The Goal Standard

The Goal Standard

By Lené GreenBusinessEntrepreneurship
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The Goal Standard episodes

  • Ep 34. How I matched my income with my first launch (without quitting my job)

    I wanted to share a story with you that most people don't know. My first business was a complete FLOP. I didn't have the right systems, mindset and DEFINITELY no accountability. ⁣

     

    I had all of the excuses ⁣

    ⁣"I have a lot going on right now"⁣

    "I need to build my website"⁣

    "My clients aren't buying what I'm selling" hm… wonder why. ⁣

    ⁣

    And now, The Glow Up is real (pun intended). By starting my new business the right way, I was able to match my salary from my first launch, and I'm on track to do it again. Since then, I've been able to:

     

    Grow my email list from 50 to almost 1,000 in 1 month ⁣

    Hit that 10k follower count on IG (yes it matters)⁣

    Grown my podcast downloads to over 20k. ⁣

     

    It's the system I set up to grow my brand & business... and it's WORKING. I'm talking all about how I made it happen in this episode:

    • My first business was a complete flop (Listen at 1:45)
    • How I laid the FOUNDATION for my new business, and why this is so important (Listen at 2:30)
    • Being scared to take the first step (Listen at 17:00)
    • How you can replicate my success for YOURSELF (Listen at 22:00)

     

    The Big takeaway is this:

     

    I've put in the work, corrected the mistakes, and built the framework for you. You don't have to struggle with the same mistakes I did.

     

    Let's have a quick chat to see if this program is a good fit for you!

    The Glow Up Toolkit

    • If you've been wanting to P2P (Pivot to your purpose) Take that first step in getting your business off the ground...Talk to me!

    Reach out!

     

    The Glow Up Podcast

    Email: [email protected] | Instagram: @glowuppodcast | Twitter: @glowuppodcast | Facebook: The Glow Up Podcast

     

    25 min
  • Ep 33. Put some grind behind that plan sis.

    In this episode, we're talking to my girl Jenny who moved from Ethiopia to go to school in the states.  She quickly climbed the corporate ladder and was being prepped for a management position, when she decided to leave everything behind. 

     

    My girl quit her job, moved back to Ethiopia, and started her business.  NONE of this would be possible without her grind. 

    33 min
  • Ep 32. Transition, Growth, and Impact - with Christina Duren

    In this episode, we're talking to Christina Duren, founder of Beautiful Brown girls, who talks about leaving a full scholarship to pursue her dream of moving to New York.  Christina ended up working at Def Jam, which gave her an opportunity to flex her PR muscles.

     

    Christina ended up getting pregnant and moving back to Miami, but couldn't really find her tribe. At first, creating Beautiful Brown girls was a way for her to fellowship and find a community that she could connect with.  Her first meetup was a brunch with a total of 15 ladies.  Now, it's a global network of 23 chapters with 38,000 members!

     

    The community includes entrepreneurs, corporate executives, college deans, and so many other black women from different backgrounds.

     

    In the beginning, they were not making any money.  In fact, Christina was paying for all of this from her full time job. It took about 5 years (including one year of burnout) before they actually made money.  Now that's commitment.

     

    Listen to her story of transition and growth here!

    The Glow Up Toolkit

    • Beautiful Brown Girls Facebook Group

    Reach out!

     

    Wild Fruit

    Email: [email protected]  | Instagram: @beautifullyshaded | Website: Beautifulbrowngirls.com

    The Glow Up Podcast

    Email: [email protected] | Instagram: @glowuppodcast | Twitter: @glowuppodcast | Facebook: The Glow Up Podcast

     

    39 min
  • Ep 31. How to start a business abroad - with Jenna and Stacy of Wild Fruit Agency

    If you're interested in looking to start a business abroad, this episode is for you!  

    I'm talking to Jenna Burton and Stacy Charles about how they left everything behind, moved to Amsterdam, and started their business - Wild Fruit Agency.

    Wild Fruit Agency is a creative communications agency putting a fresh spin on inclusive, culturally-relevant messaging for a new global generation.

    We also had a fun little conversation around whether you should quit your job and start a business.  Check it out!

    The Glow Up Toolkit

     

    • Get advice on entrepreneurship and career growth from experts

     

     

    Reach out!

    Wild Fruit

    Email: [email protected] | Instagram: @wildfruitagency | Website: Wild Fruit Agency

    The Glow Up Podcast

    Email: [email protected] | Instagram: @glowuppodcast | Twitter: @glowuppodcast | Facebook: The Glow Up Podcast

     

    41 min
  • Ep 30. Homecoming: 10 things you can learn from Beyoncé's Coachella performance

    Ok I'm warning you now, this episode is basically all about Beyonce.

     

    This episode is all about stanning for Beyonc�'s Coachella performance.  I hosted a watch party last weekend with some of my girls, and we were BLOWN away by her performance.  Beyoncé exudes so many levels of excellence.

     

    After the performance, we had a chat about how lit this performance was.  I realized in our conversation that there were at least 10 things we can learn from Beyonc�'s homecoming show.

