renowned as a sought-after speaker at global conferences, Pease's wisdom has graced publications such as The New York Times, The Wall Street Journal, and Forbes.
    Host Bio:
    Meet your host, Jason Cooper, a luminary in the realm of global sales leadership. With two decades of experience, Cooper's insights have propelled businesses of all scales to enhance their revenue streams. His passion lies in empowering sales professionals, and his podcast is a treasury of strategic wisdom and guidance.


    ✅Podcasts ✅Itune:- https://apple.co/3isbI6p
    ✅Spotify https://spoti.fi/3x9ahxK✅YouTube https://bit.ly/3pyeVCh
    ✅www jasoncooper.io ✅[email protected]
    #bodylanguage#sales#persuasion#communication#nonverbalcommunication#authority#credibility#confidence#professionalism#culturaldifferences#eyecontact#smiling#leaningforward#noddingyourhead#openbodylanguage#mirroring#salespodcast#bodylanguageinsales#howtousebodylanguageinsales#improveyoursalesskills#buildtrustandrapport#closemoredeals#learnfromtheexperts#jointheconversation

    1 hr 11 min
  • Unlocking Sales Potential with Relationship Capitalization Philip Squire Global Sales Leader Podcast episode 69

    Welcome to Jason Cooper's Global Sales Leadership Podcast! Hosted by renowned sales leadership consultant and coach, Jason Cooper, this channel brings you insightful conversations with today's top sales leaders from around the world.
    Welcome to another exciting and enlightening episode of the Global Sales Leader Podcast, where we embark on a journey into the dynamic world of sales, guided by the expert insights of our incredible host, Jason Cooper. Prepare to be captivated as we delve into a diverse range of subjects, from sales leadership and psychology to behaviour, economics, body language, linguistics, technology, and beyond.
    In this episode of the Global Sales Leader podcast, Jason Cooper interviews Dr. Phil Squire, CEO of Consalia, a sales business school. They discuss the concept of relationship capitalization, which is the idea of measuring the value of customer relationships over time.
    Dr. Squire explains that relationship capitalization is important because customers are arguably the most important asset of any business. However, it's not something that is typically tracked or measured.
    He proposes several metrics that could be used to measure relationship capitalization, including the type of contracts that are sold to customers, the longevity of those contracts, and the annual recurring revenue (ARR) that is generated. He also suggests that the relationship dimension could be measured through NPS (Net Promoter Score) or other types of customer satisfaction surveys.
    Dr. Squire believes that relationship capitalization is a valuable concept that could help businesses to better understand the value of their customer relationships and to make better decisions about how to manage those relationships.
    As we delve into the heart of our discussion, we explore the revolutionary concept introduced by Dr. Squire in his groundbreaking book "Transform Selling." Prepare to have your understanding of client relationships expanded as we delve into the intriguing world of "relationship capitalization." Discover how Dr. Squire's visionary perspective challenges conventional notions by advocating for treating client relationships as a valuable asset class on the balance sheet—a paradigm shift that could redefine the very essence of business success.
    Join us as we peel back the layers of the strategies that foster enduring client relationships. Uncover the secrets to building unwavering trust and becoming the go-to, trusted advisor for your clients. Through a rich tapestry of insights, you'll gain a profound understanding of how to implement innovative metrics and approaches that are reshaping the future of sales.
    Here are some shared resources
    https://www.consalia.com/mindset-survey
    Those who are eager to supercharge their sales strategies, cultivate deeper connections with clients, and achieve unprecedented success will find this episode of the Global Sales Leader Podcast invaluable. We promise to revolutionize the way you view and navigate the sales landscape when you take your sales approach to the next level by subscribing now.
    So if you are looking to take your sales game to the next level, subscribe to Jason's YouTube channel today, like his videos, and join the conversation in the comments. With Jason's guidance and support, you can transform your ability to convert sales into revenue streams and achieve your goals on a global scale.
    ✅Podcasts
    ✅Itune:- https://apple.co/3isbI6p
    ✅Spotify https://spoti.fi/3x9ahxK
    ✅YouTube https://bit.ly/3pyeVCh
    ✅www jasoncooper.io
    #GlobalSalesLeader #SalesExcellence #RelationshipCapitalization #SalesInnovation #BusinessSuccess #ClientRelationships #ConsultativeSelling #MergersAndAcquisitions #SalesStrategy #TransformSelling

