Are you struggling to make your mark in your industry? Have you ever wondered how a simple video can change everything for your career? In this episode, we uncover the transformational power of personal branding with Rhona Pierce, a true expert in leveraging video to amplify influence!
In this engaging conversation, Rhona shares:
✅ The unexpected path from software engineer to personal branding guru.
✅ How she landed her first job using a unique video strategy.
✅ Key steps for successfully defining your personal brand, including why your content should focus on others, not just yourself.
✅ Tips on niching down and why less can sometimes mean more in brand visibility.
✅ Real-life examples of personal brands that have excelled in today's digital landscape.
🌟 Rhona's unique insights and tips from her extensive experience provide a roadmap for anyone looking to elevate their personal branding game!
📖 [Timestamps]:
0:00 - Intro to the Human Capitalist Podcast
0:28 - Meet Rhona Pierce: From Engineer to Branding Expert
1:33 - The Power of Video in Job Search
4:54 - How Rhona's Videos Changed Her Career Path
8:12 - Building Personally Authentic Brands
11:25 - The Evolution of Rhona's Career and Services
14:15 - Defining Personal Branding
18:50 - The Importance of Service in Branding
22:32 - Learning from Industry Experts
27:00 - Niching Down for Success
30:40 - The Rise of Workfluencers
33:15 - Building Trust through Authenticity
39:05 - Closing Thoughts on Visibility
41:20 - Rapid Fire Questions: Book Recommendations
Links & Resources:
- Rhona’s Podcast: (https://workfluencerpodcast.com)
- Trent Cotton's LinkedIn: (https://linkedin.com/in/trentcotton)
💬 What do YOU think about the impact of personal branding? Drop your thoughts in the comments below—I read every single one! 👇
#PersonalBranding #VideoMarketing #HR #Workfluencer #HumanCapitalist
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