The Keri Croft Show

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Elizabeth Blount McCormick doesn't think women should play small.

As CEO of Uniglobe Travel Designers, she helped navigate one of the most challenging periods in modern business history when COVID brought the travel industry to a standstill. Today, she's leading a nationally recognized company, setting audacious growth goals, and challenging conventional thinking about leadership, ambition, and success.

We talk about building through uncertainty, why women need to get more comfortable talking about money, the importance of finding the right rooms and communities, and what it means to be the first Black woman to join YPO Columbus.

We also get into entrepreneurship, mental athleticism, self-care, motherhood, identity, and the mindset shifts that help people keep moving when things get hard.

If you've ever felt stuck, underestimated, or like you're playing smaller than you're capable of, this one's for you.

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Most people talk about ideas. Very few actually write the check and start.

Nick Braun went from building a pet insurance comparison company to scaling a water filtration business doing millions in revenue. But this conversation is really about risk, timing, relationships, and why entrepreneurship in the Midwest looks different than Silicon Valley.

We talk about building businesses in Columbus, raising four kids, moving to San Diego, selling to Petco, funding local entrepreneurs, and why community matters more than people think.

Also: Brandon Road lore, Upper Arlington real estate, and a very real debate about what should replace Bed Bath & Beyond.

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Sixty seconds of total silence doesn’t sound that long… until you’re standing on a Persian rug making eye contact with some of the most famous investors in America.

This week, Megan Pando joins me to talk about what Shark Tank actually feels like from the inside — the nerves, the pressure, the mindset shifts, and what happened after the cameras stopped rolling.

But this episode goes way deeper than TV.

We talk about:
✨ Building Makers Social through uncertainty, failed deals, and brutal “in-between” seasons
✨ Getting ghosted in business and the stories we create when people don’t close the loop
✨ Why scaling fast isn’t always the goal
✨ Franchising vs. corporate growth and protecting culture while growing
✨ Being a single mom entrepreneur
✨ Handling criticism without losing yourself
✨ Grief, emo music, bravery, freedom, and redefining success on your own terms

This conversation is honest, funny, emotional, and probably way too relatable if you’ve ever questioned yourself while building something big.

And maybe the biggest takeaway?
Trying new things while you’re bad at them might actually be the whole point.

👇 Drop a comment: What does success look like for you right now?

If this episode hit home:
✔️ Subscribe to The Keri Croft Show
✔️ Send this to a friend chasing something scary
✔️ Leave a review — it helps us grow and keeps these conversations going

And Keep Moving, Baby!

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Hello, my friend, hello...

This week, Libby Welch joins me for a conversation that starts with wedding songs, curly hair, and dance moms… and somehow lands in grief, postpartum anxiety, mental health, identity, and building a business that actually gives a damn about people.

Libby opens up about losing her dad after years of overwork and an undiagnosed mental health condition, and how that experience changed the way she sees herself, motherhood, and emotional wellness. We talk honestly about postpartum anxiety symptoms that often get missed — the control, overstimulation, rigid routines, unexplained weight loss, the feeling that something is just… off. Not the cute Instagram version of motherhood. The real one.

We also get into:

• postpartum mental health + asking for help
• grief and generational patterns
• confidence, curls, and self-image
• building Movement Haven in Dublin, Ohio
• “community over competition” in youth dance
• raising emotionally healthy kids
• skincare, hydration, intermittent fasting, and random life tangents because obviously

Libby shares the mission behind Movement Haven and why she believes in “human first, artist second” — a philosophy that feels refreshing as hell in a hyper-competitive world.

If you’ve ever struggled with anxiety, grief, identity, motherhood, or trying to build a life that actually aligns with your values… this episode will hit home.

And if you came for Neil Diamond and stayed for emotional healing? Honestly, same.

🎧 Subscribe, leave a review, and send this to a mom, friend, or fellow overthinker who needs to hear it.

#PostpartumAnxiety #MentalHealth #Motherhood #Grief #WomenInBusiness #DanceStudio #DublinOhio #Podcast #AnxietySupport #MentalHealthAwareness #TheKeriCroftShow

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The internet loves to scream “women supporting women”… right up until a woman makes a choice they wouldn’t make themselves.

This episode starts with the backlash around Lisa Oxenham’s British Vogue essay about becoming a mom at 49—and spirals into a much bigger conversation about judgment, fertility, grief, motherhood, ambition, and why women can be brutal to each other when something feels unfamiliar, audacious, or uncomfortable.

