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Over a year ago, the NCAA adopted a new policy to permit student athletes to profit off their Name, Image, and Likeness (NIL). Since then, an exciting new world of endorsement deals, social media campaigns, and guest appearances have opened up, giving current players an opportunity to capture the value they provide to their university. It's even offered a chance for players to give back to their communities, like many IU student athletes are doing with Hoosiers 4 Good.
Plenty of positives have come from the age of NIL, but concerns involving boosters and recruiting offer room for improvement. The guys dive into a full-scale breakdown of NIL and how things can improve going into year two.
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