The Introvert Online

The Introvert Online

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The Introvert Online episodes

  • Delivering Online Programs: Interview with Vivienne Hill

    Do you have a vision to sell and deliver your programs and services online, globally?

    Have you been put off getting started with creating an online program, worrying that the tech side might overwhelm you?


    In this episode, Veronica speaks with Vivienne Hill, who helps parents break their habit of over and under-parenting, about her experience of selling and delivering her service online, with minimal tech.



    KEY TAKEAWAYS


    • Vivienne is on Veronica’s mastermind course where she created a product to sell for £99/$99. The product she created was to help parents with parenting via hypnosis.
    • Vivienne essentially invited people 121 and sold ‘spaces’ set in a time block rather than putting them in a group scenario.
    • Vivienne says that having the support of the mastermind was key. It wasn’t that she couldn’t create the course herself but this taught her the steps to take and also gave her much needed confidence.
    • Introverts aren’t natural initiators so when they don’t have anything to respond to, they can struggle. Doing a session with someone else can help as then you get back into your ‘responder’ energy.
    • BEST MOMENTS


      “Having guidance, I felt like my hand was being held, that was so important to me”


      “You allowed me to be the best of who I was and also you could see for me the things that I couldn’t see myself…that was the magic”


      “


      VALUABLE RESOURCES

      Connect with Viv on Facebook: https://www.facebook.com/funkhead.co.uk


      Reserve Your Place on the next Painless Promo Copy Challenge: https://veronicapullen.co.uk/popc


      Access the free resources and find out more about how you can work with Veronica: https://veronicapullen.co.uk/hub


      Connect with Veronica on Facebook: https://facebook.com/veronicampullen



      ABOUT THE HOST

      Veronica Pullen is a marketing mentor who teaches introverted business owners how to generate leads and sales through Facebook – without having to force themselves to become an extrovert or pay for advertising.


      She has taught her unique Mile-Deep Marketing® method to thousands of introverted business owners, helping them use their introverted traits, strategically and effectively


      CONTACT METHOD

      Connect with Veronica on Facebook: https://facebook.com/veronicampullen


      39 min
    • The Secret Sauce to Make Your Promo Copy Sizzle!

      Have you ever read drool-worthy promo copy online? Listen in today as Veronica spills the ‘sauce’ and gives the recipe for turning bland words into ‘sizzling sales copy’!


      You will wonder how you ever wrote words without this!


      Link to buy: https://amzn.to/390RtrV


      Reserve Your Place on the next Painless Promo Copy Challenge: https://veronicapullen.co.uk/popc



      KEY TAKEAWAYS


      • If you want your copy to influence, to lead, to motivate action then you need to get hold of ‘Words That Sell’ by Richard Bayan.
      • There are multiple ways of saying the same thing, the book will give you the tools to do this. One thing you need to have good copy is lack of repetition!
      • Think about the emotion you want to invoke for each part of your copy.

      • BEST MOMENTS


        “It will be one of the most valuable assets you own if you write the marketing copy in your business”


        “You can write copy that is good, that is engaging or you can write copy that oozes, that leaves your audience leaving magnetised, compelled and captivated”


        VALUABLE RESOURCES

        Access the free resources and find out more about how you can work with Veronica: https://veronicapullen.co.uk/hub


        Link to buy: https://amzn.to/390RtrV


        Reserve Your Place on the next Painless Promo Copy Challenge: https://veronicapullen.co.uk/popc



        Connect with Veronica on Facebook: https://facebook.com/veronicampullen



        ABOUT THE HOST

        Veronica Pullen is a marketing mentor who teaches introverted business owners how to generate leads and sales through Facebook – without having to force themselves to become an extrovert or pay for advertising.


        She has taught her unique Mile-Deep Marketing® method to thousands of introverted business owners, helping them use their introverted traits, strategically and effectively


        CONTACT METHOD

        Connect with Veronica on Facebook: https://facebook.com/veronicampullen


        15 min
      • Facebook Networking During Lockdown with Suzanne Dibble!

        In this episode, Veronica speaks to Suzanne Dibble a small business law expert. They talk about networking on facebook during lockdown and the legalities of online business.


        Veronica received incredible feedback on this discussion that was originally a Facebook live so persuaded Suzanne to let her share it with you all on the Introvert Online Podcast!



        KEY TAKEAWAYS


        • Suzanne and Veronica have been friends for over nine years, and in 2018, Veronica ran Suzanne’s Facebook group and wrote much of the copy for her highly-acclaimed GDPR Pack promotion.
        • Veronica learnt about different communication styles and this is what made her launch the introvert online podcast. So many programmes were aimed at extroverts and this led to many introverts feeling exhausted or burning out as they weren’t designed for them.
        • Veronica and Suzanne value different things so they bring different aspects to the table – neither of them needs to change their approach, it’s just different.
        • Our personalities can be different in real life to online. We might be really introverted offline but extremely extroverted once we are online, so it’s worth noting that.
        • This pandemic has shown us that we don’t know what is coming along in life and there are probably going to me many more things in life that will disrupt our businesses. We need to make them as resilient as possible.

