Anu Bharadwaj is VP of Product at Atlassian. She is an accomplished executive with a track record of growing $500M+ businesses, building great teams and shipping blockbuster products.
Anu joined Atlassian in 2014 as the Head of Product for Jira. Prior to Atlassian, she built several products for developers in Visual Studio at Microsoft for over 10 years. She is passionate about making the world a better place through technology and effective philanthropy, and currently serves as the Chairperson of the Atlassian Foundation, a non-profit organization focused on global education.
Episode transcription:
F: I'm very excited to have you on with us today, Anu. Thank you.
A: Thanks for having me on the board.
F: Just to get us started. Just tell us a little bit about yourself and how you ended up in Product.
A: Yeah, that's an interesting journey. So right now I work as the VP of Product at Atlassian, a brilliant technology company.
We build the tools for our software development teams and all kinds of things that work in a collaborative fashion. I started out as a computer science engineer at school and I joined Microsoft straight out of school. I don't remember how they had recruited me off a campus and they said my first project was going to be writing video games on the darknet STT.
I was like, I'll do this job for free. You're actually going to pay me for it. That's awesome. So I really enjoyed being an engineer and getting to work on cool technologies at Microsoft. And over the years I became an engineering lead, while working at the developer tools division, which basically built products for software developers. Given I was a software developer myself, it was easy to relate to customers.
It was an advantage to be of the same customer persona. So I ended up talking to customers a whole lot, figuring out what does working with the product, what is not, and in general, find out whether the work we're doing is actually having an impact. And I do remember at one point of time, I was working on a product called Teen Bell and I was talking to one of our customers of Greenville.
And he said, because of your product, I can get home a couple of times earlier each day because your product is saving time on a day to day basis. So I actually get home in time. They will spend some time with their kids and play with them. And I was so moved by that, it was so enchanting to hear that something I work on a day-to-day basis is having that kind of an impact on the real person's life.
That was really the moment when I felt like, Oh, okay, that's kind of the point of doing this work. This is what moves me, that my work is really having an impact on users or customers that use our products, at which point of time the GMI basically said, Hey, you're already doing the work of a Product Manager. I think you should shift roles from being an engineering lead to a product manager. And that's how I all got into product management.
F: More and more product teams are going remote, especially in the face of the COVID-19 pandemic this year. I mean, it's good that we at least have a vaccine, but one thing that I wanted to get your take on is what challenges have you seen product teams face in this method of operation and what strategies would you recommend to ensure success?
A: Yeah, it has been quite the roller coaster different than any other year in my career. And I imagine many of your listeners' careers as well. So back in February, March, when we were hit by COVID like all other companies we switched to being fully remodeled last year, right away at the beginning of the pandemic.
However, we recently made a decision to move permanently to a distributed workforce, but before going there as COVID has unfolded through the year, a few things that have noticed not just across my own product teams, but product teams across the industry, it has been a uniquely difficulty or lots of burnout, difficult personal circumstances, difficult to