What's in a name?
More to the point, what's in a name of a business? And why has Vegard got the sexiest voice alive?
We bust the myths of your business being different from any other industry, but conversely how to stand out from the crowd. Confused? Us to.
Discover why farming cows is no different to injecting botox, and why industry regulation sucks balls, in Kat's opinion, in this scintillating episode.
Oh, and we have a really cool offer for you, so stay to the end.