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If you’re running a $1M lawn care business and want to grow it to $10M, this episode breaks down what actually needs to change to make that leap. 

Dan and Miranda talk through the mindset shifts and leadership habits that separate stuck operators from confident CEOs. They explain why focusing only on top-line sales can hold you back, and how shifting your attention to profit and efficiency changes the game. 

You’ll hear how moving from daily problem-solver to system-builder frees you up to lead, and why developing leaders inside your team is one of the most important things you can do if you want to scale. 

They also cover how personal growth is tied to business growth—and what happens when you ignore it. If you're aiming for long-term growth and a business that can run without you, this episode is for you!

Got thoughts or questions? Email us at [email protected]

👉🏻 Book a FREE coaching call with us here

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Feeling like your lawn care business is running your life? Like there’s never enough time to finish everything on your list? 

In this episode of The Lawn Care CEO Podcast, COO Dan Ralphs and Head Coach Miranda Daigneault break down how lawn care owners can take back control of their time—and it starts with building a profitable business.

They talk about the real reason behind Chronic CEO Fatigue, how to stop being the one always plugging leaks, and what it actually looks like to run a business that doesn’t run you into the ground.

You’ll get clear advice on:

• Why profitability is the first step to buying back your time
• How to hire the kind of team that gives you margin, not more work
• What simplifying your systems really means
• Why staying stuck “in the work” is killing your growth

If you're tired of being the firefighter in your own business and want to get your time and energy back, start here.

📩 Want help building a profitable business that runs without you having to be in every detail? Book a free consult.

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Is robotic mowing the future of lawn care? Spoiler alert: It's already here. And it's changing everything. 

In this episode of the Lawn Care CEO Podcast, we sit down with Michael Mayberry, Director of Customer Success at Scythe Robotics, to talk about the real state of robotic mowing. For years, people have said, “It’s five to ten years away.” But let’s be honest—they’ve been saying that for five to ten years.

So what’s actually happening right now? Robotic mowers are already changing how landscaping companies operate. We dig into what that means for crew size, ROI, and the hiring challenges every owner’s feeling. This tech isn’t about replacing people—it’s about using automation to make your team more effective. 

If you’re serious about growing your landscaping business and want to stay ahead, this episode needs to be on your list. The CEOs who win tomorrow are the ones making smart calls today. 

 🎯 Listen in now—and start thinking like the CEO your business needs. 

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Sick of being the only one doing everything in your lawn care business? You're not alone—and this one’s for you. 

In today's episode, we brought on Brian Schlichting, founder of Spraye, to talk about how smart automation can take real weight off your shoulders.

We got into the automations that actually save time, how to build stronger customer relationships right from the first interaction, and how upsells should be as simple as a click. We also covered one move most owners are ignoring—reaching back out to canceled customers. There’s real money sitting there, and most folks never touch it.

Brian shared what to look for when choosing software, how to make sure it works for you, and how to stop it from becoming just another thing to manage.

Give it a listen and ask yourself: what’s one thing we can automate this week?

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From Firefighter to Full-Time Owner: How Tom Built a Lawn Business That Runs Without Him?

In this episode, we’re joined by a special guest—Tom Gillespie, owner of Complete Lawn Care out of Tulsa, Oklahoma. Tom recently hit a milestone most lawn care owners only talk about: he stepped completely out of the day-to-day and into the true owner’s seat.

We break down what it really took to build a business that runs without him. From finding and developing the right General Manager, to building trust, to getting his hiring process dialed in—Tom lays it all out.

He shares how he uses his tools, what he actually asks in his one-on-ones, and why a learning culture—not micromanagement—is the long-term strategy that works.

If you're serious about building a company that runs without you, this episode is for you!

Tom said it best: “The best time to plant a shade tree was 20 years ago. The second best time is today.”

Watch the episode, then drop a comment with the leadership move you’re committing to this quarter.

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You Don’t Need More Revenue—You Need THIS

Too many lawn care business owners think the answer to their problems is more sales, more clients, or more revenue. But here’s the truth: it’s not about making more money—it’s about managing the money you already have.

In this episode of the Lawn Care CEO Podcast, Head Coach Dan Ralphs and CEO Aaron Suttenfield break down the 6 baby steps every lawn care business must take to go from critical financial condition to true wealth-building mode—and why skipping to step 6 is where most businesses go wrong.