    48 min
  • Selling from the inside out The Global Sales Leader Podcast with Bodhi Aldridge Jason Cooper Ep 68

    What are some specific techniques for getting present and connecting with your purpose in sales? How can one align their sales with their purpose? Are there any other episodes in this podcast that focus on improving sales skills?Welcome to Jason Cooper's Global Sales Leadership Podcast! Hosted by renowned sales leadership consultant and coach, Jason Cooper, this channel brings you insightful conversations with today's top sales leaders from around the world.

    Free content with this podcast "Develop Presence in Just 11 Minutes Per Day" https://bodhialdridge.com/jasoncooperpodcast/
    In this episode, Jason Cooper interviews Bodhi Aldridge, a transformational coach, facilitator, and speaker who is passionate about supporting men to experience true freedom. Bodhi shares his insights on how to sell from the inside out, overcome resistance and fear, and align your sales with your purpose.
    Bodhi begins by discussing the two main barriers that prevent people from selling effectively: resistance and fear. He explains that resistance is often rooted in a lack of understanding of sales, and that fear can be caused by a fear of rejection or a lack of confidence in the value of your product or service.
    Bodhi then shares some simple techniques for overcoming resistance and fear, including getting present, connecting with your purpose, and focusing on the needs of your customer. He also discusses the importance of having a clear vision for your sales goals, and of taking action even when you're feeling afraid.
    Finally, Bodhi talks about the importance of aligning your sales with your purpose. He explains that when you're selling something that you believe in, it's much easier to overcome resistance and fear and to connect with your customers on a deeper level.
    This episode is a valuable resource for anyone who wants to improve their sales skills. Bodhi's insights are clear, concise, and practical, and he offers a refreshingly positive perspective on sales.
    If you're looking for a way to overcome resistance and fear and align your sales with your purpose, then this episode is for you.
    Here are some of the key takeaways from the episode:
    Sales are about identifying a need and meeting it.
    The purpose of sales is to help people.
    Resistance and fear are the two main barriers to effective selling.
    Getting present, connecting with your purpose, and focusing on the needs of your customer can help you overcome resistance and fear.
    Having a clear vision for your sales goals and taking action even when you're feeling afraid is essential for success.
    Aligning your sales with your purpose will make it easier to overcome resistance and fear, and to connect with your customers on a deeper level.
    Don't miss out on the opportunity to learn from industry experts and gain the edge you need to thrive in the ever-evolving sales landscape. Subscribe to Jason Cooper's Global Sales Leadership Podcast now and unlock the secrets to sales success. Get ready to elevate your sales game and achieve extraordinary results!
    Through his engaging and motivational speaking style, Jason inspires and guides sales and business professionals around the world. Whether you are a seasoned sales executive or just starting out in your career, Jason's mission is to help you develop the skills and strategies you need to succeed in today's competitive business landscape.
    So if you are looking to take your sales game to the next level, subscribe to Jason's YouTube channel today, like his videos, and join the conversation in the comments. With Jason's guidance and support, you can transform your ability to convert sales into revenue streams and achieve your goals on a global scale.
    ✅Podcasts
    ✅Itune:- https://apple.co/3isbI6p
    ✅Spotify https://spoti.fi/3x9ahxK
    ✅YouTube https://bit.ly/3pyeVCh
    ✅www jasoncooper.io
    #resistance #fear #purpose #presence #flow #alignment #vision #action #belief #success #growth #development #transformation #freedom

    33 min
  • The Power of Story to Ignite Sales Performance with Craig Wortmann ep 67 Global Sales Leader Podcast with your host Jason Cooper

    In this captivating episode of "The Global Sales Leader" podcast, join host Jason Cooper from Northwestern University's Kellogg School of Business as he engages in a thought-provoking conversation with Craig Wortmann, an accomplished salesperson, and professor. With over 30 years of sales experience and teaching at two elite business schools, Craig brings a wealth of knowledge and insights to the table.

