The Lisa Pezik Show

Being a creator comes with its challenges. In this episode I talk about how to not fall into the trap of:

1.    Creating a product or service someone else tells you that you should.
2.    Trying to speak to everyone and reaching no one.
3.    Giving up too soon on a promotion or launch
4.    Lowering your price too soon
5.    Stressing out your team with too many projects on the go.

Book a strategy call with me at www.lisapezik.com

In this episode, Kerry Mensior, retired sergeant with the San Diego PD, and CEO of The Audience Whisperer breaks down how to effectively communicate. Whether it’s with the 4 Cs: Community, Colleagues, Co-Habitants or Commerce(business), you have to:

1. Be intentional (speak in the language they hear)
2. Set boundaries (they give us freedom)
3. Know it’s OK to walk away (ask what’s my part in this?)

Get your bank code at www.mybankcode.com/victory

I often get asked:

1) When do I know that I need a VA?

2) What do I have them do?

3) How do I find a good one?

In this episode, I tackle all of those questions and we discuss:

1) Figuring out the needle moving and income producting things in your business vs. the administrative tasks.

2) Delegating systems

3) Making a VA your first hire

4) How you know you have the right one.

For more help, head to www.lisapezik.com

When we don’t have boundaries in business, we get resentful, overwhelmed, and pulled away from our own productivity. In this episode, I talk about the 4 boundaries I had to learn to set in my business.

1. Requests of Time
2. Priorities When Others Say They Need Me and Only Me
3. Questioning Price of My Products and Services
4. When It’s Time to Fire a Client

I struggled with all of these when I first opened my business, but I want you to learn this lesson before making the mistakes I did. Once I set these boundaries, I started working with my DREAM clients, started making the income I DESIRED, and felt PROUD and PRODUCTIVE in my business.

For a free strategy session, head to www.lisapezik.com

In this episode, I talk about the 5 ways to monetize a podcast.

1. Joint Venture Offers
2. Paid Guests
3. Donation
4. Offering Your Own Programs, Products, Services
5. Repurposing Content That Has Offers

When I first started my podcast, I didn’t strive for perfection. I wanted to share my expertise and voice. LATER I made the production quality better, and started making offers. Don’t be afraid to start.

For a free 15 minute consult, head to www.lisapezik.com

In this episode, I talk about how to monetize your blog. A blog is a short, easily digestible way to share who you are, what you do, and how you can help people. When written well, it can be a well converting tool in your business and brand.

I share the 5 part framework of how to construct a blog that converts as well as the 3 offers you can make at the end to make money with your blog.

You can’t say it doesn’t work, if you don’t try. Do you need more help? Book a 1:1 strategy call with me at www.lisapezik.com

What exactly IS a sales funnel and why do you need one? In this episode, I talk about the three deliverables a properly executed sales funnel does:

1. It inspires people to buy (It’s a marketing tool!)
2. It assures them of their purchase (No buyers remorse here!)
3. It positions your upsells and downsells (We want more than one purchase)

Before you launch your next product, get as assessment of your funnel for free from myself and my hubby here: https://calendly.com/lisa-pezik

Do you feel you need to reinvent yourself in business? If your offers aren’t working, or your services or programs aren’t selling, it’s time to take a different look in 2019.  How do you do this?

1. Write out 15 Stories that Explain You and Your Business
2. Look at your “Puzzle Pieces” of Teachings
3. Beta Test

Not sure what to say, how to say it, or where to go? Book a calendly call with me here: https://calendly.com/lisa-pezik

In this episode, I bring on my husband, Eric, an entrepreneur of 12 years, graphic designer, creative director, lead generation specialist who talks about his journey from leaving his well paying full time job, to struggling in business when his business baby “had to work” and it didn’t, to where he made the shift.

When things weren’t working it impacted our home life and his overall happiness. Eric shares all the things YOU NEED to know to establish yourself in business, to when to leave your FT job, to what to focus on to grow and scale. He also shares how he coped when I was the money maker and primary provider.

Recharge method: https://www.thefreedomlife.co/order-form19636480

Book a complimentary discovery call at www.lisapezik.com

“How do you have so much energy?” I get asked that a lot. Energy is so vital in your business, your relationships, and life. It’s necessary when you’re doing a video, presenting content, having a conversation or greeting the ones you love at the door. There are days when I’m not feeling it, but I know those are the days that matter most. It’s what I do on those days that set me apart from other business strategists. In this episode I teach you my LOVE principle. It’s how I mentally prepare to be an energy giver, not an energy sucker.

L- Geek out about learning something new

O- Overdeliver (in everything)

V- Know your internal values

E- Earn it.

You have to love your environment, work, and people around you. For more info head to www.lisapezik.com