In this inspiring episode of Innovation Conversation, host Ricardo Pascual sits down with Vasily Alekseenko, Founder of Foogin, the AI-powered B2B marketplace for real-time, personalized online wellness classes and webinars. Vasily’s journey from the corporate world to tech entrepreneur is a testament to resilience, innovation, and the growing importance of mental health in the workplace.

They dive into:

• The Foogin Story — How Vasily left his corporate career to launch Foogin, providing bespoke wellness solutions for companies through AI-driven personalization.
• Navigating a Crowded Market — The strategies Vasily used to stand out and build a trusted platform in the competitive wellness and tech space.
• Raising Investment — The real challenges of securing funding in a tough environment and the smart moves that helped position Foogin for growth.
• Building a Dream Team — How assembling the right people became critical to scaling the company.
• Creating a Business Ecosystem — How Vasily, encouraged by his mentor, founded The London Startup Scene, one of the most popular monthly in-person events for founders and investors — with 600+ registrations per event and a highly engaged audience.
• Using community building to not only foster startup growth but also fuel brand recognition and networking for Foogin.

Tune in for a front-row seat to Vasily’s incredible journey in wellness, tech, and startup community building.

Brought to you by Startup Summit 2025 — Europe’s leading startup and investor summit, happening September 18–19, 2025, in Lisbon.

🎟️ Learn more and secure your spot at www.startupsummit.io

🕒 Key Talking Points

• Launching an AI-powered B2B wellness marketplace.
• Overcoming challenges in a crowded, competitive tech market.
• Smart fundraising strategies and building investor trust.
• Creating a thriving business ecosystem through The London Startup Scene.
• Growing a brand while building a community.

In this episode of Innovation Conversation, host Ricardo Pascual sits down with Tom Laurence, Founder of MyPR, the platform revolutionizing how businesses engage with journalists. MyPR combines cutting-edge technology with a deep understanding of PR dynamics to empower brands to optimize their media outreach and amplify their visibility.

They dive into:

• Introduction to MyPR — Tom shares the vision behind MyPR and how it's equipping businesses with smarter tools to build meaningful journalist relationships and achieve better PR outcomes.
• The Power of Data — Learn how MyPR leverages data analytics to decode media landscapes, journalist preferences, and trending topics, helping businesses tailor their PR strategies for higher engagement.
• Building Relationships — Discover how MyPR facilitates personalized, authentic outreach by matching businesses with the right media contacts, increasing the chances of securing meaningful coverage.
• Time and Cost Efficiency — Tom explains how MyPR’s automation features streamline tasks like media list building, press release distribution, and follow-ups, saving time and cutting traditional PR costs.
• Success Stories — Hear real-world examples of how companies of all sizes have elevated their media strategies and maximized exposure by leveraging MyPR’s platform.

Tune in to learn how innovation in PR tech is changing the game for businesses looking to build stronger media relationships and gain a competitive edge.

Brought to you by Startup Summit 2025 — Europe’s leading startup and investor summit, happening September 18–19, 2025, in Lisbon.

🎟️ Learn more and secure your spot at www.startupsummit.io