    10 things you can learn from Beyonce's homecoming performance

    1. The devil is in the details
    2. Be intentional
    3. Be true to who you are
    4. Always be in pursuit of excellence
    5. It takes a team.  You can't do it alone, and you don't have to
    6. Underpromise and overdeliver
    7. Use your power for good
    8. Create your own experiences
    9. Share your story
    10. Dream bigger

     

    The Glow Up Toolkit

     

    • Get advice on entrepreneurship and career growth from experts

     

     

    Reach out!

     

    The Glow Up Podcast

    Email: [email protected] | Instagram: @glowuppodcast | Twitter: @glowuppodcast | Facebook: The Glow Up Podcast

     

    32 min
  • Ep 29. Five lessons I've learned as an entrepreneur

    Whew!  

    I got so much amazing feedback about The Glow Up Summit!  What a lot of people don't know is that I was completely unproductive after the launch. I was wiped out!  Launching is exhausting, and when you're not fully prepared for all of the marketing that needs to be done, it's even worse.  Lesson learned.

    The next time I launch you better believe I'll spend just as much time creating and automating my marketing strategy as I will curating the actual product.  Systems and automation are two of my best friends now!

    In this episode, I'm sharing how automation and systems are important, as well as some other lessons I've learned in entrepreneurship.  I started talking about the top 5 lessons, but I think I added a couple more at some point *shrugs*.

    My top 5 lessons in entrepreneurship

    1. Make the time to make things happen
    2. You need to love, or at least really like what you do
    3. Preparation is key - Systems and Automation are your best friends!
    4. You don't have to have it all figured out
    5. You NEED a plan

    Bonus lessons

    1. Your network is your net worth
    2. Don't quit your day job.

     

    The Glow Up Toolkit

     

    • Get advice on entrepreneurship and career growth from experts

     

     

    Reach out!

    The Glow Up Podcast

    Email: [email protected] | Instagram: @glowuppodcast | Twitter: @glowuppodcast | Facebook: The Glow Up Podcast

    36 min
  • Ep 28. How to navigate the corporate world as a black woman - with Paige Brown

    In this episode, we're talking to Paige Brown, the author of Conqueror, a guide dedicated to helping black women to navigate the corporate world.  She's also a PhD student in Engineering Education.  So impressive!

    I love Paige's story because she uses the experiences she had in life to provide a resource to provide to black women as a way to help them overcome some of the challenges they faced.  

     

    In this episode we talk about:

    • How a community is important in success
    • What it's like to be in a PhD program
    • Some of the struggles black women face in the working world
    • How to pursue your passion in your career

     

    The Glow Up Toolkit

     

    • Conqueror by Paige Brown

     

     

    Reach out!

     

    Paige Brown

    Instagram: @mrspaigebrown | Website: mrspaigebrown.com

     

    The Glow Up Podcast

    Email: [email protected] | Instagram: @glowuppodcast | Twitter: @glowuppodcast | Facebook: The Glow Up Podcast

    28 min
  • Ep 27. Don't let anyone define who you are, PERIOD - with Gaynete Jones

    Today we're talking to best-selling author, motivational speaker  Gayneté Jones, a Bermudian who is also charting her own path.  This episode is extra special to me because I get to share more stories of another successful Bermudian Woman!  It's really amazing to put my country on the map in ways that haven't been done before. 

    Gayneté started taking part in international experiences when she was in her teens.   While living in Venezuela, she was held hostage by police officers, and it was at this point that she realized that nothing is guaranteed.   

    After moving back to Bermuda, she enrolled in a college program but ended up getting pregnant.  Even though she was technically a teen mom at 19, she didn't let statistics define what she could or couldn't be.  Most people write you off in terms of what you'll be able to achieve after having a baby so young, but Gayneté wasn't having that

    She eventually found the start of what would be her passion and began writing her first book.  Then, tragedy struck. 

    Listen to the episode for more.

     

    In this episode we talk about:

    • What it's like to grow up in Bermuda
    • Getting out of your comfort zone
    • Not letting other people define your journey
    • Pivoting in your career and business
    • Having an exit strategy when leaving your full-time job

     

    Glow Up Tool Kit

    • Freedom Slay Inner Circle
    • Lucky Code by Gayneté Jones
    • Sign up for The Glow Up Summit!

    Reach out!

    Gayneté Jones

    Email:contact@Gayneté.com | Instagram: @Gayneté | Website: Gayneté.com

     

    The Glow Up Podcast

    Email: [email protected] | Instagram: @glowuppodcast | Twitter: @glowuppodcast | Facebook: The Glow Up Podcast

    31 min
  • Ep 26. Invest in yourself

    You are your most important source of wealth.  

    I've spent the last 3 months investing in myself.  It took a minute to get comfortable with the time, energy and money that required, but now that I look back, I'm setting the foundation for growth.   

    In this episode, I'm sharing why it's so important to invest in yourself, and what I've invested in so far this year.  

     

    In this episode we talk about:

    • What investment actually is and why it's important to invest in yourself
    • Ways to make the investment in yourself
    • How to know what you need to learn in order to get where you want to be

     

    Glow Up Tool Kit

    • Sign up for The Glow Up Summit!

     

    Reach out to me!

     

    The Glow Up Podcast

    Email: [email protected] | Instagram: @glowuppodcast | Twitter: @glowuppodcast | Facebook: The Glow Up Podcast

    29 min

About The Goal Standard

From the publisher's feed

Stories of the grind before the shine, and how you can glow up in your business or career.