    The episode kicks off with Craig sharing his background, having worked for IBM and his passion for sales. From there, the discussion delves into the art and science of storytelling in leadership and sales. Craig emphasizes the importance of becoming a collector and connoisseur of stories, enabling sales professionals and leaders to have a vast repertoire of narratives at their disposal.
    One of the key takeaways from the conversation is the power of different types of stories. Craig introduces the audience to four essential story types: success stories, failure stories, fun stories, and legends. He explains how each type can be strategically utilized to inspire action, motivate teams, and influence clients. Success stories showcase accomplishments and serve as testimonials, while failure stories provide valuable lessons and highlight resilience. Fun stories create a positive and engaging atmosphere, while legends capture the imagination and convey the larger purpose or mission.
    Drawing upon Joseph Campbell's hero's journey, Craig emphasizes the crucial step of overcoming the refusal of the call and the decision to embark on challenging endeavours. By incorporating this narrative structure into their leadership and sales approach, professionals can inspire others to step out of their comfort zones and embrace new opportunities.
    As the conversation progresses, Craig and Jason explore the impact of storytelling on team performance and the role of narratives in creating a compelling vision for sales teams. They discuss how stories can help individuals connect, understand their purpose, and rally together to overcome obstacles. Stories have the power to unite teams, align their efforts, and drive them towards a shared goal.
    With a deep understanding of the neuroscience behind storytelling, Craig emphasizes the ability of stories to resonate with individuals on a fundamental level, regardless of their preferred communication style. He explains how stories engage multiple parts of the brain, triggering emotional responses and facilitating information retention. Stories have a unique way of humanizing data, making it relatable and memorable.
    In this enlightening episode, Craig Wortmann discusses the power of stories in sales leadership. This episode will equip you with valuable tools to leverage the art of storytelling in your career, whether you're a seasoned sales professional or a budding leader.
    Learn the secrets to effective storytelling In addition to providing valuable takeaways for listeners at all stages of their sales careers, his reflections on vulnerability in sales, career nuances, and professional development provide valuable insight for all sales professionals.
    Website https://salesengine.com
    Website https://www.kellogg.northwestern.edu/faculty/directory/wortmann_craig.aspx
    Books What’s Your Story™

    Jason's mission is to help you develop the skills and strategies you need to succeed in today's competitive business landscape.

    So if you are looking to take your sales game to the next level, subscribe to Jason's YouTube channel today, like his videos, and join the conversation in the comments. With Jason's guidance and support, you can transform your ability to convert sales into revenue streams and achieve your goals on a global scale.
    ✅Podcasts
    ✅Itune:- https://apple.co/3isbI6p
    ✅Spotify https://spoti.fi/3x9ahxK
    ✅YouTube https://bit.ly/3pyeVCh
    ✅www jasoncooper.io

    33 min
  • Why Coaching is Critical for Salespeople - The Global Sales Leader Podcast Ep 66 with Jeff Jaworski with your host Jason Cooper

    Global Sales Leader Podcast returns with another insightful episode! In Episode 66, Jason Cooper sits down with Jeff Jaworski, a renowned sales leader from the Google Leadership team, to discuss the importance of coaching.

