In the age of AI, simply digitizing and automating your processes is no longer enough—you must make them intelligent. The new challenge is to move from optimizing the past to discovering the future.

In this episode, Jose Antonio Martinez Aguilar introduces the framework of Intelligent Processes—a new class of business operations that adapt, evolve, and learn continuously to create value that was previously inconceivable.

You will learn:

• The Transformative Leap: The difference between Digital Processes (designed to handle exceptions) and Intelligent Processes (designed to discover new opportunities).
• The Four Process Types: A framework for classifying all work in your organization: Routine, Administrative, Knowledge, and Creative.
• Matching AI to Task: The strategy for applying the right level of intelligence to each process type:
  • Autonomous Intelligence for Routine work.
  • Augmented Intelligence for Administrative work.
  • Amplified Intelligence for Knowledge work.
  • Awakened Intelligence for Creative work.
• The Virtuous Cycle: How connecting these processes creates a self-reinforcing ecosystem where efficiency from autonomous tasks frees up human creativity, leading to genuine breakthroughs.

Your organization must stop viewing processes as static engines and start seeing them as living, learning systems. Are you optimizing the past, or are you building the systems that will discover the future?

We have officially moved beyond the "Data-Driven" world. Today, the organizations that thrive are built upon Intelligent Assets—autonomous systems that can perceive, decide, and act independently to create business value.

In this deep-dive episode, Global CEO Jose Antonio Martinez Aguilar introduces the concept of the Intelligence Ladder, detailing the six stages of asset evolution from basic reports to full-blown autonomy.

You will learn:

• The Foundational Shift: How to move your organization's core focus from mere decision support to Autonomous Value Creation by treating intelligence as an appreciating asset.
• The Intelligence Ladder: The 6-level framework that guides assets from simple Information (Level 1) and Insight (Level 2) all the way to Autonomous operation (Level 6).
• The Four Pillars of AI: A builder's toolkit for creating intelligent assets, including:
  • Foundation AI Models (the cognitive backbone).
  • AI Orchestration Systems (the conductor coordinating complex tasks).
  • AI Agents (the goal-oriented autonomous "doers").
  • Adaptive Learning Systems (the revolutionary element that ensures your assets appreciate in value).
• Intelligence in Action: Concrete examples from Finance and Legal showing how these assets are already transforming core business functions today.

What rung on the Intelligence Ladder is your business on? And what is your plan to climb to the next one?

The data approaches that worked even two years ago are becoming obsolete. The era of focusing solely on the "4Vs" (Volume, Variety, Velocity, Veracity) of structured data is over.

In this critical episode, Jose Antonio Martinez Aguilar highlights the 2025 Data Imperative and reveals the fundamental strategy shift needed to thrive in the new AI paradigm. You'll learn how AI is the key to unlocking the true value hidden within previously ignored unstructured and multimodal data (calls, emails, images, and more).

This episode provides an actionable playbook for leaders, covering:

• Data's Sudden Evolution: A quick journey through the stages of data to understand the magnitude of the present AI and Multimodal Era.
• AI Unlocks Hidden Value: How AI finally gives organizations the "key to the treasure chest" of unstructured data, turning noise into actionable insights.
• The New Data Paradigm: Replacing the old 4Vs with AI-Enabled Dimensions like Context Richness, Relationships, and Intelligent Metadata—data that understands its own meaning.
• Strategies for the AI Era: The four pillars of a modern data strategy: Unify Data, Use AI Models, Connect Insights, and Empower Teams.

Is your data strategy built for the past or for this new, intelligence-driven world? The time to transform is now.

Every major business transformation needs a playbook, and in the age of intelligence, that playbook is the 4 A's Framework. This model provides a clear, scalable roadmap for integrating AI, moving your organization beyond simple automation to deep, competitive advantage.

In this episode, we break down the four essential, non-linear phases that define a successful AI journey, transforming both your processes and your people.

You will learn about each of the 4 A's:

• 1. Automate: Focuses on leveraging Autonomous Intelligence (like AI Agents) to handle predictable, repetitive tasks, driving massive efficiency and freeing up human resources.
• 2. Augment: Centers on applying Augmented Intelligence to semi-structured administrative tasks, where AI acts as a sophisticated co-pilot to human judgment and coordination.
• 3. Amplify: Explores using Amplified Intelligence as a cognitive multiplier for complex knowledge work, giving experts superhuman analytical power to process vast, disparate data.
• 4. Awake/Awaken: The pinnacle of collaboration, where Awakened Intelligence enables creative processes and original discovery by pairing human imagination with AI's ability to challenge assumptions and reveal previously inconceivable solutions.

