How are creatives ACTUALLY booking clients? This episode is a highlights show framing up the BEST of what we've learned and discussed this past year.

Three sections to this show:

1) Your relationships: meeting people, staying in touch and referrals

2) Your client experience: onboarding, offboarding and setting expectations

3) Your hang out spots: where people get to know you and warm up to buying from you

You'll love this episode if:

Find your buyers faster with the Low Energy Leads newsletter: ⁠⁠⁠https://read.lowenergyleads.com⁠⁠⁠

Mentioned in this episode:

Relationship building

Making your experience sticky

Easy entry points and hang out spots

If your marketing isn't working great, figure out what's wrong with Ep 4: https://www.lowenergyleads.com/4

Connect with Lex

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sponsor

This episode is brought to you by Space Cookie Designs, shipping out of this world web design. Stacey Nicholls with Space Cookie Designs is all about elevating your online presence from “Oops, still working on it” to “Oh wow, you HAVE to see my site!" Learn more at ⁠⁠⁠thespacecookie.com⁠⁠⁠

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ 

Thank you for being part of the Low Energy Leads community!

Word of mouth! It's the top way most of us get clients but it can feel hard to predict or steer.

This episode breaks down 5 mechanisms of word of mouth systems, shares some examples of those mechanics at play and offers some tools to make it easier.

You'll love this episode if:

Find your buyers faster with the Low Energy Leads newsletter: ⁠⁠https://read.lowenergyleads.com⁠⁠

Mentioned in this episode:

You might also like:

Connect with Lex

⁠⁠⁠⁠⁠⁠⁠⁠Sponsor

This episode is brought to you by Space Cookie Designs, shipping out of this world web design. Stacey Nicholls with Space Cookie Designs is all about elevating your online presence from “Oops, still working on it” to “Oh wow, you HAVE to see my site!" Learn more at ⁠⁠thespacecookie.com⁠⁠

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ 

Thank you for being part of the Low Energy Leads community!

Getting people to buy stuff from you is fun. But maybe it's feeling like a lot of work to sell not very much or you're striking out more than you'd like. This leaves you asking...how much work really is this business going to be?

Enter the Low Energy Lead generation system. In this episode, we unpack the bare minimum lead gen you need in place to drive buyers in repeatedly. How low can you go?

You'll love this episode if:

Find your buyers faster with the Low Energy Leads newsletter: ⁠https://read.lowenergyleads.com⁠

Mentioned in this episode:

You might also like:

Connect with Lex

⁠⁠⁠⁠⁠⁠Sponsor

This episode is brought to you by Space Cookie Designs, shipping out of this world web design. Stacey Nicholls with Space Cookie Designs is all about elevating your online presence from “Oops, still working on it” to “Oh wow, you HAVE to see my site!" Learn more at ⁠thespacecookie.com⁠

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ 

Thank you for being part of the Low Energy Leads community!

You've started an email list but now what? How do you add more subscribers and grow your audience?

This episode looks at a strategy for email list growth called "newsletter swaps." A newsletter swap is a cross-promotion you do with another newsletter operator.

We'll talk about the benefits of doing swaps, how you do them, who to do them with and a few pitfalls to avoid before you start your collabs.

You'll love this episode if:

Find your buyers faster with the Low Energy Leads newsletter: https://read.lowenergyleads.com

Mentioned in this episode:

Connect with Lex

⁠⁠⁠⁠Sponsor

This episode is brought to you by Space Cookie Designs, shipping out of this world web design. Stacey Nicholls with Space Cookie Designs is all about elevating your online presence from “Oops, still working on it” to “Oh wow, you HAVE to see my site!" Learn more at thespacecookie.com

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ 

Thank you for being part of the Low Energy Leads community!

If you’re selling digital products, you want to know what’s working for others! This is a bonus episode packed full of great learnings and ideas you can try for yourself from UX Playbook founder Chris Nguyen.

Chris started UX Playbook less than two years ago and has already grown his audience to over 50k combined. In the last 6 months alone, he’s MORE THAN DOUBLED his revenue primarily selling digital products.

Wondering how he does it? It’s surprisingly simple tweaks! Tune in to hear how he built his audience, where revenue is coming from and what works to drive sales.

