The Jenna Rainey Show

The importance of an email list is something I cannot stress enough! Especially when our economy is experiencing a downturn at the moment and customers are staying in doors, how are you as a business owner staying front of mind with your clients/customers?

If you're still scratching your head and asking, "Why start an email list? Email is dead!"...think again!

Email is the only way to *algorithm proof* your biz and allow you to keep in contact with your potential and existing customers! Creating an email list is the KEY to sustainability and helping you weather any storm that comes along.

When should you start an email list? NOW! Even if you're just starting a business, email should be your focus! The thing with email is, it compounds over time...the more you nurture it, the more it will grow!

Episode show notes: https://jennarainey.com/theimportanceofanemaillist/

Do you work with your spouse or partner? Or are you thinking about working with your significant other on a business venture? John Rainey (my husband) will be the first to tell you that while it's not always easy, it can definitely be worthwhile.

John started working full-time at Jenna Rainey HQ a year and half ago and he is the content KING. He's my videographer, YouTube director, podcast editor, and he does a friggin' good job at it all, too. (And he's all self-taught!)

So in this episode, he shares his insider tips for building a successful YouTube channel, our daily routine, and his favorite (and least favorite) things about working with me.

Episode show notes: https://jennarainey.com/johnrainey/

Do you know what gets me excited and geared up for a new year? Planning out my entire year's promo calendar!

Last month, my team and I sat down on a few Zoom class and laid out our entire 2021 calendar.

I know it can feel daunting but doing this strategic work ahead of time can help you to give you clarity and focus while you create content throughout the year. And I think this year especially has us all ready for the feeling of a fresh start a new year brings.

Episode show notes: https://jennarainey.com/planningpromos/

Are you getting ready to plan your 2021?

In Q4 of each year, I think it's a great practice to take some time to reflect on what worked and what didn't in your life and business, so you can keep those things in mind moving forward. We've got to learn from our mistakes and also keep doing whatever drives success and fulfillment!

In this episode, I'm going to give you an inside look of this past year at Jenna Rainey LLC—what we launch, what we did differently, what worked, what didn't work, and how we overcame some challenges.

If you're curious about what goes on behind the scenes in my business, about how I manage my time, or you just want to learn from my mistakes, this episode is for you.

Episode show notes: https://jennarainey.com/2020recap/

I want to get real and personal with you today about a topic that's incredibly important to me—living with a mental illness. This year (2020) has been tough for so many people. Even without the uncertainty of the economy and the pandemic, being a business owner has its challenges.

Mental illness is not a weakness and it is not anyone's fault.

You are capable of success and being a leader, you are strong and have so much to contribute to your relationships, your experiences, and LIFE.

Episode show notes: https://jennarainey.com/mentalillness/

There's a time to copy and then there's a definite time to not copy. Here's the difference:

It is ok to copy to learn. It is NOT ok to replicate or copy someone's work to pass it off as your own and use it for marketing or commercial purposes.

This is in fact why there are copyright laws and intellectual property lawyers.

Here's the thing. It's really hard these days to be completely pure in your work. Inspiration is everywhere: it's easily searchable and something we stumble into often by scrolling on Instagram and Pinterest, and who knows just how much a quick glance through social media is actually seeping through our minds and impacting our ideas, our creative process, etc. BUT, there are a couple key points that I want to share with you from my own experience over the last couple of years that I hope will help you understand the deeper impact of copying.

Episode show notes: https://jennarainey.com/the-truth-behind-copying/

How many hashtags are you using? Are you using popular ones or niched ones?

If you find hashtags confusing, you're not alone!

There's so much conflicting info and research about Instagram hashtags, so get out your notebook and let's get a tangible game plan to navigate the hashtag dilemmas.

In this crash course episode, I give you the best tools I've found that helps accounts of ALL sizes.

Episode show notes: https://jennarainey.com/hashtags/

Just over a year ago, I decided it was time to hire an assistant. I wanted to grow my business and also do less of the things that weren't my specialities. That's when Kelly came into my life and now, she's my right-hand lady/operations manager/integrator.

I'm super excited to introduce you to her and let you all in on what it's really like behind-the-scenes working at Jenna Rainey HQ.

Kelly is just the organization to my Type B-ness. She is the poking holes to my big crazy ideas. She is the detailed-oriented Asana task champion. She just has absolutely changed my life.

In this episode, Kelly gives some really good, honest answers about:

- My strengths and weaknesses - How we met and the interview process - Why we make a strong team together - What she does, what her roles and responsibilities are within my business - Some of her favorite organization hacks that's she's picked up over the years

Even if you don't have anybody working for you right now, knowing about the dynamic with somebody who does take on an operations manager role can be insightful and helpful for the future!!

Episode show notes: https://jennarainey.com/kellymartin

Mindset is a HUGE topic not only in the entrepreneurial space, but also in wellness and personal growth.

And for good reason! Mindset is incredibly powerful, even more than we realize sometimes.

In this episode, I give you my 3 top mindset shifts that I think are game-changers.

Episode show notes: https://jennarainey.com/mindsetshifts/

I'm a firm believer that your morning routine can set the tone for your day—personally and professionally.

So when Jennifer Cook of Minimal and Well asked me to be part of her Power Morning speaker series, I was pumped.

I'm super passionate about wellness and over the last 8 years of owning my business, I've experienced how morning habits and what you put in your body affects your mood and mental clarity.

And it's important to remember that it's an ongoing process that looks different for everyone! My morning routine gets tweaks about every quarter depending on what my body and soul needs in that season.

For those of you who are struggling to find inspiration in the morning and sustain that energy throughout the day, this interview is for you!

Episode show note: https://jennarainey.com/powermornings/

Minimal and Well: https://www.minimalandwell.com/