    Coaching is a crucial aspect of personal and professional growth, and in this episode, Jason and Jeff dive deep into the value it brings to sales teams. They explore how coaching helps individuals find answers and learn from their own mistakes, fostering growth and development.
    But that's not all—they also tackle the topic of culture change. Jeff shares his insights on driving culture change within sales organizations, emphasizing the role of leadership in setting the right priorities. He highlights the need to move beyond compliance and check-box activities, instead focusing on coaching and practice to equip sales professionals with the necessary skills and knowledge.
    They discuss the common pitfalls of rushing into client conversations without proper preparation and the importance of active listening and asking the right questions. Jeff shares a personal story that underscores the significance of truly understanding customers and their needs, rather than making assumptions based on preconceived notions.
    Jason and Jeff also touch on the need for practice and rehearsal before important meetings or presentations. They stress the value of role-play and creating a psychologically safe environment where individuals can make mistakes, learn, and refine their skills without fear of judgment.
    The conversation extends to how sales managers and coaches can create a safe space for their teams to experiment with new approaches and take risks. Trust, open communication, and supportive leadership are key ingredients in fostering such an environment. They also explore the concept of self-accountability, with sellers proactively seeking help and assistance to improve their performance.
    Join Jason Cooper and Jeff Jaworski in this engaging episode as they uncover the power of coaching, effective communication, and building a culture of continuous improvement in the world of sales. Get ready to gain valuable insights and practical strategies to elevate your sales game. Don't miss out—tune in to Episode 66 of the Global Sales Leader Podcast now!
    Jason Cooper is a dynamic and motivated individual on a mission to positively impact the lives of sales and business professionals around the world. With his expertise in sales conversion and revenue generation, Jason aims to help thousands of individuals unlock their potential and achieve their goals.
    Driven by a passion for connecting with and learning from inspiring individuals, Jason uses his platform to share stories and knowledge that can empower others to make positive changes in their lives. His YouTube channel is a hub for insightful conversations, practical advice, and thought-provoking ideas that can help viewers transform their mindset and approach to sales and business.
    Through his engaging and motivational speaking style, Jason has garnered a dedicated following of sales and business professionals who look to him for guidance and inspiration. Whether you are a seasoned sales executive or just starting out in your career, Jason's mission is to help you develop the skills and strategies you need to succeed in today's competitive business landscape.
    So if you are looking to take your sales game to the next level, subscribe to Jason's channel today, and join the conversation in the comments. With Jason's guidance and support, you can transform your ability to convert sales into revenue streams and achieve your goals on a global scale.
    ✅Podcasts
    ✅Itune:- https://apple.co/3isbI6p
    ✅Spotify https://spoti.fi/3x9ahxK
    ✅YouTube https://bit.ly/3pyeVCh
    ✅www jasoncooper.io
    #SalesCoaching #Success #SalesTraining #SalesSkills #BusinessGrowth#UnlockingSalesPotential #CoachingForResults #SalesLeadership

    33 min
  • The Power Of Human Connection The Global Sales Leader Episode 65 With Joshua B Lee and Jason Cooper

    The Global Sales Leader podcast with Joshua B. Lee and host Jason Cooper explores the power of human connection in today's digital age. According to Joshua, every company is run by another human being, and most marketers forget that. Once he realized this, he found his purpose and the opportunities to truly change and humanize the way we are online right now. In the podcast, Jason and Joshua delve into the importance of building real relationships with people, whether it's in person or online.
    Jason and Joshua agree that too often people skip past relationship building and go straight to pitching their product or service. But the key to success lies in building a relationship first. Relationships open up opportunities and create advocates who can bring in a hundred opportunities rather than just one-to-one relationships. Advocates are powerful, and real human relationships thrive not only in person but online as well.
    Joshua shares how he creates a personal brand and engages with people online. He believes that it starts with seeing yourself and combining it with how others see you. Once you start creating content, it's important to engage with people in the same way you would in person. Joshua believes that the things he does online are the same things his mother taught him about treating other human beings. Starting with appreciation is key. He likes and comments on other people's posts and reaches out to them to say thank you for their time and effort. This level of appreciation creates a stopgap in someone's pattern and allows them to be heard.
    Jason and Joshua discuss how Joshua accelerated his online following from next to nothing to 75,000 followers. He attributes his success to the relationship-building techniques he uses. He does the same things for himself that he does for his clients. It's all about connecting with people who engage with your content and starting with appreciation. Joshua utilizes LinkedIn to see who engages with his content and looks at his profile. This is an opportunity to start a conversation and find out why they were interested.
    The Global Sales Leader podcast is a must-listen for anyone looking to build meaningful relationships in business and life. Joshua and Jason's insights and techniques are practical and effective, and their passion for human connection is contagious.
    Joshua's website standoutauthority.com
    Jason Cooper is a dynamic and motivated individual on a mission to positively impact the lives of sales and business professionals around the world. With his expertise in sales conversion and revenue generation, Jason aims to help thousands of individuals unlock their potential and achieve their goals.
    Through his engaging and motivational speaking style, Jason has garnered a dedicated following of sales and business professionals who look to him for guidance and inspiration. Whether you are a seasoned sales executive or just starting out in your career, Jason's mission is to help you develop the skills and strategies you need to succeed in today's competitive business landscape.
    So if you are looking to take your sales game to the next level, subscribe to Jason's YouTube channel today, like his videos, and join the conversation in the comments. With Jason's guidance and support, you can transform your ability to convert sales into revenue streams and achieve your goals on a global scale.
    ✅Podcasts
    ✅Itune:- https://apple.co/3isbI6p
    ✅Spotify https://spoti.fi/3x9ahxK
    ✅YouTube https://bit.ly/3pyeVCh
    ✅www jasoncooper.io
    ✅Learn More In my newsletter:- https://bit.ly/3r6P4RZ#GlobalSalesLeader #SalesLeadership #RelationshipBuilding #PersonalBrand #SocialMediaMarketing #Networking #Advocates #ContentMarketing #LinkedInMarketing #HumanConnection #Appreciation #ValueProviding #BusinessGrowth #Entrepreneurship #MarketingTips #PodcastInterview.