You’ll love this episode if:

Follow along with the Canva board we're looking at throughout this episode: https://lowenergyleads.com/p/which-revenue-stream-are-you-really-good-at

Mentioned in this episode

Connect with Chris

Connect with Lex

⁠⁠⁠⁠Sponsor the show

Get in touch to trade promo or become a show sponsor: ⁠⁠⁠⁠https://www.passionfroot.me/lex-roman⁠⁠⁠⁠

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ 

Thank you for being part of the Low Energy Leads community!

You know you need reviews but how many and what kind? When it comes to digital products, they're even more important because rarely speak to your customer before they buy.

In this episode, we look at 6 trends in how product sellers are using reviews and we talk about how to get better at capturing them.

This is the last episode in a five part series on Selling Digital Products. 

You'll love this episode if:

Step off the marketing treadmill when you get the Low Energy Leads newsletter: https://read.lowenergyleads.com⁠⁠⁠⁠

Join the next livestream: ⁠⁠⁠⁠https://lu.ma/growthgym

Mentioned in this episode

Connect with Lex Roman

Sponsor the show

Get in touch to trade promo or become a show sponsor: ⁠⁠⁠⁠https://www.passionfroot.me/lex-roman⁠⁠⁠⁠

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ 

Thank you for being part of the Low Energy Leads community!

Is it even possible to make good money from digital products if you're also selling services?

Turns out yes!

Today, we turn to Jeff White and Amy Santee. Both successful service providers and successful digital product sellers. In this episode, they share some of what's worked towards making digital products worthwhile and how they balance it with selling services.

This is the fourth episode in a series on Selling Digital Products.

You'll love this episode if:

Step off the marketing treadmill when you get the Low Energy Leads newsletter: ⁠⁠⁠https://read.lowenergyleads.com⁠⁠⁠

Join a livestream: ⁠⁠⁠https://lu.ma/growthgym⁠⁠⁠

Connect with Jeff White

Connect with Amy Santee

Connect with Lex Roman

Mentioned in this episode

Sponsor the show

Get in touch to trade promo or become a show sponsor: ⁠⁠⁠https://www.passionfroot.me/lex-roman⁠⁠⁠

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ 

Thank you for being part of the Low Energy Leads community!

How do you become the *go to* person for what you're selling?

This is the third episode in a series on Selling Digital Products. In this episode, I cover messaging and naming by looking at a couple very successful digital product makers and formulating ideas I can apply.

You'll love this episode if:

Step off the marketing treadmill when you get the Low Energy Leads newsletter: ⁠⁠https://read.lowenergyleads.com⁠⁠

Join a livestream: ⁠⁠https://lu.ma/growthgym⁠⁠

Connect with Lex Roman

Mentioned in this episode

Sponsor the show

Get in touch to trade promo or become a show sponsor: ⁠⁠https://www.passionfroot.me/lex-roman⁠⁠

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ

Thank you for being part of the Low Energy Leads community!

Where do you sell digital products ESPECIALLY when you have more than one offer?

This is the second episode in a series on Selling Digital Products. In this episode, I dig into channels where I can and should sell digital products.

We look at six areas: website, newsletter, podcast, product marketplace, verbal calls to action, and affiliates

You'll love this episode if:

Step off the marketing treadmill when you get the Low Energy Leads newsletter: ⁠https://read.lowenergyleads.com⁠

Join a livestream: ⁠https://lu.ma/growthgym⁠

Connect with Lex Roman

Mentioned in this episode

Sponsor the show

Get in touch to trade promo or become a show sponsor: ⁠https://www.passionfroot.me/lex-roman⁠

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ

Thank you for being part of the Low Energy Leads community!

How do you sell a low cost digital download in a low effort way? I've built my business selling consulting, speaking and a membership. The path to selling a $5 download has always stumped me.

But no more will I fear the low cost offer! Together, we're embarking on a series on "Selling digital products" where I will review, test and build better mechanics for selling one of my tools.

This is the first episode in the series and it covers what I've learned selling my Stay Booked Roadmap (a digital workbook).

I go through the timeline of sales, what I tried and what worked that I'm going to build on for the future.

You'll love this episode if:

Step off the marketing treadmill when you get the Low Energy Leads newsletter: https://read.lowenergyleads.com

Join a livestream: https://lu.ma/growthgym

Connect with Lex Roman

Mentioned in this episode

Sponsor the show

Get in touch to trade promo or become a show sponsor: https://www.passionfroot.me/lex-roman

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ

Thank you for being part of the Low Energy Leads community!