Today's podcast talks about an essential element of any professional service newsletter… confidence. If you don't have some, get some.

This week we talk about the process of combining good writing with effective design in creating an E-Newsletter that will get the crowd cheering (you'll see what I mean).

Today's podcast talks about apologizing for mistakes. Done well, you couldn't ask for a better marketing opportunity.

If you're in the position of launching or relaunching your E-Newsletter, make sure to listen to today's podcast regarding the time it takes to see results. If you're not, well, you've come this far, you may as well listen to it anyway.

This week we take a look at why answering questions and interacting with (just about) anyone who comes your way is a smart approach to marketing your business.

Today's podcast covers the topic of "revealing personal information in your E-Newsletter." How much is too much, and why does it even matter?

Today's podcast offers three tips for making the writing of your newsletter less of a chore. You may never love the process, but these three suggestions may at least move you a few steps down the line from loathing it.

Today's newsletter talks about an essential ingredient for any successful newsletter… emotion. I'll explain why it matters and how to use it.