    38 min
  • Selling To The Elephant In The Room Episode 64 The Global Sales Leader Podcast with Mark Gouston With Your Host Jason Cooper

    Welcome to this special episode of the Global Sales Leader podcast with my Guest Mark Goulson.

    Originally a UCLA professor of psychiatry for over 25 years, and a former FBI and police hostage negotiation trainer, Dr Mark Goulston’s expertise has been forged and proven in the crucible of real-life, high-stakes situations. He is the author or co-author of nine books with his book, “Just Listen,” being translated into twenty-eight languages and becoming the top seller
    Welcome to the Global Sales Leader Podcast with Mark Goulston and your host Jason Cooper. In this episode, the hosts share valuable insights and strategies for successful sales, with a particular focus on understanding and connecting with customers on a deeper level. One of the key themes they explore is the importance of addressing the elephant in the room.
    Sales professionals often encounter underlying concerns or objections from customers that are not voiced directly. These can range from budget constraints to scepticism about the product or service being offered. By addressing these concerns head-on, salespeople can build trust and credibility with their customers and ultimately close more deals.
    Mark Goulston suggests using a hypothetical scenario to help customers visualize the potential benefits of the product or service being offered. For example, in a B2B context, a salesperson could ask a customer about their confidence level in receiving the biggest possible raise and promotion at their next performance review. By getting the customer to think about their success and how the product or service could contribute to it, the salesperson can shift the focus away from the sale itself and towards the customer's goals.
    In a B2C context, a similar approach can be used, but with a focus on the customer's personal needs and desires. A salesperson could ask a customer how excited they will be to have purchased a car from their dealership in a few months. By helping the customer visualize the joy and satisfaction they will experience from the purchase, the salesperson can create a positive association with the product and build trust with the customer.
    The hosts also emphasize the importance of pivoting away from the sale itself and towards the customer's success. By offering resources and connections that could help the customer achieve their goals, salespeople can demonstrate their commitment to the customer's success and build a relationship that goes beyond a simple transaction.
    Overall, this episode of the Global Sales Leader Podcast provides valuable insights and strategies for anyone looking to improve their sales skills and connect with customers on a deeper level. By addressing the elephant in the room and focusing on the customer's success, salespeople can build trust and credibility and ultimately close more deals.
    Jason Cooper is a dynamic and motivated individual on a mission to positively impact the lives of sales and business professionals around the world. With his expertise in sales conversion and revenue generation, Jason aims to help thousands of individuals unlock their potential and achieve their goals.
    Through his engaging and motivational speaking style, Jason has garnered a dedicated following of sales and business professionals who look to him for guidance and inspiration. Whether you are a seasoned sales executive or just starting in your career, Jason's mission is to help you develop the skills and strategies you need to succeed in today's competitive business landscape.
    So if you are looking to take your sales game to the next level, subscribe to Jason's YouTube channel today, like his videos, and join the conversation in the comments. With Jason's guidance and support, you can transform your ability to convert sales into revenue streams and achieve your goals.
    ✅Itune:- https://apple.co/3isbI6p
    ✅Spotify https://spoti.fi/3x9ahxK
    ✅YouTube https://bit.ly/3pyeVCh
    ✅www jasoncooper.io
    49 min
  • Revolutionize Your Sales Strategy with Deep Sales Paul Terry Global Sales Leader Podcast Episode 63 with your host Jason Cooper