This framework is your strategy for achieving Intelligence Share—the ultimate indicator of success in the adaptive era. Are you just beginning to Automate, or are you reaching the stage of true Awakening?

The single most important question in business today is whether AI is coming for your job or to be your partner. Global CEO Jose Antonio Martinez Aguilar settles the debate, defining the strategic path to a competitive edge: Augmented Intelligence.

This episode details how successful organizations are moving beyond mere automation and replacement to build a powerful symbiosis between human and machine.

In this episode, you will learn:

• Replacement vs. Partnership: The fundamental choice all leaders face and how to correctly navigate your industry's "AI Moment."
• The Augmentation Advantage: How combining human strengths (creativity, judgment, empathy) with AI strengths (speed, scale, pattern recognition) creates exponential results neither could achieve alone.
• The Collaboration Spectrum: A framework for deciding whether a task requires a Human-Led approach or can be AI-Led, allowing you to be intentional about collaboration.
• The New T-Shaped Pro: Why the best talent in the AI era possesses deep domain expertise combined with broad multidisciplinary knowledge to effectively wield the "most powerful lever we've ever had."

You have an AI strategy, but do you have a human strategy? The future belongs to those who empower their people.

What if Artificial Intelligence isn't magic, but simply a new, more powerful form of physics for business?

In this episode, Global CEO Jose Antonio Martinez Aguilar dives into The Economics of Intelligence, arguing that AI is a quantum leap in value creation comparable to the shift to nuclear energy—a force that generates orders of magnitude more power than all previous technologies.

Key insights include:

• AI as Nuclear Energy: Understanding AI not as an incremental tool, but as a disruptive energy source with a 3 Million-fold difference in potential power.
• The Rise of Intelligent Assets: Explore a new class of business assets that actually appreciate over time because they learn continuously, creating autonomous capabilities for your organization.
• The 1000x Leverage Effect: See real-world data showing how AI systems are driving thousand-fold productivity gains in industries like Legal, Healthcare, and Content Creation, fundamentally changing what is possible.
• The Strategic Choice: The future isn't about human replacement (automation), but human augmentation. Learn how to strategically combine our unique strengths (judgment, empathy, creativity) with AI’s power (scale, pattern recognition) to find your ultimate competitive advantage.

The real challenge isn't the technology, but our choice of how to harness its power. Listen now to discover how to wield this new economic force wisely.

The game has changed: Data was a competitive advantage in 2018; intelligence is an existential necessity in 2025.

In this episode, we explore the definitive journey of business evolution and the crucial difference between merely being a "Smart Company" and becoming a truly "Intelligent Company."

Jose Antonio Martinez Aguilar, Global CEO of Making Science, breaks down the four evolutionary ages of business, revealing why every industry is hurtling toward its 'AI Moment'—a disruptive event that makes old business models instantly obsolete.

Key takeaways include:

• The Intelligence Imperative: Understand why Human + AI Symbiosis isn't just an opportunity but the mandatory ticket for organizational survival.
• Four Paradigms of Value: A clear look at the shift in value creation, from physical assets to the knowledge and cognitive automation driven by AI.
• Smart vs. Intelligent: Learn the fundamental difference between data optimization (smart) and deep context, reasoning, and rapid adaptation (intelligent).
• The New Operating System: Why the focus has moved from software "eating the world" to AI "orchestrating" the world, and what this means for your strategy.

Your business is about to face its most disruptive shift yet. Are you ready to embrace the Intelligence Imperative?

The rules of business have fundamentally changed. For a century, the game was about Market Share. Now, according to José Antonio Martínez Aguilar, Global CEO of Making Science and author of The Intelligence Advantage, the new goal is Intelligence Share.

In this transformative episode, we'll dive into the concept of the AI-Powered Paradigm, where intelligence—not just data—is the existential necessity for survival.

You will learn:

• The Quantum Leap: Why being "Data-Driven" is now an obsolete model and how the Human-AI Collaboration is driving a 3 million-fold leap in productivity across industries like Legal, Healthcare, and Software Development.
• The Intelligence Ecosystem: The four key components you must orchestrate to harness this nuclear-level power: Human Intelligence, AI Systems, Data Flows, and Governance.
• The T-Shaped Professional: The new talent profile required to thrive in this era, and how AI acts as an exponential lever for both junior and senior professionals.
• The True Advantage: How to build your competitive edge on the four pillars of intelligence: Data, Model, Talent, and Ecosystem.

The battle is no longer for yesterday's market size; it's a race for tomorrow's intelligence power. Are you set up to win?