The Jenna Rainey Show

And that's a wrap on season 1 of the Jenna Rainey Show!

It's been an amazing first year debuting this podcast show with just over 85 episodes and loads of amazing guests. Thanks for listening and for all the stellar reviews. Until next time, come hang out with me on Instagram @jennarainey and on the blog at https://jennarainey.com. I've got a lot of amazing business/art courses, resources, and a new watercolor book in the works so stay tuned for much more from me.

Being an influencer might not be what you think! In this episode, I invited my good friend—and one of my favorite people to follow on Instagram—to be on the show. It's Jeannette Ogden from @shutthekaleup!

Jeannette's account is all about nutrition, wellness, fitness, and mom-things. We talk about what it's like to work with brands, how to get collabs, and some behind-the-scenes insights.

Episode show notes: https://jennarainey.com/shutthekaleup/

Strategic email marketing is one of the most engaging and cost-effective ways to build personal, profitable relationships with your customers.

Let that process for a minute.

Email marketing is HUGE. So why you should have an email list? What is my favorite strategy? How did it save my business? Tune in and find out.

Episode show notes: https://jennarainey.com/whyemaillist/

This one's for all you designers out there who want to start—or grow!—a thriving stationery business.

I started my business 8 years ago as a stationery designer and after 5 wonderful years of amazing clients, I decided to shift my focus and sell the company.

During those 5 years I learned SO much. I had no formal training or experience so I basically jumped in the deep end with two feet and figured things out as I went.

So now we're here so you can learn from my mistakes and also learn about things I wish I would've known about sooner.

But remember, there's so much value to be gleaned from every mistake and every win. Keep going. The hills and valleys are part of the journey. You've got this.

Episode show notes: https://jennarainey.com/stationerybusiness/

Did you know that there is a whole lot of strategy involved in writing descriptions for your products or services so that it reaches more eyes?

And it applies to a wide range of e-commerce platforms including Etsy, Shopify, SquareSpace, Creative Market...anywhere you list your products (or services in some cases!).

So in this episode I want to give you tips on how to use SEO and keyword research to improve the chances of your listings showing up in search results.

Episode show notes: https://jennarainey.com/productdescriptions/

Have you thought about taking your hobby or side gig and making a living out of your creative creative? Do you have doubts, concerns, fears about taking the leap?

You're not alone. I've been there and my guest on this episode has some insights and inspiration to share.

Jeffrey Madoff is the founder of Madoff productions in New York City. His company collaborates with ad agencies, public relations firms, and directly with clients to produce commercials. He's worked with Victoria Secret, Ralph Lauren and more.

Jeffrey began his career as a fashion designer and was named one of the top 10 designers in the US before switching careers to film and video production.

He also teaches a popular course at the Parsons School of Design and recently published a book by the same name—Creative Careers: Making a Living with Your Ideas.

In this episode, we're his students for a short lecture and I can't wait for you to soak in all the wisdom.

Episode show notes: https://jennarainey.com/jeffreymadoff

Curious about how to build a brand but don't know where to start? And what's the difference between a business and a brand?

These days with websites and social media, so much of our business is visual. That's why I think every business owner should treat their business as a brand (in other words, give time and attention to the visual details).

In this episode, get my 7-step process to building a business and a brand!

Episode show notes: https://jennarainey.com/buildabrand/

Especially as a new business owner, mistakes, bumps, obstacles...they're inevitable. It's all part of the entrepreneurship journey.

In this episode, I reflect on my last 8 years of owning a business and what I would tell 23-year-old Jenna...

...the 23-year-old Jenna who's sitting at her kitchen table late at night after a long day at the cubicle, practicing calligraphy and painting, and getting ready to take the leap to start a creative business.

If you're starting a new creative venture (or want to!), I've got insights to share to help you prepare so you can succeed!

Episode show notes: https://jennarainey.com/owningabusiness/

Do you set goals for your life or business? And here's an even bigger question...do you typically hit those goals?

Because I know a thing or two about setting goals and not hitting them...or forgetting them...or changing my focus (thanks, ADD). But it can happen! Life happens and pivots are common—sometimes even essential.

Over the years, I've learned a few things about goals and in this episode, I share with you my favorite resources and tips to help you stay on track.

Episode show notes: https://jennarainey.com/setgoals/

Do you have a blog?

If you're thinking, Who the heck has a blog anymore?, then I urge you listen to this previous episode where I explain why it's so important!

If you do have a blog, I want to let you in on 4 insider tips to help expand your audience.

Episode show notes: https://jennarainey.com/publishblog/