Unmade: media and marketing analysis

The Great DebAIt: Is the rise of AI a threat to marketing jobs, or merely a useful tool?


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Last month, Unmade held our humAIn conference, focused on the impact of AI on the marketing world.

We ended the day with the Great DebAIt, in which our panellists tackled the threats and opportunities of AI head on.

The debate saw two opposing teams, with backgrounds across media and marketing, dispute the proposition that “generative AI is not a threat to media and marketing jobs, but a much-needed tool to expand what’s possible at speed and low cost”.

The speakers debating the proposition were:

* Dre Horton, Co-Founder, Knowing.Me

* Wade Kingsley, Founder, The Ideas Business

* Henry Innis, Co-Founder and CEO, Mutinex

* Cam Price, Co-Founder and CEO, Leadstory

* Larissa Thorne, Director of Digital and Content, Keep Left

* Emile Rademeyer, Executive Director, Creative Strategy, Vandal

Our audience vote had the final word on the debate. To find out who won, listen on.

Today’s podcast was edited by Abe’s Audio the people to talk to about voiceovers, sound design and podcast production.

Message us: [email protected]



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Unmade: media and marketing analysisBy Tim Burrowes


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