This isn’t theory—it’s what we’ve lived, coached, and proven with hundreds of companies. You’ll walk away with a practical, step-by-step plan to assess your financial health and build a business that not only pays you—but powers your long-term dreams.

🎯 Want a copy of the 6 steps?
Email us at [email protected] and we’ll send it to you.

💬 Need help getting your business out of financial stress?
Visit www.lawncareceo.com and book a free discovery call with one of our coaches.

👂 Thanks for being part of our growing group of tens of tens of listeners. We’re honored to serve you. Go do more good. 

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💥 You're losing money if you don’t know your numbers — here’s how to fix that.

Too many lawn care business owners are running off gut instinct and crossing their fingers when it comes to money. In this episode of the The Lawn Care CEO Podcast, we’re announcing something we’ve been building behind the scenes: The Lawn Care Books — our new bookkeeping service built specifically for lawn care companies. We’re joined by Jennifer, our CFO Consultant, who’s been working closely with us to bring this service to life and help owners finally get clarity on their financials.

We talk through why most owners don’t fully understand their P&L, how DIY bookkeeping or relying on untrained staff can eat into profits, and what it looks like to get real financial support without bringing someone in-house. Lawn Care Books was built for lawn care CEOs who are done guessing, done scrambling during tax season, and ready to clean up their numbers so they can make smarter decisions and grow with confidence.

You’ll hear how the service works, why it’s different from generic bookkeeping options, and how to claim your free P&L review and get your first month free—no onboarding fee, no catch.  The free P&L review is only available to those who book this week, and spots are limited. 

Head to www.lawncarebooks.com/freebie or email us at [email protected] to get started.

Make sure to like, comment, and subscribe for more real talk about building a business that actually works for you.

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Is your lawn care business actually ready to scale—or are you just dreaming about the Boston Marathon while you're still winded from the stairs?

In this episode, we walk through 55 critical questions every lawn care business owner should be asking to assess whether their company is actually ready for growth. We’re not talking about surface-level fluff — this is the hard look at what’s working, what’s broken, and what you need to fix before you start chasing big goals.

We share the same assessment we use inside our coaching program to help owners get clear on where they stand and what needs to change. Whether you’re aiming for $1M or $10M+, it all starts here.

👉 Want a copy of the full assessment? Email us at [email protected] and we’ll send it over.

Don't forget to subscribe and hit the bell for more expert advice on business growth, finance, and entrepreneurship!

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🚨 Unlock the Secrets of Business Profitability with Greg Crabtree 🚨

In today’s episode of the Lawn Care CEO Podcast, we sit down with a true industry icon—Greg Crabtree, the author of Simple Numbers, Straight Talk, Big Profits and Simple Numbers 2.0. If you’re a business owner struggling with your financials or just looking to level up your financial literacy, this conversation is for you!

From his journey as a chicken farmer to becoming a financial guru, Greg shares his wisdom on how to approach business numbers in a way that truly impacts your profitability. We dive into critical topics like Labor Efficiency Ratios (LER), Return on Invested Capital, and why knowing your numbers is the key to unlocking growth.

We are HUGE fans of Greg and have read his books multiple times, so having him on the show is a true honor for us. Greg’s approach to simplifying complex financial concepts is truly eye-opening—don’t miss out on these insights that can change the way you think about your business finances forever!

📚 Check out Greg's books:

• Simple Numbers, Straight Talk, Big Profits
• Simple Numbers 2.0

For more from Greg, visit simplenumberscri.com or contact him through their website for insights on how to transform your financial practices.

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What does it look like to grow a solid business while working through some of the toughest personal battles?

In this episode of the Lawn Care CEO Podcast, we sit down with Brent Moore, owner of Outdoor Living Southeast in Valdosta, Georgia. Brent runs a strong commercial lawn care company now, but his story didn’t start there. He opens up about his past with addiction, the road to recovery, and how he built his business one step at a time.

We get into his shift from residential to commercial work, what it takes to land (and keep) big contracts, and how personal growth shows up in the way you lead and serve your team.

If you're building for the long haul, this one's worth a listen.

And if you or someone you know is struggling with addiction, check out https://www.redeemedliving.info — there’s help out there.

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