We talk about the comment sections that turn into courtrooms.
The silent competition.
The projection.
The “I support women… but not like THAT” energy.

I also share how infertility and loss completely changed the way I look at people’s choices. Because once life humbles you enough, you stop assuming you know what someone else should be doing with their body, timeline, career, or family.

We also get into Emma Grede’s comments about women in power, why society says it wants powerful women but struggles when women actually take up space, and what I’ve learned becoming an older mom—aka you finally realize not every tiny thing deserves a full psychological investigation.

And we end with this:
Can you actually name the thing that makes you you?
Your edge.
Your essence.
Your fingerprint-level badassery.

This one is honest, spicy, emotional, funny, and probably a little uncomfortable at times—which usually means it’s worth having.

If it hits, send it to a friend, leave a review, and come hang with us on YouTube.

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They create some of the most recognizable homes in Columbus, Ohio. But behind the aesthetic is pressure, conflict, obsession, and nonstop work.

This conversation with Stacy and Tracy from Paul + Jo Studios gets into what it actually takes to build a design business as a married couple while raising kids, renovating homes, running projects, and trying not to lose yourselves in the process.

We talk about creativity vs. practicality, entrepreneurship, farm life, parenting teenagers, and why Tracy and Stacy still believe beautiful spaces can change how people feel.

Also, we chat about Brene Brown, meditation, sheep trauma, and why silence feels like luxury once you become parents.

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By 8 a.m., some of us feel like we’ve already lived a full day.

We’re up early trying to work out, get kids fed, get everyone out the door—and still show up like we’ve got it together. Meanwhile our nervous system is already buzzing from constant needs, noise, and decisions.

In this episode, I’m naming it:
 the overstimulation, the mental load, and the exhaustion that hits before your actual day even starts.

I also touch on a couple parenting things that have been on my mind lately—nothing preachy, just real observations and questions we’re all kind of thinking but not always saying out loud.

And then we zoom out.

We get into the bigger conversation around women, identity, careers, and motherhood—sparked by the Emma Grede debate—and what it actually looks like to run a household while still trying to be yourself.

Because the question a lot of women are quietly carrying is:
 Can I be a great mom and still feel like me?

If that’s ever crossed your mind, this one’s for you.

—

If this hits, please send it to a friend who gets it!
Make sure you’re subscribed (and. subscribe on YouTube), and if you have a second, please leave a review—it helps more than you think!  ⭐️

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It's back and bigger than ever... that's right we're talking about Little Legends Lemonade Stand Fundraiser 2026. 

What started as a simple lemonade stand now has a goal of 500 stands nationwide.

Keri sits down with the team behind Little Legends Lemonade to talk about how this actually came together, why kids need real-world experiences early, and how something small can turn into something that matters. They also share what it takes to pull this off, how to get involved, and why this cause goes way beyond just “a fun event.”

If you’ve got kids, a business, or just want to be part of something bigger, this one’s for you.

And stay tuned for the official Little Legends Lemonade Stand dates and details... COMING SOON! 

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Most people think they’re doing Pilates. They’re not.

Sara Ortlip built one of the most respected Pilates studios in Columbus by doing it differently and actually doing it right.

We get into what Pilates really is vs. what’s being sold, why “the burn” is misleading, and how breath work changes everything, from performance to trauma response.

She also opens up about building her business through divorce, loss, and starting over without a safety net.

It’s not about trends. It’s about doing the work the right way.

Watch the full episode and see what you’ve been missing.

Recorded in Columbus, Ohio with one of the city’s most sought-after movement coaches.

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What happens when you actually do the thing that scares you?

In this solocast, I’m recapping the very first In Her Badass Era IRL event—and honestly, I’m still processing it. What started as an idea in my head turned into a room full of powerful, honest, wildly inspiring humans who showed up ready to connect, share, and step into their own version of badassery.

This episode is part reflection, part behind-the-scenes, and part reminder that the things calling you forward usually come with a little fear attached.

We talk about:

Why doing the uncomfortable thing is almost always the right move
What happens when you create real connection (not surface-level networking)
The power of Mental Athleticism and collective energy
How this event validated what I already knew in my bones

If you’ve been sitting on an idea, waiting until you feel “ready”…take a listen—

You don’t need more time.
You don’t need permission.
You just need to believe. Then move.

✨ Want to be part of the next IRL experience?
Subscribe to The B Word (my weekly email) to be the first to know what’s coming next. https://tr.ee/2y1WlCEDs3


📲 Let’s connect:
DM me on Instagram or share this episode if it hit for you—I want to hear what you’re taking away.

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