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"Michael Katz's Likeable Expert Gazette focuses on helping professional service firms get more clients, more easily. It's published every other Friday."... more
FAQs about The Likeable Expert Podcast:How many episodes does The Likeable Expert Podcast have?The podcast currently has 460 episodes available.
May 01, 2007Speak Now, Or Forever Be DeletedToday's edition talks about a simple trick – reading your E-Newsletter out loud – and how this can help improve its flow and authenticity....more4minPlay
April 12, 2007Is My Sister Smarter Than A Monkey?As you listen to this I am already gone on vacation. Not wanting to keep all the fun to myself, however, I thought it best to leave you with a Podcast (I never stop working for you). Today's edition talks about how to choose compelling topics for your E-Newsletter. ...more8minPlay
March 23, 2007The Client is in The DetailsToday's podcast has to do with trust, the critical element in the successful marketing of any professional service business. If you don't have it, get it....more9minPlay
March 09, 2007Shout Softly to Gain AttentionToday's newsletter has to do with self promotion, and in particular, how much of your company name and logo to include in the masthead of your newsletter. Short answer: Not much....more7minPlay
February 16, 2007Plan Less, Connect MoreToday's podcast talks about planning, something which I'm a big fan of in general regarding your E-Newsletter, but which I recommend against when it comes to scheduling future content....more6minPlay
February 02, 2007Why Newsletter Layout MattersToday we talk about newsletter layout, and the importance of keeping it simple, so that readers can easily read your content each month....more4minPlay
January 19, 2007A Convenient TruthItâ??s often been said that the key to comedy isâ?¦ timing. Timing is the key to selling too, an uncontrollable fact of life that can get in the way of your best laid plans. Listen for more!...more6minPlay
January 05, 2007Eyes On The PrizeHappy New Year and welcome back! As if you didn't already eat enough junk over the holidays, today's newsletter is about candy. In a nutshell, it talks about giving something away to newsletter readers the moment they sign up....more5minPlay
December 15, 2006Michael Jordan's Got Nothing On YouToday's podcast isn't about E-Newsletters. It's about something even bigger (does such a thing exist?!). Today's year-ending edition is about your career, your profession, your livelihood… your life. Something to think about maybe, while standing in line at the mall this weekend!...more6minPlay
December 01, 2006Can Your Business Come Out To Play?Today's podcast is all about staying top of mind. As comedian Woody Allen once said, "Eighty percent of success is showing up." (The other twenty percent, apparently, is marrying a member of your immediate family.) Anyway, today we discuss how and why to stay top of mind with prospective clients....more7minPlay
FAQs about The Likeable Expert Podcast:How many episodes does The Likeable Expert Podcast have?The podcast currently has 460 episodes available.