        • BEST MOMENTS


          “You’re really talking directly to your business audience and you’re sharing things of value with those people”


          “Don’t separate business from personal, we’re human”


          “It’s not our job to make decisions for other people about what they will and won’t like”


          “Having flexibility in our contracts…it’s a really good opportunity to think about what could go wrong”


          VALUABLE RESOURCES

          Access the free resources and find out more about how you can work with Veronica: https://veronicapullen.co.uk/hub


          Connect with Veronica on Facebook: https://facebook.com/veronicampullen


          Connect with Suzanne: https://suzannedibble.com



          ABOUT THE HOST

          Veronica Pullen is a marketing mentor who teaches introverted business owners how to generate leads and sales through Facebook – without having to force themselves to become an extrovert or pay for advertising.


          She has taught her unique Mile-Deep Marketing® method to thousands of introverted business owners, helping them use their introverted traits, strategically and effectively


          CONTACT METHOD

          Connect with Veronica on Facebook: https://facebook.com/veronicampullen


          1 hr 30 min
        • Why You Shouldn’t Discount on Black Friday!

          BLACK FRIDAY. It’s the ONE day in the entire YEAR when your audience wakes up thinking they might buy something. Your only decision is, will they buy from you, or someone else?

          In this episode, Veronica is reframing Black Friday into a weekend filled with opportunities for you to help more people, and dispelling the myth that you must discount your offers.


          And, if you’d like Veronica’s help to create a scroll-stopping Black Friday offer and write sizzling promo copy with ease, then join us over in the FREE “Painless Offer Promo Challenge” here: https://www.facebook.com/groups/374505130537774


          KEY TAKEAWAYS

          • Advertisers have spent billions of pounds ‘teaching’ people that Black Friday is the day to buy things.
          • Over the past few years Black Friday has started to get negative connotations associated with it.
          • You want your customers to feel good about purchasing from you. If you sell something at one price all year and then discount on Black Friday it doesn’t make everyone else who paid the higher price ‘feel good’.
          • Black Friday can be used as a marketing opportunity in multiple ways. Such as using it as a springboard to start a promotion, test new products or to bring old products back to market.

          • BEST MOMENTS


            “There are multiple, multiple ways that you can use Black Friday as an opportunity”


            “You want your client to feel great about their decision to buy from you”


            VALUABLE RESOURCES


            If you’d like Veronica’s help to create a scroll-stopping Black Friday offer and write sizzling promo copy with ease, then join her over in the FREE “Painless Offer Promo Challenge” here: https://www.facebook.com/groups/374505130537774


            Access the free resources and find out more about how you can work with Veronica: https://veronicapullen.co.uk/hub



            ABOUT THE HOST

            Veronica Pullen is a marketing mentor who teaches introverted business owners how to generate leads and sales through Facebook – without having to force themselves to become an extrovert or pay for advertising.


            She has taught her unique Mile-Deep Marketing® method to thousands of introverted business owners, helping them use their introverted traits, strategically and effectively


            CONTACT METHOD

            Connect with Veronica on Facebook: https://facebook.com/veronicampullen


            14 min
          • Words Sell! How You NEED to be Communicating Time and Price.

            The words you write in your promotional copy matter!


            In this episode you’ll discover how to increase the perceived value of time taken and received, so your prospective clients feel what you are selling is MORE valuable and clients feel great about paying you.


            KEY TAKEAWAYS


            • Words and wording matter, you can change the whole energy and impact of your written copy by the words you choose and the order you use.
            • Intellectually we know that units of time are the same, eg a week –vs- 7 days. But the impact they have in various scenarios is completely different.
            • The way you word your offers dramatically affects how your client feels about the purchase.

            • BEST MOMENTS


              “How you communicate that time is important and is relevant to the message that you want to deliver”


              “1 week feels smaller, more doable, easier than 7 days”


              “You can enjoy that little bit of cheese on me today!”


              VALUABLE RESOURCES

              Link to the song, “Words” by FR David: https://youtu.be/nwrqQ2jYpwY


              Access the free resources and find out more about how you can work with Veronica: https://veronicapullen.co.uk/hub



              ABOUT THE HOST

              Veronica Pullen is a marketing mentor who teaches introverted business owners how to generate leads and sales through Facebook – without having to force themselves to become an extrovert or pay for advertising.


