👉 Join the Fill Your Practice Challenge: https://fillyourpractice2025.com/

👉 Book a Game Plan Call: https://rehabceos.com/gameplan

👉 Join the Practice Success Academy (Skool): https://skool.com/rehabceos

Remember when Dr. Joey Allbritton bought 1,000 copies of Alex Hormozi’s new book, Money Models? He talked about in one of his live videos before.

Why?

Because while Hormozi’s business advice is brilliant, it doesn’t always translate perfectly to the physical therapy world. So Joey and the Rehab CEOs team are bridging that gap—distilling the best insights from Hormozi, Dan Martell, and Ryan Deiss into real, actionable systems that work in PT clinics.

In this video, Joey shares:

✅ The story of his first call with Alex six years ago

✅ Why this book launch broke a world record

✅ The $64K case study that proves what happens when you fix your sales process

✅ And how you can get a free copy of Money Models (shipping included!)

If you’re a PT owner who’s serious about growth, this is your chance to learn from the same mentors shaping today’s most successful entrepreneurs—without spending $24,000 on masterminds.

💬 Comment “BOOK” below and we’ll send you a copy + access to our private insights list.

00:00 – Why we bought 1,000 Alex Hormozi books

01:00 – The story of how Alex changed Dr. Joey’s career path

02:30 – What PT owners can actually learn from Alex’s methods

04:00 – Why we’re giving the books away (and covering shipping)

05:00 – How this ties into our new mastermind access

06:00 – The truth about selling workshops and improving conversions

07:00 – The $25K → $64K case study: one change, massive results

08:00 – Learning from the best (and how we apply it to PT clinics)

👉 Join the Fill Your Practice Challenge: https://fillyourpractice2025.com/

👉 Book a Game Plan Call: https://rehabceos.com/gameplan

👉 Join the Practice Success Academy (Skool): https://skool.com/rehabceos

If you’ve ever run a workshop or set up a booth at a community event, you’ve probably faced this:

👎 Tons of leads, few actual patients.

The problem? You’re giving away the 𝘸𝘳𝘰𝘯𝘨 𝘴𝘵𝘶𝘧𝘧.

Dr. Joey Allbritton breaks down what hundreds of clinics have learned—the kind of giveaway that actually gets patients in the door and how to turn that initial contact into booked appointments.

He walks through:

0:00 Why typical giveaways (like AirPods and gift cards) fail

1:30 What does work — and how to use it at workshops or events

3:15 The psychology behind incentive-based follow-up

5:00 The 3-question framework that turns “freebie hunters” into paying patients

7:00 How to sell ethically without feeling salesy

8:00 Example scripts that build trust and close the gap between interest and action

8:45 Why most “no-shows” are actually fixable with better framing

🎥 Watch the full breakdown and start turning your events into revenue.

Most PT owners think their leads are “trash.”

But what if the problem isn’t the leads—it’s your follow-up system?

In this video, Dr. Joey Allbritton shares the 5x5x5 system used by top-performing clinics nationwide:

✅ 5 calls

✅ 5 texts

✅ 5 emails

…all within 5 days.

This is how you turn “dead” leads into booked patients—without annoying people, without chasing endlessly, and without leaving money on the table.

If your front desk struggles with no-shows, slow response times, or dropped leads, this one’s for you.

00:00 – The problem with inconsistent follow-up

01:00 – Why “bothering” leads is a myth

02:30 – Real case study: same leads, totally different results

03:50 – The 5x5x5 method explained

05:40 – How persistence turns into conversions

07:00 – The “speed to lead” advantage

08:30 – Why two-thirds of small business calls go unanswered

10:00 – How to train and incentivize your intake team

11:20 – Every missed call = a missed patient

12:00 – The real reason this system matters more than ever

Every PT owner hits this question: 𝘞𝟤 𝘰𝘳 𝟣𝟢𝟫𝟫?

And almost every time, they get it wrong.

Here’s the truth → in 99% of cases, PTs should be W2.

In this video, Dr. Joey Allbritton breaks down the 𝘁𝗵𝗿𝗲𝗲 𝗖’𝘀 𝗼𝗳 𝗰𝗹𝗮𝘀𝘀𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻—Control, Cash, Connections— and why most PT owners hurt themselves (and their teams) chasing the 1099 𝘴𝘩𝘰𝘳𝘵𝘤𝘶𝘵.