    Welcome to The Global Sales Leader Podcast with your host Jason Cooper, where we bring you the latest insights and trends in the world of sales leadership. In this episode, we are joined by Paul Terry, a seasoned sales leader and expert in deep sales strategies. Today, we will be discussing the intersection of deep sales and AI in the modern sales landscape.

    Paul Terry leads the Enterprise business LinkedIn's Sales Solutions across EMEA & LATAM. In this role, Paul and his team help Sales Organisations to adopt the right habits, and technology, to succeed in a rapidly changing landscape.
    To start, Jason asks Paul to define what deep sales is and the importance of prioritizing this approach in modern sales leadership. Paul explains that deep sales are a response to the changing buyer landscape, where buyers have access to more information than ever before and are spending less time with salespeople. Deep sales are about going deeper on a smaller number of accounts, developing a more intimate understanding of the account and contacts within that account, and multi-threading into the organization.
    Paul highlights that deep sales are the opposite of shallow selling, which is throwing lots of things at the wall and seeing what sticks. Instead, it's about getting knowledgeable about your accounts and understanding the buying committee that makes the B2B purchasing decision. Paul emphasizes that the average buying committee today is between six and ten people, and successful salespeople need to acknowledge that fact and work collaboratively with others to achieve success.
    Moving on to AI, Jason asks Paul how AI can be used to enhance deep sales strategies. Paul explains that AI can be a valuable tool in helping salespeople conduct research on their target market and prioritize the accounts that give them the greatest chance of success. With AI, salespeople can analyze vast amounts of data, identify patterns, and make informed decisions based on those insights.
    Paul also emphasizes that AI can be used to automate tasks, freeing up salespeople's time to focus on building relationships and developing a deeper understanding of their accounts. With AI handling routine tasks, salespeople can spend more time on value-added activities that require their human touch.
    Jason and Paul then discuss the potential risks and downsides of using AI in sales, such as the risk of dehumanizing the sales process and losing the personal touch that is critical for building trust and rapport with clients.
    Paul emphasizes that deep sales and AI are not mutually exclusive but rather can complement each other when used effectively. Deep sales are about building relationships and understanding the unique needs of each client, while AI can help salespeople conduct research and automate routine tasks. By leveraging both deep sales and AI, sales leaders can position their teams for success in the modern sales landscape.
    Driven by a passion for connecting with and learning from inspiring individuals, Jason uses his platform to share stories and knowledge that can empower others to make positive changes in their lives. His YouTube channel is a hub for insightful conversations, practical advice, and thought-provoking ideas that can help viewers transform their mindset and approach to sales and business.
    Through his engaging and motivational speaking style, Jason has garnered a dedicated following of sales and business professionals who look to him for guidance and inspiration. Whether you are a seasoned sales executive or just starting in your career, Jason's mission is to help you develop the skills and strategies you need to succeed in today's competitive business landscape.
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    35 min

About The Global Sales Leader podcast hosted by - Jasoncooper.io, The Sales Relationship Coach

From the publisher's feed

The Global Sales Leader Podcast with Jason Cooper brings you powerful conversations with top sales, leadership, and performance minds.