The Kula Ring

The Kula Ring

By Kula PartnersBusinessMarketing
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The Kula Ring episodes

  • Building a Purpose-Driven Manufacturing Culture
    In this episode of The Kula Ring, Jeff and Carman talk with Keith Maki, Director of Marketing and Public Relations at Cascade Engineering, about how Cascade has built a unique manufacturing culture that helps their community, helps the world, and helps them stand out in a crowded marketplace.
    36 min
  • Building a Purpose-Driven Manufacturing Culture
    In this episode of The Kula Ring, Jeff and Carman talk with Keith Maki, Director of Marketing and Public Relations at Cascade Engineering, about how Cascade has built a unique manufacturing culture that helps their community, helps the world, and helps them stand out in a crowded marketplace.
    36 min
  • Why Manufacturing Marketers Need to Focus On CX
    On this episode of The Kula Ring, Jeff and Carman speak with Augie Ray, Senior Research Analyst and Executive Advisor of Customer Experience at Gartner, about how CX is the most important aspect of marketing in 2019 and how to focus on customers' unmet needs.
    42 min
  • Why Manufacturing Marketers Need to Focus On CX
    On this episode of The Kula Ring, Jeff and Carman speak with Augie Ray, Senior Research Analyst and Executive Advisor of Customer Experience at Gartner, about how CX is the most important aspect of marketing in 2019 and how to focus on customers' unmet needs.
    42 min
  • How Manufacturing Marketers Can Cut the BS
    In this episode of The Kula Ring, Jeff and Carman talk with Sander Arts, CMO, Advisor, and Author of “Cut the Bullsh*t Marketing.” They discuss his role in growing a semiconductor manufacturer from the top 20 in the industry into the top 5, and how manufacturing marketers can cut through the BS to get results that really matter.
    33 min
  • How Manufacturing Marketers Can Cut the BS
    In this episode of The Kula Ring, Jeff and Carman talk with Sander Arts, CMO, Advisor, and Author of “Cut the Bullsh*t Marketing.” They discuss his role in growing a semiconductor manufacturer from the top 20 in the industry into the top 5, and how manufacturing marketers can cut through the BS to get results that really matter.
    33 min
  • Content Marketing Isn't Dead
    In this episode of The Kula Ring, Jeff and Carman talk to Amber Naslund about how marketers can make a bigger impact with content that provides real value to prospects and customers.
    40 min
  • Content Marketing Isn’t Dead
    In this episode of The Kula Ring, Jeff and Carman talk to Amber Naslund about how marketers can make a bigger impact with content that provides real value to prospects and customers.
    40 min
  • Breaking Down the Brand Barrier
    In this episode of The Kula Ring, Jeff and Carman talk with Christina Fuges, Editorial Director at MoldMaking Technology, and Tony Demakis, Sales and Marketing Specialist at Alliance Specialties and Laser Sales. Christina and Tony are the hosts of the Manufacturing Alliance podcast, and they chat with Jeff and Carman about using stories and personal connections to break down the brand barrier.
    37 min
  • Breaking Down the Brand Barrier
    In this episode of The Kula Ring, Jeff and Carman talk with Christina Fuges, Editorial Director at MoldMaking Technology, and Tony Demakis, Sales and Marketing Specialist at Alliance Specialties and Laser Sales. Christina and Tony are the hosts of the Manufacturing Alliance podcast, and they chat with Jeff and Carman about using stories and personal connections to break down the brand barrier.
    37 min

About The Kula Ring

From the publisher's feed

The Kula Ring is a podcast for manufacturing marketers who want to drive real growth inside complex B2B organizations. Hosted by Jeff White and Carman Pirie (Kula Partners), each episode features…