              She has taught her unique Mile-Deep Marketing® method to thousands of introverted business owners, helping them use their introverted traits, strategically and effectively


              CONTACT METHOD

              Connect with Veronica on Facebook: https://facebook.com/veronicampullen


              16 min
            • Are Membership Sites the Best Online Income Strategy?

              Before you rush to join the recurring revenue train, setting up your own ‘cancel at any time’ subscription-based offering, listen to this episode and ask yourself if you are emotionally ready for the impact of churn on you emotionally and financially.


              Many people aren’t, and when they do encounter it, they’re knocked for six.

              Luckily, you won’t be one of them!



              KEY TAKEAWAYS


              • ‘Start a membership site, they’re great’, you’re taught. ‘Getting 100 members paying you £50 per month is a brilliant way of generating a monthly recurring revenue’, you’re promised! But then you think about going for volume and will often charge a lower subscription charge…
              • People don’t talk about the amount leavers of a membership sites, you will lose them every single month.
              • Often people fall into the trap of feeling like they need to give and create more and more content for their subscribers but actually this can make them overwhelmed and can cause them to leave.
              • There are alternatives to this model, it’s not the ‘holy grail’ of generating online income.
              • When people cancel, it does not mean that you are not ‘worth it’.

              • BEST MOMENTS


                “If it’s going to stop you showing up because you feel hurt because someone has left your membership…then please think before you fall into the trap”


                “To the buyers it doesn’t feel like it’s going to be very valuable”


                “Don’t get caught up in thinking you have to prove your worth every month”


                VALUABLE RESOURCES

                Access the free resources and find out more about how you can work with Veronica: https://veronicapullen.co.uk/hub



                ABOUT THE HOST

                Veronica Pullen is a marketing mentor who teaches introverted business owners how to generate leads and sales through Facebook – without having to force themselves to become an extrovert or pay for advertising.


                She has taught her unique Mile-Deep Marketing® method to thousands of introverted business owners, helping them use their introverted traits, strategically and effectively


                CONTACT METHOD

                Connect with Veronica on Facebook: https://facebook.com/veronicampullen


                17 min
              • Where Are You Giving Away Your Power?

                In this episode, Veronica has just returned from Tony Robbins’ excellent UPW event.


                She noticed that even at this event, people were making the same mistake she sees every day… giving other people control over your emotions, thoughts, and actions.


                So, who are YOU giving your power away to?



                KEY TAKEAWAYS

                • Who are you giving your power away to? If you ever feel overwhelmed or swamped with requests or expectations from others, it’s time to take back your power!
                • If you find yourself overwhelmed, are you allowing people to put ‘things on your plate’. Are you setting the right boundaries?
                • Be careful if comparing yourself to others. It can put undue pressure on yourself to do so many extra things.
                • Family pressures and assumptions often take power away from you without you even realising. Many of us just accept it but you don’t have to.
                • You are the only person that has control over your time and energy.

                • BEST MOMENTS


                  “Is there a boundary thing going on where you could actually just say no?”


                  “If you were truly owning your power over your time and your energy what wouldn’t you do?”


                  “How you feel is within your power”




                  VALUABLE RESOURCES

                  Access the free resources and find out more about how you can work with Veronica: https://veronicapullen.co.uk/hub



                  ABOUT THE HOST

                  Veronica Pullen is a marketing mentor who teaches introverted business owners how to generate leads and sales through Facebook – without having to force themselves to become an extrovert or pay for advertising.


                  She has taught her unique Mile-Deep Marketing® method to thousands of introverted business owners, helping them use their introverted traits, strategically and effectively


                  CONTACT METHOD

                  Connect with Veronica on Facebook: https://facebook.com/veronicampullen


                  12 min
                • Wake Up to Your Bias!

                  In this episode, Veronica talks about a few of the “tells” you may be displaying online that send out very clear signals to others that you are not available to help those who aren’t exactly like you, whether that be to do with race, gender, or ability.



                  KEY TAKEAWAYS

                  • Veronica acknowledges that she herself can often get things wrong. She knows she is not an expert in inclusion but what she is sharing with you is where she is in her own learning journey and hopes it will encourage you to pause for thought.
                  • People may not be deliberately excluding people but they are not aware. We are all asleep to so many things.
                  • We all have a duty to wake up to where our privilege and unconscious biases are inadvertently offending others.
                  • We may not be aware that we are doing things that are hurtful to someone else but it’s our responsibility to educate ourselves.
                  • Just being aware of the fact you have privileges and that you will partake in unconscious bias is the first step. Just remember that is isn’t up to others to educate you, there’s education everywhere, you need to do the work on educating yourself.


