The James Bachini Podcast

By James Bachini

Covering new and emerging technologies in decentralized finance, digital assets and blockchain development... more

· Technology

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FAQs about The James Bachini Podcast:

How many episodes does The James Bachini Podcast have?

The podcast currently has 102 episodes available.

The James Bachini Podcast episodes:

September 09, 2020 What is CPM? | Cost Per Mille in Marketing
Definition - CPM stands for cost per mille. This is the latin Mille which is one thousand so CPM effective means cost per thousand impressions
For example a website might divide and sell it's ad inventory in blocks priced with CPM.
Other terms like CPC and CPA.
CPM bidding on ad exchanges, most exchanges final bid auction is based on CPM.
What affects cpm prices? Geo, device, ad type and size
More information about online business, performance marketing and web development at https://jamesbachini.com
...more
2min
September 09, 2020Analytics Strategy | Essential Guide To Data Driven Marketing 📈
Full Blog Post:
https://jamesbachini.com/analytics-strategy/
Why analytics is important

Collecting data, analysis, insights, tests, improvement

Setup With Google Tools

Google Tag Manager

Google Analytics

remarketing demographic goals

Google Optimize

Google Data Studio

Alternatives - Matomo (Piwik)

Why collect data in house

CRO

Retargeting & audiences

Qualitative Data

Bringing it all together
...more
3min

FAQs about The James Bachini Podcast:

How many episodes does The James Bachini Podcast have?

The podcast currently has 102 episodes available.