Are you ready for the groundbreaking evolution of e-commerce in the B2B sector? Join Ruby Gupta, CMO of Industrybuying, and Mehul Ashar, Sr. VP of Revenue at Infidigit, as they navigate through the digital revolution reshaping the B2B landscape. In this episode of The Growth Genius Season 3, brought to you by Infidigit, we delve deep into the trends, challenges, and opportunities shaping the future of e-commerce.
From the rise of AI-powered technologies to the impact of changing consumer behaviors, the e-commerce industry is undergoing a major shift. Discover how businesses are adapting to this new reality and leveraging digital tools to stay ahead of the curve. Learn from industry experts and thought leaders as they share their insights on the strategies that are driving success in the B2B e-commerce space.
Don't miss out on this informative and engaging episode of The Growth Genius. Stay tuned for valuable tips, actionable advice, and inspiring success stories that will empower you to thrive in the ever-changing world of e-commerce.
#digitaltransformation #b2bmarketing #TheGrowthGenius #InfiD #artificialintelligence #onlinetransactions #growthopportunities #customerbehavior #technologytrends #digitalstrategies #industryinsights #digitaltools #businesssuccess #successtips #growthhacker #InnovBusiness #futureofecommerce
#seooptimization #marketingdata #SeoIndustryInsights #seostrategies
CHAPTERS:
0:00 - Intro
0:43 - Welcome Ruby Gupta
1:13 - What does a CMO do
1:42 - The role of a CMO is changing
2:14 - Revenue for the organization
2:21 - Your brand enhancement means
2:45 - Interconnected right
3:29 - Taking care of overall user experience
4:11 - Marketing insights and putting it in the journey
4:26 - What does the industry buy
6:07 - Transitioning through different industries
7:49 - Starting a career in digital marketing
8:06 - Transitioning from travel to e-commerce
8:52 - Transitioning from the used car industry to e-commerce
9:33 - The Myth of Confidence of Buying
9:37 - Things Online B2B Still Struggling
9:49 - Growth Mode and Hyper Mode
10:44 - Career with Amazon and Coming to the Next Question
10:50 - What Particular Obstacles Do You Face
12:38 - Buying Partners You Get Access to All Kinds of Products
13:06 - International National We Have Access to Everything
13:32 - Ingredients Which Are Your Supply Chain Operations Service Levels
14:18 - How Every New Generation Is Coming Up
14:25 - Setup of Manufacturing
14:29 - Setup of Services of Suppliers
16:00 - Importance of understanding the role of influencers in marketing
16:40 - The hard money being lost because of the influence of influencers
18:00 - The right strategy for the next 6 months
18:20 - How to get influence online
19:20 - Never have an interview with customers
21:07 - What is your take on AI in marketing
23:55 - What emerging trends do you anticipate will shape the future of marketing
25:11 - When I started searching for my first job
27:59 - The extent of cookieless world
28:53 - Top of your mind right now
29:10 - The older times
31:28 - The one experiment that changed the marketing spend towards the end of 2019
31:45 - From 2 react native made it actually
32:48 - The great story of the generation on
33:01 - Store second I will talk about UI/UX
33:16 - Crux of improvement of any growth team
34:29 - Journey start by filling
34:55 - Fields that we used to take
38:30 - Marketing and product are connected now
38:30 - Why you should focus on learning it
38:30 - Not half way through
41:50 - Thank you and best wishes
🎙️ **About Infidigit:**
Join us as we simplify the complex world of digital marketing. Whether it's SEO, ASO, CRO, Google Ads, or Social Media Marketing, our team of young experts is here to guide you through the latest trends and strategies, making your marketing journey straightforward and impactful.
