In this episode of The Insurance Dream, Abe sits down with Spencer from BrightFire to tackle the SEO mistakes that could be haunting your agency’s online performance. From skipping keyword research to letting your website stagnate, they break down the most common pitfalls and how to fix them. You’ll learn why offsite SEO matters, how to craft attention-grabbing headlines, the importance of visuals with alt text, and how internal linking and meta descriptions can supercharge your visibility. Whether your agency’s online presence is brand new or long established, this episode will help you turn missed opportunities into measurable growth.