𝗪𝗵𝗮𝘁 𝘆𝗼𝘂’𝗹𝗹 𝗱𝗶𝘀𝗰𝗼𝘃𝗲𝗿:

⚠️ Why “almost nothing” in PT is truly a 1099

⚠️ The fines and risks of misclassification

⚠️ Why unicorn 1099 hires aren’t a growth model

⚠️ How to build profitability with W2 and benefits

⚠️ What to fix if you “can’t afford” W2

Timestamps:

00:00 – The 1099 vs. W2 debate in PT clinics

00:22 – Why Skool group questions come first

00:49 – Pete’s question: advantages & drawbacks

01:17 – Why almost nothing classifies as 1099

01:42 – The three C’s: Control, Cash, Connections

02:35 – Why mobile PT is still a gray area

03:03 – How salons vs. PT differ in classification

03:28 – The 3 real problems PT owners face

03:59 – Why Rehab CEOs flipped to a 28-day free trial

04:49 – State differences in enforcement

06:36 – Why W2 = culture + buy-in

07:27 – The risk owners push onto providers

08:22 – Overpaying evals to “make up” for no benefits

09:19 – Why your revenue-per-visit math doesn’t work

09:47 – Why unicorn hires aren’t a business model

10:45 – Fix systems before worrying about hiring status

Hiring a new physical therapist without using Indeed isn’t just possible—𝗶𝘁’𝘀 𝘀𝗺𝗮𝗿𝘁𝗲𝗿.

In this video, Dr. Joey Allbritton breaks down 3 proven strategies PT clinic owners use to attract top clinicians without competing for the same candidates everyone else is chasing.

You’ll learn:

• How to build a long-term hiring pipeline through clinical rotations

• Why referral bonuses work (and how to make them irresistible)

• The secret to finding (and connecting with) high-quality PTs directly on LinkedIn

• Plus one bonus method that turns CEU events into powerful recruiting tools

Stop posting and hoping. Start building a system that attracts the right hires naturally.

00:00 – What to do if you’re hiring without using Indeed

01:15 – The biggest hiring advantage most clinics ignore

02:10 – Why every clinic needs to set up clinical rotations

04:00 – The right way to use referral bonuses to attract quality PTs

06:00 – How to headhunt like a pro using LinkedIn and local research

08:30 – Bonus strategy: turning CEUs into recruiting opportunities

10:00 – How to join the Skool community for more daily Q&A sessions

When PT owners grow, one of the biggest questions they face is: should I keep leasing or buy the building?

In this video, Dr. Joey Allbritton breaks down the pros and cons of leasing vs. owning your PT clinic space, including:

✔️ The risks of short-term leases and rent hikes

✔️ When buying makes sense as a hedge against risk

✔️ How real estate compares to opening another location

✔️ Tax benefits of ownership (accelerated depreciation, liability protection)

✔️ Why return on attention is just as important as return on investment

Whether you’re a single-location owner or running multiple clinics, this video gives you the framework to decide if investing in real estate is the right move—or if your growth capital is better spent elsewhere.

𝗧𝗶𝗺𝗲𝘀𝘁𝗮𝗺𝗽𝘀

00:00 – Leasing vs. owning: the real question

00:24 – How PT owners are asking these questions

00:51 – The hidden risks of short-term leases

01:19 – Why real estate feels expensive but tempting

01:47 – Hedging risk with long-term leases or ownership

02:17 – The current commercial real estate market

02:46 – The benefit of joining a real PT owner community

03:13 – Case study: clinics buying vs. leasing locations

04:06 – Tax advantages of ownership (accelerated depreciation)

04:34 – Why private equity buyers don’t want real estate

05:28 – The ROI of opening a new location vs. buying a building

05:58 – Build-out costs and the growth potential per therapist

06:27 – ROI vs. ROA (return on attention)

06:55 – Why real estate requires more focus and management

07:24 – When interest rates make buying less attractive

07:53 – Why leasing often wins for growth-focused PT owners

08:21 – The “index fund vs. real estate” comparison

08:48 – The realities of managing commercial real estate

09:14 – Why Skool community questions drive these conversations

In this podcast, Dr. Joey Allbritton shares the exact system Rehab CEOs uses to handle no-shows and cancellations without damaging patient relationships. Most clinics either charge a flat $25 fee (that doesn’t even cover costs) or avoid fees altogether—losing money every time a patient skips. Dr. Joey explains:

• Why most no-show policies fail

• How to calculate the true cost per visit

• What to say when patients cancel last minute

• Why you should waive the first fee—but enforce the second

• A scheduling strategy that keeps patients compliant without overbooking

• 𝗕𝗼𝗻𝘂𝘀: how to turn no-show fees into a positive PR move

This isn’t about nickel-and-diming patients. It’s about creating urgency, protecting your schedule, and keeping people on track with their plan of care.