                  • BEST MOMENTS


                    “Wake up to where your unconscious biases are leading you to inadvertently exclude people”


                    “All lives matter is an example of an unconscious bias…the fact that someone can say that is indicative that they are in a privileged position”


                    “That would be an amazing reality but it’s not the truth”



                    VALUABLE RESOURCES

                    Access the free resources and find out more about how you can work with Veronica: https://veronicapullen.co.uk/hub


                    The Introvert Online, Episode 13 – “Does Being Different Make You Entitled” for my view on my own ‘differences’.


                    Buy “Me and White Supremacy: How to Recognise Your Privilege, Combat Racism and Change the World” – Layla Saad: https://amzn.to/2Ha5qrvb



                    ABOUT THE HOST

                    Veronica Pullen is a marketing mentor who teaches introverted business owners how to generate leads and sales through Facebook – without having to force themselves to become an extrovert or pay for advertising.


                    She has taught her unique Mile-Deep Marketing® method to thousands of introverted business owners, helping them use their introverted traits, strategically and effectively


                    CONTACT METHOD

                    Connect with Veronica on Facebook: https://facebook.com/veronicampullen


                    17 min
                  • Stop Complaining About PayPal Fees!

                    Veronica think’s it’s about time the online business community changed their perspective about PayPal and Stripe fees. Veronica will never complain about the fees they charge, she has enormous gratitude to the services they provide, listen in to this episode today to discover why!


                    KEY TAKEAWAYS

                    • Many complain about the fees that PayPal and Stripe charge.
                    • If you are in this mindset then it means you are seeing it as a small percent loss rather than a large percent gain!
                    • Veronica gets to work from home doing what she loves and gets paid for it. She gets paid for it because of the services PayPal and Stripe developed.
                    • Just think about the amount of time and money you would have to spend to create and maintain a platform like PayPal and Stripe for people to pay you.
                    • PayPal and Stripe also don’t charge you until AFTER you have been paid. This is an immeasurable benefit for so many individuals.
                    • If you want more knowledge and help in learning how to leverage Facebook as an introvert to generate more income then contact Veronica to help you today!

                    • BEST MOMENTS


                      “They invested their resources in creating payment processing platforms that the public trust and that enable me, us, you, to be paid”


                      “I think that’s an absolute bargain!”


                      “I have massive gratitude…for what they have made possible for us”



                      VALUABLE RESOURCES

                      Access the free resources and find out more about how you can work with Veronica: https://veronicapullen.co.uk/hub


                      ABOUT THE HOST

                      Veronica Pullen is a marketing mentor who teaches introverted business owners how to generate leads and sales through Facebook – without having to force themselves to become an extrovert or pay for advertising.


                      She has taught her unique Mile-Deep Marketing® method to thousands of introverted business owners, helping them use their introverted traits, strategically and effectively


                      CONTACT METHOD

                      Connect with Veronica on Facebook: https://facebook.com/veronicampullen


                      12 min
                    • Stop Complaining About PayPal Fees!

                      Veronica think’s it’s about time the online business community changed their perspective about PayPal and Stripe fees. Veronica will never complain about the fees they charge, she has enormous gratitude to the services they provide, listen in to this episode today to discover why!

                       

                      KEY TAKEAWAYS

                      • Many complain about the fees that PayPal and Stripe charge.
                      • If you are in this mindset then it means you are seeing it as a small percent loss rather than a large percent gain!
                      • Veronica gets to work from home doing what she loves and gets paid for it. She gets paid for it because of the services PayPal and Stripe developed.
                      • Just think about the amount of time and money you would have to spend to create and maintain a platform like PayPal and Stripe for people to pay you.
                      • PayPal and Stripe also don’t charge you until AFTER you have been paid. This is an immeasurable benefit for so many individuals.
                      • If you want more knowledge and help in learning how to leverage Facebook as an introvert to generate more income then contact Veronica to help you today!
                      •  

                        BEST MOMENTS

                         

                        “They invested their resources in creating payment processing platforms that the public trust and that enable me, us, you, to be paid”

                         

                        “I think that’s an absolute bargain!”

                         

                        “I have massive gratitude…for what they have made possible for us”

                         

                         

                        VALUABLE RESOURCES

                        Access the free resources and find out more about how you can work with Veronica: https://veronicapullen.co.uk/hub 

                         

                        ABOUT THE HOST

                        Veronica Pullen is a marketing mentor who teaches introverted business owners how to generate leads and sales through Facebook – without having to force themselves to become an extrovert or pay for advertising.

                         

                        She has taught her unique Mile-Deep Marketing® method to thousands of introverted business owners, helping them use their introverted traits, strategically and effectively

                         

                        CONTACT METHOD

                        Connect with Veronica on Facebook: https://facebook.com/veronicampullen 

                         

                        See omnystudio.com/listener for privacy information.

                        12 min

                      About The Introvert Online

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                      For the 70% of the population who are hard-wired to be at their best, find their path of least resistance and enjoy better results, effortlessly, "in-response" to something initiated externally to…