Welcome! If you're participating in this year's Olympic competition, good luck, and thanks for taking a few minutes to relax with this newsletter before your event. As for the rest of you, listen as I explain why publishing "inferior" E-Newsletter content over the summer will never be a gold medal strategy.

Today we discuss stories. Specifically, how a great story can make all the difference in your E-Newsletter. I'll give you two suggestions for making it happen.

Today's podcast is monumental, historic, epic. A pretty big deal. It's issue #200, and today I'll share one important tip on making sure you never run out of content either.

Today we discuss a business benefit of E-Newsletters that has nothing at all to do with marketing. But it will help you to grow your business all the same.

Today's edition, believe it or not, unveils yet another benefit to publishing an E-Newsletter: prequalifying inbound phone calls. Wow, this tool is like the Tiger Woods of marketing (or whatever).

Today's podcast talks about how to order your newsletter topics, and in particular, why "random" is the best solution.

Today's podcast isn't actually about E-Newsletters at all. It's bigger: Finding the work that's right for you.