The Likeable Expert Podcast

By Michael Katz

"Michael Katz's Likeable Expert Gazette focuses on helping professional service firms get more clients, more easily. It's published every other Friday."... more

4.9

1212 ratings

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FAQs about The Likeable Expert Podcast:

How many episodes does The Likeable Expert Podcast have?

The podcast currently has 460 episodes available.

The Likeable Expert Podcast episodes:

June 12, 2009 Sister Act
Today's podcast focuses on referrals, and why I believe asking your clients for them is a bad idea.
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7min
May 29, 2009 Dirt Cheap Marketing
Today we talk about dirt. More specifically, top soil. More specifically, why selling your services to people who have little interest to begin with is an uphill battle.
...more
7min
May 15, 2009 Is Your Visibility Visible?
Today we talk about online marketing. Specifically, why some of the things you're doing online may not be worth doing.
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6min
May 01, 2009 Drive to Survive
Today we talk about writing. Specifically, why you're better at it than you realize and why it's time to lose your fear of doing it "wrong."
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8min
April 17, 2009 Fix Your Biggest Problem
Today's podcast focuses on the importance of setting – and keeping – a publication deadline for your newsletter. It's also filled with all kinds of interesting historical facts that I mostly made up.
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7min
March 27, 2009 Toast of the Town
Today's podcast talks about simplicity, a powerful marketing concept which, for my money, is too often ignored.
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7min
March 13, 2009 Ice Cream Marketing
Today's podcast talks about consistency and the role it plays in growing your E-Newsletter and marketing your business.
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7min
February 27, 2009 Is Your Newsletter Tone Deaf?
Today's newsletter talks about "voice and tone," the often overlooked – but critical – elements of an effective E-Newsletter.
...more
8min
February 06, 2009 What Problem Do You Solve?
Today's newsletter explains why linking yourself to client problems is a much better way to market yourself.
...more
8min
January 23, 2009 Give-It-Away Marketing
Today's newsletter focuses on a simple concept for growing your professional service business: Giving away free information.
...more
8min

FAQs about The Likeable Expert Podcast:

How many episodes does The Likeable Expert Podcast have?

The podcast currently has 460 episodes available.