𝗧𝗶𝗺𝗲𝘀𝘁𝗮𝗺𝗽𝘀

00:00 – The truth about no-show/cancel policies

01:22 – Intake setup: card on file & clear communication

02:14 – How to calculate your real expense per visit

04:24 – Why waiving the first fee builds trust

05:22 – The 48-hour reschedule rule

06:19 – Second no-show policy: same-day scheduling

07:35 – Handling repeat offenders fairly

08:01 – Bonus tip: donating no-show fees to charity

08:54 – Why this system protects profit and reputation

If you found this video helpful, be sure to like, subscribe and click the link below to book a Game Plan Call with Rehab CEOs. https://rehabceos.com/book-a-call/

We can help you build the skills, processes, and confidence needed to serve more patients and grow your practice.

In this podcast, Dr. Robbie breaks down why PT clinics still struggle to fill their schedules—even when there’s a shortage of physical therapists—and shares the 3 systems that solve it for good: Reach, Registration, and Reputation.

Timestamps

00:00 – The PT shortage myth and why clinics still struggle

00:28 – Quick win marketing explained (ads, events, promotions)

01:56 – Paid leads vs. time-based leads: where to invest

03:41 – The 28-day free trial system that drives growth

04:04 – Building reputation: reviews, referrals, and returns

05:24 – The Dream 100 method for long-term lead flow

06:31 – Registration: converting leads into evals

07:30 – How reach, registration, and reputation build the Perfect Patient Engine

07:59 – Winning “Best Of” and building community visibility

09:00 – How Rehab CEOs helps clinics implement these systems

When you're ready, here are 3 ways we can help you out:

👉 Join our upcoming Fill Your Practice challenge: https://challenge.therehabceos.com

👉 Schedule your Game Plan Call here: https://rehabceos.com/book-a-call/

👉 Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceos

Ready to scale your clinic for FREE? Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceos

In this video, Dr. Joey Allbritton reveals why most practice owners AND staff feel drained by metrics… and how to flip that around so your numbers drive growth, energy, and accountability in your practice.

Here’s what you’ll discover:

0:00 – Why 75% of clinics struggle with negative energy between staff and owners

3:10 – The hidden connection between expectations, measurement, and positivity

6:40 – Push vs. Pull metrics (and which ones actually move your clinic forward)

10:15 – How to use feedback loops to build staff trust & accountability

14:00 – Why metrics don’t have to be scary (and how to make them exciting)

If you found this video helpful, be sure to like, subscribe, and click the link below to book a Game Plan Call with Rehab CEOs.

We can help you build the skills, processes, and confidence needed to serve more patients and grow your practice.

Schedule your Game Plan Call here: https://rehabceos.com/contact

And don't forget to follow Dr. Robbie Woelkers & Dr. Joey Allbritton on social media: https://rehabceos.com/media

Ready to start/scale your clinic for FREE? Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceos

In this video, Dr. Joey Allbritton walks through the 11 most common reasons why your Google Ads aren’t turning clicks into new patients. From slow websites, wasted spend on irrelevant keywords, to agencies targeting the wrong locations, these are the silent killers that drain your budget without filling your clinic.

00:00 – Why your Google Ads clicks aren’t becoming patients

01:10 – Search ads vs. local service ads vs. performance max

02:45 – Wasted spend from wrong targeting (city/location errors)

04:05 – The #1 silent killer: slow clinic websites

06:10 – The importance of mobile optimization for ads

07:45 – How negative keywords protect your ad budget

09:20 – Why branded search ads often waste your money

11:00 – Understanding Google’s bidding system (and how to win)

13:15 – When to stop paying for keywords you already rank for

14:40 – The problem with sending ads to poorly built websites

16:00 – How to fix these issues and actually get patients

⸻

If you found this video helpful, be sure to like, subscribe and click the link below to book a Game Plan Call with Rehab CEOs. We can help you build the skills, processes and confidence needed to serve more patients and grow your practice.

Schedule your Game Plan Call here: https://rehabceos.com/contact

And don’t forget to follow Dr. Robbie Woelkers & Dr. Joey Allbritton on social media: https://rehabceos.com/media